Kayleigh Moore

FEBRUARY 14, 2025

I write entirely to find out what I'm thinking: what I'm looking at, what I see, what it means, what I want, and what I fear. -Joan Didion Writing, specifically creative writing, is a path to better understanding yourself and your lens on the world. Im sure this has been on my mind lately because of the weekly therapy sessions and the Philosophy classes Im taking (were going full tilt on self-improvement this year, baby!

Writing 162

Writing Script Concept Writer 162

Ahrefs

FEBRUARY 17, 2025

Thats why Ive put together 7 SEO SOPs that will make your work faster, smarter, and more effective, from using AI to create quality content to investigating why your traffic suddenly tanked.

SEO 109

SEO Content 109

Enchanting Marketing

JANUARY 28, 2025

Do you ever read back a draft and wonder what happened? Red-cheeked and brimming with enthusiasm, you had written your first draft. You knew it was good. Yay! To celebrate, you pour yourself a glass of wine, before going to bed. Editing is for tomorrow. But when you read your draft again … You feel disappointed. Your writing sounds bland. Grrrr.

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Content Entertainment Text Publisher 231

Ahrefs

JANUARY 30, 2025

I still believe that links should be a part of your SEO strategy, but they shouldnt be your whole strategy. A while back, I answered the question, Do links still matter for rankings? by disavowing all links to a few blogs.

SEO 136

SEO Blog Blogging 136

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

Marketing

ContentWriters

JANUARY 30, 2025

Conducting research is one of the most essential parts of the content writing process. The internet is full of false claims, and consumers are acutely aware of this fact. According to a study by the Center for the Digital Future , only 25% of people trust the majority of the information on the internet, 51% of people trust about half of the information available online, and 24% of people believe that only a small portion of online information is accurate.

Government 111

Government Medical Banking Editorial 111

Jane Friedman

JANUARY 30, 2025

Photo by Giulia May on Unsplash Todays post is by author Lara Lillibridge. Have you amassed a heap ofassorted essays, flash pieces, chapters, ideas, and you think you have enough to turn it into a book? Does it seem scattered and overwhelming and youre not sure what will fit where and it is all rather daunting? Never fearhere is a step-by-step guide to turn your hot mess into a hot dish. 1.

Projects 112

Projects Writer Ads Writing 112

Kayleigh Moore

FEBRUARY 3, 2025

My most recent Philosophy course just started, and for the first class, we were assigned a short story to read. From there, we had to write a one-page paper summarizing what we took from it. Heres the exact guidance we were given for the paper: You will give the paper a title to orient the reader from the start, and then introduce your topic clearly in the first paragraph.

Writing 173

Writing Text Engagement Writer 173

Adam Connell

JANUARY 30, 2025

Want to schedule posts to Facebook in advance?

Post 105

Post Social Media Media 105

Jane Friedman

FEBRUARY 11, 2025

Photo by GeoJango Maps on Unsplash Todays post is by Dennis James Sweeney, author of the new book How to Submit. As writers, we often long for the perfect guide to where we should submit our writing. We want a resource that is dependable, consistent, and navigable. The publishing landscape is complicated! Especially when we are first starting out, we need someone to distill that publishing landscape for us.

Writing 100

Writing Publisher Publishing Publishing 100

Grammar Underground

FEBRUARY 3, 2025

Are you a dashaholic? Its a thing, apparently. Im more of a colon abuser myself: as if everything I write is so important it requires the colons drumroll effect. Ive known more than a few comma junkies, too. No matter your punctuation poison, theres an easy antidote. The period. Lets look at the role of each of these marks and how not to abuse them.

Insurance 97

Insurance Text Writer Media 97

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.

Communication

Content Marketing Institute

JANUARY 28, 2025

Benchmark publishing frequency charts are nice, but they shouldnt be your only research. After all, audiences arent homogenous. To help decide how often to publish on multiple channels, develop a strategy with this expert advice.

Social Media 98

Social Media Publishing Publishing Publisher 98

Ahrefs

FEBRUARY 6, 2025

We analyzed the traffic differences between sites driving greater than 10,000 visitors, between 1,000 and 9,999 visitors, and below 999 visitors per month, across the following seven AI chatbots: ChatGPT, Claude, Copilot, Gemini, Perplexity, Jasper, and Mistral.

Website 101

Website 101

Adam Connell

JANUARY 30, 2025

Want to learn more about the current state of Facebook Live?

Social Media 101

Social Media Media 101

Jane Friedman

FEBRUARY 5, 2025

Photo by Anna Shvets Todays post, the fifth in a series, is by writer and creativity coach Anne Carley ( @amcarley.bsky.social ), author of FLOAT Becoming Unstuck for Writers , now in its second edition. Most of us accept the basic reality: We draft and then we rewrite. Edit, take a break (when time permits), revisit, and revise again. Sometimes, though, the revision process meanders off-course, leaving usand our projectstranded.

