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No Twists for Twists’ Sake: Earn Your Ending

Jane Friedman

Todays post is by author Kathleen Barber. Imagine youve just picked up the latest buzzy thriller, the one that has everyone on social media raving about the shocking twist. You start reading, and youre really into it. Its a murder mystery with no shortage of suspectsthe victim Janes cheating husband Hugo, her jealous best friend, her unstable coworker, an obsessive delivery personand youre having fun guessing which one is the culprit.

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Blogging Laws: What Every Blogger Needs to Know

Neal Schaffer

I have been running a blog since 2008, so I have plenty of firsthand experience in blogging and recognize how excellent a platform it is for sharing ideas, promoting your business, and engaging with a wider audience. To make sure that your bases are covered, from having a proper privacy policy, to making sure you […] Blogging Laws: What Every Blogger Needs to Know appeared first on NealSchaffer.

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How I Make Money As a Writer ($100 to $1,000 a Post)

Elna Cain

In 2023, I raised my rates from an average of $.25/word to $.50/word. I was having panic attacks and sweating profusely when I had to tell clients what my new rate was. So, while you might think all you have to do is raise your rates and you’ll make $1,000 a post, the raising your rates part is the RESULT not the action. You have to do certain things to command a higher rate with your service to make money as a writer.

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How to Have Fun on LinkedIn: 3 Lessons From My First 150 Posts

Enchanting Marketing

Do you ever get close to content burnout? A year ago, I became active on LinkedIn. And it has at times felt like feeding a cookie monster. Munch. Scrunch. Crackle. Social media platforms always seem hungry for more content. It feels relentless, eh? But it can also be fun and rewarding. When I asked earlier this year what you’d like me to write about, Michelle suggested I share my experience of posting on LinkedIn.

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Marketing Operations in 2025: A New Framework for Success

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

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Organic Traffic: What It Is & How to Increase It (6 Ways)

Backlinko

Growing your website starts with reaching the right people. Not random traffic. People actively searching for the solutions you provide. That’s where organic traffic shines. Unlike paid advertising or social media, organic traffic attracts visitors with clear intent. At Backlinko, organic traffic brings us over 571K monthly visitorseach one specifically interested in SEO and digital marketing.

IT 101
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Why Diverse Perspectives and Digital Platforms Boost Business

Freelance Union

As a freelancer belonging to a community-based platform, it’s easy to understand the benefits of working with diverse and international teams. Aside from the amazing networking opportunities that come from connecting with like-minded freelance friends and professionals, you’ll have a well-rounded understanding of the realms of remote work.

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How to Become a Freelance Writer In 4 Simple Steps for 2025

Elna Cain

AI is officially here and you know what? So are freelance writers! Yay! 2024 was a crazy year but 2025? It’s looking to be a great year to become a freelance writer, a copywriter or a content writer online. A lot of the entry-level gigs I picked up back when I started in 2014 are gone. These were freelance writing jobs that didn’t pay well and didn’t value the writer.

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How Long Should A Blog Post Be? Finding The Ideal Blog Post Length

Blogging Wizard

How long should a blog post be? What do readers prefer? How long do blog posts have to be to rank on Google? We answer all of these questions and more in this post, starting with data-driven answers on typical blog post lengths bloggers use.

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Topic no. 509, Business use of home

Freelance Union

Whether you're self-employed or a partner, you may be able to deduct certain expenses for the part of your home that you use for business. To deduct expenses for business use of the home, you must use part of your home as one of the following: Exclusively on a regular basis as your principal place of business for your trade or business; Exclusively on a regular basis as a place where you meet or deal with your patients, clients, or customers in the normal course of your trade or business; A

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If You Don’t Define and Present Yourself Online, Others Will Do It for You

Jane Friedman

Photo by Tima Miroshnichenko Todays post is by writer, coach, and brand strategist Michelle Tamara Cutler ( @mickytcutler ). In social media groups and forums, many of us writers talk about the trifecta of building a website, maintaining our online identity, and navigating the shifting sands of social media platforms. Really, what were talking about is how we define and present ourselves online.

