Rachelle Gardner

OCTOBER 15, 2024

Podcaster, author, and confidence coach Ashley Henriott knows what it’s like to live a life dictated by what others thought of her. It was her determination to break free from those shackles that led to a profound realization: True confidence is an inside job that begins with a woman embracing her own uniqueness and worthiness. In her debut book, Confidence Is an Inside Job: Conquer Self-Doubt and Embrace God’s View of You , Ashley uses inspirational stories and her trademark humor to tea

IT 130

IT Post 130

Nick Ursborne

OCTOBER 11, 2024

OK, so maybe I’m a little beyond being a “slightly” older copywriter. That’s what happens when you’ve been writing copy for over 45 years. You also bump into something else at my age… ageism. Yup… there is a fear among some prospective clients that I’m too old. I’m not sure what I’m too old for – or why – and so far I’ve been too polite to ask.

Copywriting 130

Copywriting Copywriter Copy Writer 130

Enchanting Marketing

OCTOBER 8, 2024

What makes your content popular? Well-written posts? Useful information? Good formatting with plenty of white space? Those are all important, but there is something else … Something we don’t talk about enough. Because it’s so hard to put your finger on. Let me explain by telling you about a dream I used to have. My imaginary little restaurant I used to dream about opening my own restaurant.

Food 256

Food Writing Style Copywriter Copywriting 256

Content Marketing Institute

OCTOBER 10, 2024

Are you happy with the content and marketing tools your organization uses? Or does it feel like something’s missing? If so, you’ll probably find it on this list of overlooked martech tools (and resources) that Content Marketing World speakers recommend.

Content Marketing 113

Content Marketing Marketing Content IT 113

Speaker: Jesse Simms, VP at Giant Partners

This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.

Audience

ThemeIsle

OCTOBER 15, 2024

If you’re ready to start making money from your blog, you’re on the right track! The fact that you believe in the value of your content is a huge step – one that many struggle with. Now that you have the right mindset, it’s time to turn that confidence into income by landing your first sponsored post! The post How to Get Sponsored Blog Posts: 10 Steps to Find Your First Sponsor appeared first on Themeisle Blog.

Blog Post 110

Blog Post Post Blog Blogging 110

Smart Blogger

OCTOBER 10, 2024

Let me guess. You’ve sent out a gazillion email pitches, but you keep getting rejection slips. Or, worse, no responses at all. Why does everyone except you seem to know how to write a pitch that lands high-paying jobs or guest posts on prestigious blogs? Is there some secret they’re not sharing? Meanwhile, you can’t even crack the content mills and low-quality job boards, your confidence is zapped, and your freelancing career is sputtering to a halt.

Writing 104

Writing Freelance Writer Copywriter 104

Rachelle Gardner

OCTOBER 8, 2024

Happy release day to author Kathi Lipp! Wouldn’t it be wonderful to have a day off from cooking, but still be able to serve delicious homemade meals? In this beautifully illustrated guidebook, Kathi gives us easy-to-follow instructions for meal planning and prep, so you can enjoy a full day each week of real rest and refreshment. With recipes for main dishes, breads, breakfasts, desserts, salads, sides, and yes, soups—this book includes convenient, seasonal meal plans that take the guesswo

IT 130

IT Post 130

Content Marketing Institute

OCTOBER 9, 2024

What do the top-performing B2B marketers do? How is generative AI being treated in content programs? What content types dominate this year’s list? All those questions and more are answered in CMI’s just-released annual B2B research.

Content Marketing 105

Content Marketing Marketing Content 105

Jane Friedman

OCTOBER 11, 2024

A new edition of my book, The Business of Being a Writer , releases in April 2025. To mark the occasion, I’m offering a free, email-based course. Every Friday until my book releases, I’ll send you a key idea and exercise from the second edition on earning a living as a writer today. Here is part of what I have in store for you: A look at common misconceptions about earning a living from writing Why book sales is not a good metric for success What it means to have a business model as a writer Why

Writer 89

Writer Finance Lead Generation Concept 89

Ahrefs

OCTOBER 14, 2024

Sometimes, it’s a short-term play, like an ecommerce store creating buzz before launching a new product. Other times, like with B2B marketing, it’s a long-term play to engage out-of-market audiences.

