Why Social Media is ‘Pay to Play’ in 2021 (And How to Get the Best Bang for Your Buck)
Neil Patel
FEBRUARY 11, 2021
Paid social media has become a key component of many brands’ marketing strategies. Paid Social Media Increases Brand Awareness. If your marketing objective is to increase brand awareness, paid social media should be part of your strategy. In other words, brands are paying less for their ads to show up in users’ feeds.
Let's personalize your content