Anchor Text Ratios: Why They Still Matter for SEO Strategies
The Hoth
OCTOBER 3, 2023
If you guessed optimized anchor text, then you’re 100% correct. Both established and new SEOs tend to overlook optimizing their anchor text, as they’re too focused on acquiring as many backlinks as possible. Yet, anchor text is a ranking factor , as it provides valuable context to search engines about the web pages your links point to.
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