Buffer

NOVEMBER 8, 2023

  Yes, page views and time on page are wonderful (and important steps towards content marketing success), but click-throughs on call-to-actions (CTAs) or conversions indicate lead generation. We saw amazing organic website traffic results in our peak publishing years, 2014 to 2018. It was (and is!)

Content Marketing 122

Content Marketing Marketing Social Media Search Engine Optimization 122

Smart Blogger

FEBRUARY 16, 2023

Lead Generation Statistics How can you cultivate new customers this year? 66% of markets generate leads from social media after spending only six hours per week on social media marketing. Gartner , 2021) 53% of marketers say webinars are the top-of-the-funnel format that generates the most high-quality leads.

Digital Marketing 103

Digital Marketing Marketing Retail Landing Page 103

Moz

APRIL 3, 2019

Content goal: Brand awareness. If you’re a new brand or a lesser-known brand in your vertical, it’s crucial to expose your audience to your brand and demonstrate how it can solve their problems. 7 Personal Finance Lessons Learned in 2018) or something happening in the news (i.e. Goal: Lead generation.

Brand 68

Brand Government Brand Awareness Finance 68

Buffer

NOVEMBER 8, 2023

  Yes, page views and time on page are wonderful (and important steps towards content marketing success), but click-throughs on call-to-actions (CTAs) or conversions indicate lead generation. We saw amazing organic website traffic results in our peak publishing years, 2014 to 2018. It was (and is!)

Content Marketing 52

Content Marketing Marketing Social Media Search Engine Optimization 52

Content Marketing Institute

JANUARY 14, 2019

Targeted content marketing will continue to nurture your leads all the way to loyalty and through your marketing lifecycle on a continuous loop. High-quality content that builds authority around your brand and domain, and establishes a base level of trust . Books published by a brand leader. Lead magnets and e-books.

Sales 109

Sales Marketing Concept Digital Marketing 109

Intergrowth

MARCH 5, 2023

It not only helps to raise brand awareness and boost your reputation, but it can also drive traffic to your website. Plus, it gives your customers and prospects a way to engage with your brand directly, which improves the customer experience. You need to build awareness around your brand.

Marketing 92

Marketing Social Media Brand Awareness Content Management System 92

Content Marketing Institute

DECEMBER 25, 2018

Some of the most common goals marketers pursue through their content programs include: Brand awareness. Lead generation. Register by the end of 2018 for the lowest rates for Content Marketing World 2019! You can’t achieve content marketing success unless you understand what success means to your organization.

Content Marketing 111

Content Marketing Marketing Content Editorial 111