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In the age of attention deficits, the social media app, TikTok has emerged as the ultimate battleground for capturing the population. With over 1.5 billion monthly active users globally, the short-form video platform is no longer just a playground for Gen Z dances. Its a serious marketing channel. Brands, creators, and agencies are scrambling to master TikToks unique tone and format, and with that comes a growing demand for TikTok scriptwriters.
Technical writing transforms complexity into clarity. It takes intricate topicslike how an API works or the results of a software implementationand makes them accessible to a broader, often less technical audience. Of course, simplifying complexity isn’t always straightforward. But when done right, technical writing builds trust , positions your brand as a thought leader, and moves your audience to take action.
It happens to me surprisingly often. Im half skimming, half reading a fairly interesting article—all the way until the last word. But as soon as Ive finished, Ive already forgotten what Ive read. Sound familiar? If you want readers to remember your words, you need to invigorate your message and jump-start your readers into action. And the easiest way to do that?
Todays post is by author Teri Case. I was editing my third novel, Finding Imogene , on August 7, 2023, when the news broke that publishing-industry guru and nonfiction author Jane Friedmans name had been stolen and plastered across AI-generated books on Amazon and Goodreads. To add insult to injury, Amazon wouldnt take the shoddy books down because Jane Friedman was not a registered US trademark.
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
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A structured brainstorming process turns scattered ideas into clear, compelling writing. Whether youre drafting an article, essay , or business proposal , brainstorming isnt just about generating ideasits about organizing them effectively to create a strong foundation. This guide walks you through five simple steps to refine and structure your thoughts, helping you brainstorm with purpose.
A structured brainstorming process turns scattered ideas into clear, compelling writing. Whether youre drafting an article, essay , or business proposal , brainstorming isnt just about generating ideasits about organizing them effectively to create a strong foundation. This guide walks you through five simple steps to refine and structure your thoughts, helping you brainstorm with purpose.
And.Not.Stress.Out Lets be real, one of the toughest parts of being a freelance writer isnt the writing itself. Its the money rollercoaster. One month youre drowning in projects, the next youre refreshing your inbox like it owes you rent. Sound familiar? If the unpredictable nature of freelance income has you feeling stressed (or straight-up panicked), dont worry, youre not alone.
Photo by Photo By: Kaboompics.com Todays post is by author Joel Pitney, founder of Launch My Book. Many aspiring authors start their book journey without a clear budget. Its only natural. Most people who want to write a book are so caught up in the challenge of writing that they dont spend much time thinking about the many things they will likely have to spend money on as they move from idea to published book to promotions.
The internet is full of recycled lists claiming to reveal the “most profitable blog niche ideas. But most lack any actual data to back up their recommendations. That’s why we decided to do something different. We analyzed 100 blog niches using a comprehensive methodology to identify the top 25 opportunities based on cold, hard numbers. This included: Search volume data Keyword difficulty scores Average cost per click (CPC) Search intent Short- and long-term growth trends For each win
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Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com
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About Western Governors University Western Governors University (WGU) is a nonprofit, fully online university dedicated to providing accessible, high-quality education to a diverse student population. Focusing on competency-based learning, WGU enables students to progress through their programs based on demonstrated mastery of skills and knowledge rather than time spent in class.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.
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I have been blogging since 2008 and started getting serious about my own YouTube channel more recently in 2022, so I often get asked this question of blogging vs vlogging. Both mediums have unique advantages and cater to different audiences, but both may not necessarily be right for your brand or even your niche. Let […] Blogging vs Vlogging: Which Should You Do?
Want to know how to rank well on Google for loads of keywords related to your niche? You need to master the powerful one-two punch of demonstrating E-E-A-T to build topical authority. E-E-A-T (experience, expertise, authoritativeness, and trustworthiness) is your jab, softening up the opponent and paving the way for topical authority, which is your hard right hand.
While concerned about AI's impact on publishing economics and discoverability, Keith Riegert remains optimistic about the enduring value of human-created content in an increasingly digital world. This premium article is available to paid subscribers of Jane's newsletter. Login below, or learn more and subscribe. Wondering why some content isn't free?
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
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Perhaps you remember this 2003 commercial : Shaquille O'Neal corrects actor Percy Daggs III when Daggs pronounces the ingredient in a new variety of Nestle Crunch as carmel. Its caramel, Shaq says, hitting all three syllables. Car-a-mel. Cant you spell? Id been pronouncing it carmel all my life. Its how the people around me pronounced it. Its all I knew.
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ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
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Shopify is one of the most popular e-commerce platforms, and theres a lot to love about it. It offers an intuitive interface, built-in features, and seamless integrations. But is Shopify good for SEO? Well go over the pros and cons of this platform for search optimization purposes, and what you can do to increase your ranking power. Is Shopify Good for SEO In General?
In today’s ultra-competitive markets, it’s no longer enough to wait for buyers to show obvious signs of interest. Instead, sales teams must be proactive, identifying and acting on nuanced buyer behaviors — often before prospects are fully ready to make a purchase. In this eBook from ZoomInfo & Sell Better, learn 10 actionable ways to use these buyer signals to transform your sales strategy and close deals faster.
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