Backlinko

APRIL 12, 2024

Local keyword research is the process of finding the keywords people use when they’re searching for locations, products, or services in their area. Like this: Why are local keywords useful to know? Keywords are a fundamental element of search engine optimization (SEO). Do it right, and your business becomes more visible.

Keywords 88

Keywords SEO Search Engine Optimization Engineering 88

Neil Patel

SEPTEMBER 20, 2021

If you’ve been creating paid ad campaigns for a while, you’ve likely noticed how competitive online advertising has become. Businesses are spending more and more money on paid ad campaigns to attract a growing number of online users. What is the return on investment from previous niche paid ad campaigns?

Ads 126

Ads Ad Copy Advertising Social Media 126

Neil Patel

MARCH 8, 2021

If you’re here, you must be wondering “how much do Bing ads cost?” ” You’re smart to focus on Bing and other search engines instead of just Google ads. In this article, we’ll share everything you need to know about Bing ads. Factors Affecting the Cost of Bing Ads. Types of Bing Ads.

Ads 116

Ads Advertising Keywords Text 116

Backlinko

SEPTEMBER 28, 2023

Tracking your Google keyword rankings is vital if you want to determine if your SEO efforts are heading in the right direction. Continually ranking high for your target keywords proves that your content resonates with your audience and that the SEO tactics you implemented have been successful.

Keywords 104

Keywords SEO Engineering Website 104

Neil Patel

NOVEMBER 23, 2021

This is because most businesses are going digital, increasing their reach online, and leveraging paid ads. To help you stand out from the crowd, you should consider running responsive display ads. What Are Responsive Display Ads? Google Responsive Display Ads are your typical Google Display Ads with a twist.

Ads 112

Ads Landing Page Text Copy 112

Bramework

DECEMBER 28, 2022

Looking for the best keyword discovery ranking tools to really boost your website traffic? What do I mean by keyword ranking? That you’re using your keywords to rank your website better in the search engines. That you’re using your keywords to rank your website better in the search engines. SERPWatcher.

Keywords 95

Keywords Blog Post Post Blogging 95

Neil Patel

DECEMBER 1, 2020

And keywords hold the keys to that kingdom. When you’re setting up paid social media campaigns , keywords can help you make those critical connections and ensure your campaign’s success. Knowing which keywords to use throughout the copy of your campaign can be a pain. How do you use the information you found?

Social Media 145

Social Media Keywords Media Ads 145

The Hoth

APRIL 6, 2023

Google recently expanded its SEO Link Best Practices document in February 2023 to include new guidelines for how to use anchor text correctly. Backlinks and internal links are a crucial part of any SEO strategy , so you need to make sure you’re formatting your anchor text properly. What’s the Anchor Text Google Update?

Text 52

Text SEO Search Engine Optimization Digital Marketing 52

Neil Patel

OCTOBER 14, 2021

Black Friday ad campaigns are one of the quickest way to drive revenue. Do Black Friday Ad Campaigns Make a Difference? You can leverage this audience interest to improve your revenue by using effective Black Friday ad campaigns. Top 8 Black Friday Ad Campaign Tips. For example, look at this ad by First Hotels.

Ads 125

Ads Ad Copy Social Media Copy 125

Kristi Hines

JUNE 1, 2023

Access Link – The tool for accessing links online and retrieving the required information. AI2sql – A tool that translates natural language text into SQL queries. Appy Pie App Builder – An AI-enabled Text-to-App Generator that transforms your app concepts into functional Android and iOS apps via text input.

Transportation 264

Transportation Utilities Finance Portfolio 264

Neil Patel

JULY 9, 2021

A major search engine like Google defines news as “ newly received or noteworthy information, especially about recent or important events.”. If you’re at the forefront of your industry and reporting information that’d be of interest to your audience on a timely basis, then you’re a news publisher. But that isn’t a guarantee.

Ads 145

Ads Website Search Engine Optimization Engineering 145

Neil Patel

NOVEMBER 16, 2021

You’ll never be able to eliminate some friction points, of course—for instance, not everyone who views an ad needs or can afford a car. Fortunately, when you want to market vehicles on social media, dynamic Automotive Inventory Ads (AIAs) can reduce friction dramatically. What Are Automotive Inventory Ads (AIAs)?

