How to Target Generation Z Through Paid Ads
Neil Patel
MARCH 17, 2021
With that in mind, here’s a word of warning: advertising to Generation Z is a double-edged sword. Zoomers recognize and champion this, with 71 percent eager to see more diversity in advertising. Advertising to Generation Z can be a real minefield. Products become services, and services connect consumers. Zoomers disagree.
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