Creativity 91

Creativity Text Projects Writer 91

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

Writing

Grammarly

FEBRUARY 2, 2025

In the high-stakes IT world, effective communication is critical. Explaining a complex network reconfiguration to executives or creating a clear troubleshooting guide for diverse support teams is like translating a complicated coding algorithm into plain Englishchallenging. Conveying complex concepts to nontechnical audiences or ensuring consistent policies can be difficult.

IT 80

IT Collaboration Communication Engineering 80

Content Marketing Institute

JANUARY 30, 2025

Before your next budget discussion with the C-suite, follow this storytelling framework. It lets you change the conversation from marketing as a cost center to marketing as a big contributor to the bottom line.

Storytelling 93

Storytelling Marketing IT 93

Ahrefs

FEBRUARY 4, 2025

Great optimization tools can identify missing topics and keywords, suggest and refine headers and titles, generate meta-data, and show tons of useful information about your competitors articles. If you arent using an optimization tool, you probably should.

Content 100

Content Keywords Content Marketing SEO 100

Adam Connell

FEBRUARY 4, 2025

Social proof is powerful.

Marketing 84

Marketing Social Media Media Post 84

Speaker: Jesse Simms, VP at Giant Partners

This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.

Audience

AIIP

JANUARY 28, 2025

By Yvonne Davis Competitive intelligence is a process for evaluating your organization and its business position within a given industry. Before there is a collective throwing of hands in the air and saying we are not Procter & Gamble or Nvidia (big companies familiar with their competitors), lets take a look at some of Read More » The post Nonprofits & Competitive Intelligence: A Good Combination appeared first on AIIP Connections Blog.

Blog 83

Blog Blogging IT Post 83

ContentWriters

FEBRUARY 7, 2025

In many cases, the overall tone of your writing is just as important as the information you share. How you present your content directly impacts how readers perceive your authority, reliability, and branding. While some situations may call for a more conversational and casual approach, many types of writing require a professional, formal tone. An elevated, formal style can benefit academic work, business materials, and professional communications.

Writing 71

Writing Writing Style Communication Education 71

Content Marketing Institute

FEBRUARY 11, 2025

The cancellation of diversity, equity, and inclusion programs doesnt mean marketers can stop welcoming all segments of their audiences. Thats bad for business. Here's how to create content that resonates.

Marketing 89

Marketing Content Audience 89

Ahrefs

JANUARY 31, 2025

AI-generated content isnt as simple to spot as old-fashioned spun or plagiarised content. Most AI-generated text could be considered original, in some senseit isnt copy-pasted from somewhere else on the internet.

Content 97

Content Copy Text Content Marketing 97

Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode

Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o

Marketing

Adam Connell

JANUARY 30, 2025

In this post, we reveal the 10 most popular messaging apps in the world, according to the latest statistics, and share some interesting data about each of them.

Social Media 83

Social Media Media Post 83

Blogging From Paradise

FEBRUARY 4, 2025

Clarity. Sounds like a blogging buzzword. Ample mentors discuss finding clarity as a key success accelerant. Get clear. Drive traffic. Increase income.

IT 74

IT Blog Blogging 74

AIIP

JANUARY 30, 2025

Dr. Michael Ridley is Librarian Emeritus at the University of Guelph where for many years he was Chief Information Officer (CIO) and Chief Librarian. Dr. Ridley will be presenting on Human-centred explainable AI at AIIP25 on Thursday, April 10 at 3 pm EDT. Ahead of that presentation, he was kind enough to answer a few Read More » The post Interview with AIIP keynote speaker and AI specialist Dr.

Blog 83

Blog Blogging Post 83

Content Marketing Institute

JANUARY 29, 2025

Youve got a lot to do on your marketing and content plate. Make all those tasks easier and deliver the taste of success with these proven tips, templates, and cheat sheets to improve your content operations. Pick one to start today.

Marketing 92

Marketing Content 92

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

Engagement

Ahrefs

JANUARY 30, 2025

Without a clear process, AI-generated content can feel generic, miss SEO opportunities, or just not sound like you. The trick? Use AI as a tool, not a shortcut.

Content Creation 97

Content Creation SEO Content Content Marketing 97

Adam Connell

FEBRUARY 4, 2025

In this post, well discuss the 20 most important social media trends and what they mean for your social media strategy

Social Media 80

Social Media Media Post 80

Blogging From Paradise

JANUARY 31, 2025

Why do you follow your blog publishing schedule? Reasons vary. Bloggers find a frequency based on advice from full-time bloggers.

Publishing 71

Publishing Publishing Publisher Blogger 71

Grammarly

FEBRUARY 3, 2025

In a world where we receive hundreds of text messages, emails, and alerts every day, a handwritten love letter stands out as a thoughtful, heartfelt gesture. Its more than just words on paperits an enduring expression of your deepest emotions. Whether youre professing love to a new partner, rekindling romance with your spouse, or showing gratitude to a parent, a well-crafted love letter can make a lasting impact.

Writing 70

Writing Proofreader Text Creativity 70

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

Marketing