How to Use Documentary Filmmaking Techniques to Craft Memorable Content
Content Marketing Institute
JUNE 8, 2018
In 2001, apparel brand Vans sponsored the feature-length documentary, Dogtown and Z-Boys, chronicling the early skateboarder culture of Southern California. While Vans funded the project, the filmmakers retained creative license. Don’t let your objectives rule your concept development. Vans embodies skater culture. Be creative.
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