Remove Brand Remove Communication Remove Creative Director Remove Education
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People Round-Up, Mid-November 2022

Publishing Trends

At Macmillan , SVP, Communications and Events Erin Coffey is leaving the company on December 1. Francesca Oddo-Budinoff joins as Director, Marketing Strategy she was previously Senior Global Marketing Manager at Edelman. At Barnes & Noble Education , Hunter Blankenbaker joins as VP of Investor Relations.

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People Round-Up, Mid-August 2023

Publishing Trends

Current director for columns and special projects Rachel Deahl has been named director of branded content. As a result of Deahl’s move, current director of special editorial projects Adam Boretz will become senior editor overseeing features as well as author profiles and the Soapbox column.

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The Copywriter’s Journey: Charting a Successful Copywriting Career Path

Copywriter Collective

It is because of them that brands can put words into their communication. Whatever copy they come up with must be persuasive, educative, and interest-generating. If the brand uses complex sell language, it can turn off customers. They must also have a creative streak to churn out a good copy.

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People Round-Up, Early April 2023

Publishing Trends

Most recently she was Division Director of Curriculum, Digital Media, and Communications at the Smithsonian Science Education Center. At First Second , Kirk Benshoff has been promoted to Creative Director, while Sunny Lee moves up to Associate Art Director and Samia Fakih becomes Assistant Editor.

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People Round-Up, Mid November 2023

Publishing Trends

Oliver Munday has returned to Doubleday , from Knopf , as creative director. Kelly Blair has been named senior art director for the Knopf Cooks line. The company will also be changing its name back to “Business Insider” as they look to improve the brand positioning of the business and tech news publication.

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People Round-Up, Mid-December 2022

Publishing Trends

Myers is currently Publisher of Lexham Press and Director of Original Content for Faithlife , makers of Logos Bible Software. Coffey , SVP of Communications and Events, has left the company. At Audible , James Finn joins as Head of Global Brand and Content Marketing. Rick Rekedal joins David C Cook as Chief Creative Officer.

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How Content Marketing Became Brand’s Trusted, Unified Source

Content Marketing Institute

This callout from the second issue of JLL’s Ambitions magazine comes from an interview with Alex Voss, who the magazine calls “the Anthony Bourdain of brand storytelling.” Today, he’s the senior manager of brand strategy. content team’s work is viewed as a strategic player in the whole brand.