Ads 122

Ads Sales Social Media Promotion 122

Neil Patel

JULY 29, 2021

If you answered yes to that question, you should consider Reddit ads. What Are the Different Types of Reddit Ads? Reddit offers marketers two different ad types : promoted posts and display posts. These ads are available as link ads or text ads. 5 Strategies to Use Reddit Ads to Increase Your Sales.

Ads 110

Ads Sales Banking Advertising 110

Neil Patel

NOVEMBER 22, 2022

Here’s where keyword research comes into play! The point is, you can also search your own product’s name or product category and see what keywords the top ranked results share. Have trouble coming up with keywords in your field? Ubersuggest is a useful keyword generation tool for honing in on the perfect name.

Keywords 84

Keywords Social Media Script Engineering 84

Kristi Hines

AUGUST 2, 2023

Whether you want to offer freelance services, create information products, build tools and web apps, automate marketing and growth, or analyze data – ChatGPT can assist with all of these to help you make money. Discover SEO keywords for a specific topic and analyze SEO metrics/backlink data for a domain with the Serpstat SEO Tool.

Utilities 246

Utilities Transportation Medical Content Creation 246

Neil Patel

APRIL 2, 2021

You can start gaining traffic through a sponsored app ad campaign. Wondering what a sponsored ad campaign is and how to run one effectively? This includes how to use a sponsored ad campaign to get traffic directly to your app through major players like the Apple App Store and Google Play. What is a Sponsored App Ad Campaign?

Ads 107

Ads Advertising Finance Promotion 107

Neil Patel

APRIL 15, 2021

Google’s call-only ads make it easy for customers to call your business. This article explains what these useful ads are, how they could benefit your business, and how you can start running them today. What Are Call-Only Ads? Call-only ads, officially called “ call ads ” by Google, lets customers call you directly from Google.

Ads 109

Ads Ad Copy Copy Contractor 109

Backlinko

DECEMBER 21, 2023

Your click-through rate (CTR) is one of the most important metrics to track if you’re running online ads or investing in SEO campaigns. It gauges the frequency with which users click through to your site froom a search result, ad, or link within an email, relative to the number of impressions (views) the link received.

IT 106

IT Ad Copy Keywords Landing Page 106

Copywriter Collective

AUGUST 20, 2024

It’s weird to realize I’m that dinosaur who remembers SEO copywriting as nothing but placing a keyword throughout a text. Write it in the first sentence of your text. Mention a keyword in H2 and H3. It was enough for my text to appear in Google and rank high. Include it three times in your article.

Copywriting 64

Copywriting Copywriter SEO Text 64

Grammarly

JANUARY 29, 2024

The first type is website copywriting —the text that appears on a web page. Pop-up ads would fall in here, too, if you use them. Last, you have other information like legal disclaimers, copyrights, employee bios, terms of service, etc. Then place those keywords in all the right places.

Website 101

Website Writing Copywriter Copywriting 101

Backlinko

JULY 22, 2024

Secure your website with an SSL certificate (HTTPS) to protect your visitors’ information using data encryption. Text: Is text readable and appropriately sized for mobile screens? Conduct Research Learning how to do SEO for a website includes researching your customers, competitors, and keywords.

Website 99

Website SEO Search Engine Optimization Architecture 99

Elna Cain

JANUARY 13, 2023

You can then ask ChatGPT to rewrite that in whatever tone you want: friendly, informative, casual, conversational, converting, compelling, etc… 9. Keyword Suggestions for Topics. I see videos from bloggers, entrepreneurs, and marketers all over Youtube on how to use ChatGPT for keyword topics. Summarize Text.

Freelance 284

Freelance Writer Script Writing 284

BKA Content

SEPTEMBER 9, 2024

Then, you can use that information to optimize your site, especially on the technical side. You can also find out the number of links that point to your site and their anchor texts. Google Analytics Google Search Console’s number one accomplice in digging up valuable SEO information is Google Analytics.

SEO 96

SEO Search Engine Optimization Retail Insurance 96

Income Diary

MARCH 30, 2023

Are you struggling to find the right keywords to drive more traffic to your website? Or are you tired of using the same generic keyword research tools as everyone else? In this article, we’ll introduce you to 15 of the best keyword research tools that can help you uncover untapped search traffic opportunities.

Keywords 52

Keywords Engineering Search Engine Optimization Website 52

BKA Content

MAY 29, 2024

Pool builder search engine optimization strategies can include content generation, keyword research, technical website improvements, and so much more. Some examples of this include: Driving more traffic to your website, thus increasing the audience for your retargeting ads on various platforms.

