AI is Not the Tool for SME Content Creation – and Google Knows It
Express Writers
MARCH 28, 2023
While AI can share the workspace with a traditional writer and editor for content marketing, there is one thing it cannot do – SME content creation. For example, if the content creator reviews a restaurant, but never ate at the restaurant, they are not experienced or trustworthy, which means they have a low E-E-A-T to Google.
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