Content Marketing Institute

SEPTEMBER 6, 2018

Now in its 14th year, this awards program recognizes the impressive accomplishments of content marketers in categories that span strategy, distribution, editorial, and design. Winner: Project of the Year; Best New Print Publication – Editorial. Winner: Best New Digital Publication – Editorial; Best Overall Editorial – Digital.

Content Marketing 83

Content Marketing Editorial Healthcare Entertainment 83

Content Marketing Institute

JULY 2, 2018

It held the promise of slight entertainment. Let’s look at three memorable communicators. They want to feel cleverer, more informed, or more entertained than they were before reading your content. He had just read a story I wrote about my worst vacation, a trip to Disneyland that my brother won in a sweepstakes. writingtips ?

Content 110

Content Entertainment Content Creator Storytelling 110

Content Marketing Institute

JANUARY 15, 2018

Credibility means quoting nonpartisan subject matter experts, using data from trusted, objective, neutral sources, and not editorializing. It doesn’t entertain. Ashley Cady, integrated communications manager, Flock and Rally. HANDPICKED RELATED CONTENT: Video Storytelling Secrets From an Award-Winning Series. Irrelevant.

Content 111

Content Content Creator Content Marketing Social Media 111

Shorthand Content Marketing

MAY 8, 2022

They offered a mixture of seasonal weather forecasts, useful household hints, entertaining puzzles, and other amusements for the reader. The idea of providing valuable, entertaining, desirable information for free (or a low cost) to attract attention to a business or brand is at the core of all content marketing.

Content Marketing 52

Content Marketing Marketing Content Entertainment 52

Content Marketing Institute

NOVEMBER 22, 2018

With this vision of mentorship in mind, our editorial team asked a few influential experts in the Content Marketing World community to share the best piece of advice they received from someone whom they look up to in the industry or someone who has inspired their content marketing career. You will make a mistake.

Content Marketing 97

Content Marketing Marketing Content Editorial Team 97

Content Marketing Institute

JANUARY 16, 2018

Fortunately, this means there’s lots of room for today’s more advanced communication technologies to find their footing on the marketing landscape – and plenty of time for businesses to leverage them before falling behind the curve. Voice-activated communication. Click To Tweet. Artificial intelligence in many forms.

Brand 109

Brand Content Storytelling Editorial Team 109

Content Marketing Institute

DECEMBER 27, 2017

Not only can it help identify and characterize the unique value your company will provide through its content, it’s also a critical component for governing your storytelling efforts and guiding your decision-making throughout the life of your program. Creating an actionable editorial plan. joderama Click To Tweet.

Content Marketing 111

Content Marketing Editorial Marketing Government 111