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Mastering Remote Onboarding: Proven Strategies for Seamless New Hire Integration

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.

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We are AIIP: Charles Costa

AIIP

In your bio, you describe yourself as a content strategist who focuses on customer service knowledge management. In two sentences, what do content strategists do? Working as a content strategist in a customer service setting is analogous to being an air traffic controller who is focused on content development instead of planes. As the company Read More » The post We are AIIP: Charles Costa appeared first on AIIP Connections Blog.

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9 Blog Site Designs To Use As Inspiration

Blogging Wizard

Are you looking to do something a little different with your next blog design? There are a lot of different pages to worry about when you design a blog, but.

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Mastering Content Clusters to Build Topical Authority 

The Hoth

Whenever you want to learn the latest news about your favorite hobby or interest, which site do you go to first? Regardless of your choice, you clearly view the website as having topical authority on the subject, meaning you consider it to be a trusted source of information. The way topical authority works on Googles search rankings is very similar.

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The Future of Content(ly)

Contently

The End of Content Marketing as We Know It We’re witnessing another ‘once in a lifetime’ event (lots of those lately, it seems). Traditional search is dying. Dramatically. According to Gartner’s latest research, we’re facing a 25% reduction in traditional search engine use by 2026, leading to a 50% drop in organic traffic by 2028.

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Do's and Don'ts: How to Pitch Your Press Release to Journalists

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

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The Silent Bestseller: How Some Self-Published Books Thrive Without Viral Marketing

Jane Friedman

Photo by MIGUEL GASCOJ on Unsplash Todays post is by author Janee Butterfield. We all hear stories about the books that take off overnight, becoming instant bestsellers thanks to a viral TikTok trend or an influencers endorsement. But what about the books that dont explode right awaythose that quietly gain traction, slowly building an audience over time?

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Real Information – Artificial Intelligence: the AIIP AI blog – March 2025

AIIP

By Arthur Weiss Editors note: This will be the first in a series of blog posts covering whats new and, more importantly, how infopreneurs can maximize the benefits of AI tools. I wrote a blog post on AI apps for Infopreneurs a couple of months ago. Since then, multiple announcements have come from the Read More » The post Real Information Artificial Intelligence: the AIIP AI blog March 2025 appeared first on AIIP Connections Blog.

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10 SEO-Driven Content Strategy Tools for Strategic Growth

Verblio

It’s tough to stand out from the crowd. In the world of digital marketing, where the average internet user makes more than 30,000 micro decisions and scrolls 300 feet of social media content per day, that statement has never been more true. Getting noticed means not just building good content, but building content that your target audience actually finds.

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AI Keyword Research: Find High-Value Keywords in Record Time

The Hoth

One of the best things about AI is its ability to speed up repetitive, time-consuming tasks. In the SEO world, keyword research is one of the most mind numbing. Discovering relevant keywords with decent search volume that arent already flooded by your competitors can be like finding a needle in an internet-sized haystack. However, adding AI into the mix is the equivalent of using GPS technology to pinpoint the exact location of the needle, saving you countless hours of searching.

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Data Modeling for Direct Mail: Boosting Multi-Channel Reach and Response

Speaker: Jesse Simms, VP at Giant Partners

This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.

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Planning to Raise a Family in Alabama? Consider These 5 Cities

Blogtrepreneur

Moving your family to a new city is a big decision, but finding the perfect place to raise your kids? Thats an exciting adventure. You want a community with great schools, safe neighborhoods, and plenty of things to do somewhere that feels like home from the start. Great schools draw families to Auburn, but its the combination of that and the amazing outdoor options plus a cool downtown that really seals the deal.

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It’s getting hard to sell fiction on proposal for established authors

Jane Friedman

Established authors have reported concerning changes in traditional publishing: editors increasingly demand complete manuscripts rather than accepting proposals. Response times have also lengthened dramatically, and ghosting has become common. This premium article is available to paid subscribers of Jane's newsletter. Login below, or learn more and subscribe.