Search Engine Optimization 97

Search Engine Optimization Engineering Keywords Lead Generation 97

Content Marketing Institute

NOVEMBER 8, 2018

If you want to leverage search intent with SEO keywords on Google and other search engines, it’s best to balance the methods with the false hopes. In a moment, I’ll dive into the big intent types like transactional, informational, and navigational. Informational keywords. Navigational keywords. Free trial.

Keywords 93

Keywords SEO Landing Page Architecture 93

Copywriter Collective

AUGUST 6, 2024

I go back to a few key points when I need to refocus on what made me passionate about things like organic traffic and keywords in the first place. They’re spending their energy on services, product creation, ad campaigns and networking events. I explained the importance of local SEO keywords, which she’d never heard about.

Copywriting 105

Copywriting Copywriter Freelance Freelance Copywriting 105

Income Diary

MARCH 19, 2024

Platforms such as Facebook, Instagram, and YouTube offer a variety of advertising options, including sponsored posts, mobile ads, video ads, and display ads. By monitoring the performance of your ads, you can adjust your approach to ensure that your promotional efforts consistently resonate with your potential customers.

Promotion 105

Promotion Website Social Media Advertising 105

Backlinko

FEBRUARY 15, 2024

The algorithm takes into account several key aspects, like keyword usage, content quality, and user interactions. On top of that, optimizing for related keywords improves your chances of reaching a wider audience. Video Information TikTok considers what each video is about in order to understand what it contains. a cat meowing).

SEO 96

SEO Keywords Social Media Engagement 96

Smart Blogger

MAY 15, 2023

From keyword placement to engaging meta descriptions, we’re about to spill the beans on actionable techniques. When you pair up these two terms, you’re looking to enhance your online content writing with SEO keywords that Google considers relevant based on a searcher’s intent. What are they hoping to find?

Copywriting 106

Copywriting Copywriter SEO Landing Page 106

Backlinko

JULY 12, 2024

A reverse image search allows you to find more information about an image or topic by using the image itself—instead of text. You can also click “ Add to your search ” to add more keywords along with the image and find more relevant results. Click “ Add to your search ” on an iPhone to find more results by adding more keywords.

Keywords 85

Keywords Text Engineering Copy 85

Neil Patel

SEPTEMBER 1, 2021

However, you can’t just create the occasional blog post or paid ad and hope to generate results. They want useful, actionable information to help them solve real commercial challenges and grow their organizations. It’s all about using the right short and longtail keywords. Check out Ubersuggest for your keyword research.

Content 144

Content Brand Awareness Collaboration Keywords 144

Bramework

FEBRUARY 2, 2024

Here is a basic outline of what a plan looks like for your blog: Keyword Research and Analysis Headline (Title) Outline Connection Challenge Solution Images Internal and External Links MetaData CTAs We will be fleshing these out and getting in deep to show you how each one is done. Keyword research does not have to be complicated.

Blog Post 98

Blog Post Writing Post Blogging 98

The Creative Penn

DECEMBER 10, 2023

I also increasingly use ChatGPT as a search and discovery tool, both through text and voice, and I used all three services as part of preparing this article. If we don’t like what the search engine serves up, we go back and modify our keywords to be more clear about our intention, and try again.

Keywords 98

Keywords Advertising Text Engineering 98

Neil Patel

DECEMBER 13, 2021

There’s a lot of valuable information here, but for the sake of this exercise, you’re focused primarily on the backlinks section. Link type: Whether the link is text or image-based. Anchor text: The clickable text in the hyperlink. Exact Keyword Usage. Step 2: Analyze your backlink profile. Exact Match Domains.

SEO 145

SEO Search Engine Optimization Keywords Engineering 145

BKA Content

JULY 17, 2024

Research and Analysis for Topics and Keywords Almost all good SEO content strategies start with finding the right keywords and topics for your site. Explore Google’s Suggestions and Filters From Searches Start with your head keyword. This guide primarily deals with on-page SEO that anyone can work on.

SEO 59

SEO Search Engine Optimization Content Keywords 59

Backlinko

AUGUST 14, 2024

Recently, Google’s AI Overviews even suggested adding glue to pizza as a solution to “cheese not sticking to pizza.” In July 2024, Bing introduced a new version of Generative Search that displays information intuitively and encourages exploration while prioritizing clicks to websites. ” Crazy, right?

Engineering 112

Engineering Content Creator Search Engine Optimization Ads 112