SEO 75

SEO Engagement Audience Marketing 75

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.

Communication

AIIP

OCTOBER 8, 2024

By Roger Magnus, Roger Magnus Research In 2022, I wrote an AIIP Blog about being a first-time conference exhibitor. Two years later, I have now had an exhibitor table twice more and will again be at a large conference (see below) on October 24, 2024. What has changed, and what new insights can I share… Read More » The post Multi-Conference Exhibitor: New Lessons Learned Over Time appeared first on AIIP Connections Blog.

Blog 83

Blog Blogging Post 83

Rachelle Gardner

OCTOBER 8, 2024

Happy release day to debut author Erin Quinn-Kong! “Hate Follow” is a riveting novel that pulls back the curtain on influencer culture to explore issues of child privacy, individual agency, and modern parenting in the age of social media. Influencer Whitney Golden has it all: beautiful children; a handsome new boyfriend; a gorgeous house; and designer clothes arriving on her doorstep every day.

Social Media 130

Social Media Agency Media IT 130

Content Marketing Institute

OCTOBER 11, 2024

Media consumption isn’t like it used to be. Online videos beat TV viewing, and YouTube bests Netflix in market share. People spend a big chunk of time on user-generated content on social. In this terrain, what’s a marketer to do?

Content 93

Content Media Marketing IT 93

Grammarly

OCTOBER 8, 2024

Before writing a story , you should pick the story structure you want to follow. Story structure serves as a literary blueprint, guiding writers to captivate readers by including all vital story elements. While this might sound like Mad Libs, some of the most famous authors, playwrights, and other storytellers use these storytelling structures. You can leverage story structures to enhance the plot, characters, and backstory, crafting a tale readers can’t put down.

Storytelling 94

Storytelling Government Writer Entertainment 94

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

Writing

Jane Friedman

OCTOBER 9, 2024

Today’s post is by writer and editor Lisa Cooper Ellison. Join her on Wednesday, October 16, for the online class Mastering Trauma Scenes to Improve Your Memoir. How do you write about an event when your memories of it are scattered, shattered, or gone? It’s one of the most frequent questions trauma survivors ask me. Before I share what to do, let’s talk about why traumatic memories are often fractured and how their disjointedness makes them difficult to work with.

Hospitality 87

Hospitality Writer Writing Post 87

Adam Connell

OCTOBER 8, 2024

Want to learn how to get more followers on Instagram, fast? I’ve got you covered. In this post, I’ll be sharing 20 actionable ways to grow your Instagram following. I’ve included some tried-and-tested methods that all the pros use, as well as some new strategies that factor in the latest changes to Instagram’s algorithm. And.

Social Media 88

Social Media Media Post 88

Ahrefs

OCTOBER 9, 2024

These are the 100 most searched people, along with their monthly search volumes. In almost every industry, there are celebrities, professionals, or influencers that other people want to emulate.

83

83

Jasper

OCTOBER 12, 2024

We tried ten of the best AI video editors to help you find which one fits your needs best. Here’s what we learned about their features and limitations.

Content 78

Content 78

Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode

Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o

Marketing

Grammarly

OCTOBER 8, 2024

While students are using AI regularly, they remain concerned about becoming too dependent on it and running the risk of academic integrity violations for inappropriate use. As the academic year begins, we’re excited to announce the availability of Grammarly Authorship to all Free, Pro, and higher education Grammarly for Education users. This feature is designed to bring much-needed transparency and trust to written assignments in the age of AI.

Writing 80

Writing Education Text Collaboration 80

Jane Friedman

OCTOBER 8, 2024

Photo by Jacob Mejicanos on Unsplash Today’s post is by developmental editor and book coach Hannah Kate Kelley. What is Gothic fiction? Gothic fiction, also referred to as gothic horror, is a subgenre of Romantic literature born out of the late 18th century. These stories typically feature a hauntingly beautiful and dilapidated setting, suspenseful narratives, and dark themes like oppression, guilt, shame, and insanity.