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Does Web Hosting Affect SEO?

BKA Content

When it comes to SEO, most marketers focus on keywords and content strategies. Dont get us wrong; those things are important, but there are also other factors to consider. For example, does web hosting affect SEO performance? Yes, your web host plays a major role in your site’s visibility on search engines. The technical foundation of your site, including speed, uptime, and security, can make or break your rankings on search engines.

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This 'whom' is a keeper

Grammar Underground

Sometimes it seems like whom should die. It causes so many people so much distress. Not many people know how to use it. And a lot of people who think they know how to use it dont. For example, I see "whom" used a lot in ways such as this: John is a man whom I know will always help us when we need him. People who know that whom is an object figure that, in a sentence like this, its functioning as an object of the verb know.

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Scan to Success: How to Leverage QR Codes for Offline and Online Marketing Power

Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode

Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o

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Using AI for Digital PR: How AI Can Help Secure High-Authority Backlinks

The Hoth

Digital public relations (PR) is where you use digital channels (namely, the Internet) to raise awareness for your brand and improve its public perception. Its the online version of traditional PR, which focuses on networking with journalists and media professionals to land valuable TV, radio, and magazine spots. In the digital PR world, you connect with bloggers, social media influencers, and online journalists to secure valuable backlinks and media placements to: Rank higher on search engines

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The Hidden Factor Affecting Entrepreneurial Performance: Airway Health

Blogtrepreneur

While not many entrepreneurs think about it, airway health is important in anyones life. It can greatly impact energy, focus, and overall performance. Issues like sleep apnea, poor breathing habits, and airway obstructions can lead to chronic fatigue, brain fog, and decreased productivity, things no entrepreneur can afford. So, what can you do to ensure this doesnt happen to you?

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Reduce Your Tax Bill with the Right Freelance Health Plan

Freelance Union

This article is posted with permission from our partner Solo Health Collective. Learn more about Solo at:  [link] Freelancers and independent contractors often struggle to find an affordable, high-quality health plan. Traditional plans can be expensive, lack flexibility, or offer minimal benefits for self-employed individuals. Freelancers Union partner, Solo Health Collective , is a unique health plan designed specifically for freelancers, solopreneurs, and small business owners.

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How To Make a Blog the Right Way

BKA Content

Blogging is one of the most powerful tools for growing your online presence, but many businesses are using it the wrong way. Learning how to make a blog the right way will take your online business game to a whole new levelif you do it strategically. If youre not blogging with a strategy in mind, youre missing out on a huge opportunity to connect with new customers, drive traffic, and generate leads.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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How Human Behavior Impacts Your Marketing Strategy [Video]

Content Marketing Institute

Youve been told a lie. Delivering the right message to the right person at the right time isnt enough. Learn the crucial missing step and how to can tackle that brain-centric challenge.

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AI-Driven Link Prospecting: Find Valuable Backlinks Quicker

The Hoth

Since backlinks are one of the most important ranking factors on Google, link-building is an integral part of any SEO strategy. Research shows that the top-ranked results on Google have 3.8x more backlinks than the other results. Also, sites with higher domain ratings rank better on Google, which is why link-building is all about securing backlinks from authoritative websites in your field (which help increase your domain rating).

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4 Ways to Rescue a Business That Is Almost Failing

Blogtrepreneur

If youre running a business on the brink of collapse, you might feel youve exhausted all options to revive it. Its common for owners to feel this way, especially after months or years of struggle trying to bring it back to stability. However, as a business owner, you shouldnt give up until youve sought professional help or tried recommended professional tips to revive it.

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SEO Is the Worst It’s Ever Been (And It’s Still Your Best Marketing Channel)

Ahrefs

SEO really has changed: SERPs are drowning in AI-generated content. Googles algorithms seem biased towards big brands like Reddit. AI Overviews are siphoning clicks away from creators.

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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.