Writer 85

Writer Architecture Agency Education 85

Neal Schaffer

OCTOBER 10, 2024

As Shopify has grown, so have its offerings. While online stores were once only large enough to provide landing pages and product description pages, these platforms have begun to offer the ability to establish your online presence–and Shopify is no different. User experience on Shopify differs from company to company, however; for many businesses, Shopify […] 10 Best Ways to Use Shopify and WordPress Together to Sell More Online appeared first on NealSchaffer.

Landing Page 74

Landing Page IT Marketing Blog 74

Backlinko

OCTOBER 8, 2024

A high-converting landing page is a key component of lead generation campaigns. On this page, you’ll find a curated list of up-to-date statistics about landing page conversion rates, usage of landing page builders, and more. Let’s dive right in! The median landing page conversion rate across all industries is 6.6% ( Unbounce ) A recent analysis conducted across 9 industries shows that the median landing page conversion rate is 6.6%.

Landing Page 79

Landing Page Hospitality Lead Generation Entertainment 79

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

Engagement

Ahrefs

OCTOBER 14, 2024

In this article, we’re looking at bootstrapped SaaS companies that gained the greatest amount of referring domains in the past year.

Marketing 72

Marketing 72

Grammarly

OCTOBER 9, 2024

Hasn’t everyone wished, at some point or another, that their phone keyboard understood them a little better? We’ve all experienced typing a word that we use frequently—our pet’s nickname or the name of a project at work—only to have our keyboard not recognize this term and give us an unhelpful correction instead. Today, the Grammarly Keyboard on iOS can learn your personal lexicon, tailoring suggestions to the words you use, even if they’re not in the standard dictionary.

Digital Communication 77

Digital Communication Communication Projects Text 77

Jane Friedman

OCTOBER 8, 2024

Photo by Jacob Mejicanos on Unsplash Today’s post is by developmental editor and book coach Hannah Kate Kelley. What is Gothic fiction? Gothic fiction, also referred to as gothic horror, is a subgenre of Romantic literature born out of the late 18th century. These stories typically feature a hauntingly beautiful and dilapidated setting, suspenseful narratives, and dark themes like oppression, guilt, shame, and insanity.

Writer 81

Writer Architecture Agency Education 81

Smart Blogger

OCTOBER 10, 2024

Some of these examples are bursting with edge-of-your-seat action, and others are shrouded in mind-boggling mystery. (I’ve even thrown in a few examples from psychological thrillers to keep you on your toes). And to round things out: I’m revealing my top tips on how to write a cliffhanger that’ll keep your fans obsessed with your story. So, if you’re addicted to the words “… to be continued” or you just want to know the secrets behind creating a spellbinding cliffhanger, let’s start

Medical 74

Medical Creativity Audience Writer 74

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

Marketing

Freelance Union

OCTOBER 9, 2024

Running a freelance business provides significant flexibility and independence, however these benefits to not extend to your taxes. In fact, if you have any unfiled tax returns, it is imperative that you take action now to file them or risk the IRS fines and penalties which may be assessed.  Why the urgent call to file your freelance back taxes?

Freelance 70

Freelance Finance IT 70

Blogtrepreneur

OCTOBER 11, 2024

If your workplace is overwhelmed with storage boxes, paperwork, and the musty smell of old documents, you should consider the impressive advantages of document scanning for your business. While it is possible to handle scanning in-house, many companies prefer to outsource it to keep the process running smoothly with limited involvement necessary. Using a document scanning service can massively benefit your business, from reducing clutter to improving employee morale.

Electronics 59

Electronics Healthcare Finance Collaboration 59

Grammarly

OCTOBER 9, 2024

Effective crisis communication is not merely a reactive strategy; it is part of a proactive approach to establishing a strong, resilient brand, built on trust and credibility. In an era where information travels at unprecedented speeds and public scrutiny is constant, businesses that prioritize and master crisis communications are better equipped to navigate unforeseen challenges, protect their reputation, and build trust with their customers and stakeholders.

Communication 71

Communication Government Social Media Management 71

iWriter

OCTOBER 14, 2024

Are you pouring your heart and soul into your blog posts, only to watch readers drift away without taking action? If so, you’re not alone! Crafting compelling content is just half the battle; the real magic happens in those final moments when you guide your audience toward a specific next step. Enter the Call to Action (CTA) — that little phrase with a big impact!

Writing 52

Writing Blog Blogging Content Writer 52

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

Collaboration