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The Marketer’s Guide to Gain Brand Mileage on Google Maps

Neil Patel

After making a series of company acquisitions, Google started its desktop web mapping service in 2005. Paid marketing avenues: Local search ads and Google Maps Ads. Google has previously experimented with ads inside maps and pushed AdWords location extensions. And, where will the ads be displayed?

Brand 126
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How I Think About Marketing

Neil Patel

Even though I am a marketer, I don’t believe marketing alone builds a massive company or brand. When I buy shoes I typically just go directly to Nike because I am familiar with their brand and their products. The same goes with ads, yes, I have been shown ads for shoes on Facebook and Google, but it’s never led me to purchase a shoe.

Marketing 145
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How Niche Communities Are Changing Online Conversations

Neil Patel

When you log onto Facebook, Instagram, or TikTok , ready to enjoy some content, you’re bombarded with ads and thousands of posts about all sorts of things—much of which you might not care about. These platforms bring together people who share interests or experiences—without all the ads and other distractions. Not sure where to start?

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5 Blogs That Are Making Money in 2022 (and How You Can, Too)

Neil Patel

Your blog supplies something to your audience, so you need to bring value or you’ll be just another blog of many. They aren’t connecting with their audience. Since 2005, Arianna Huffington and her Huffington Post co-founders have been publishing news stories as they unfold. goop: Profit Through Lifestyle and Wellness Branding.

Blog 80
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Exploring the Fascinating History of SEO

Content Hacker

The Legend of SEO It starts with an angry, expletive-filled phone call from the manager of the band Jefferson Starship to Bob Heyman , who was then the VP of audience development at a company called Cybernautics. It was the mid-90s, when the internet as we know it was brand-new. Why was Jefferson Starship’s manager angry?

SEO 95
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20+ Social Proof Examples of (Real) Conversion Boosting Tactics

Smart Blogger

We’ll also look at real-world examples of how other brands use social proof marketing. Here are 22 social proof examples you can use and how other brands currently employ them in real life. In 2017, 57% of people aged 16-64 reported discovering brands through celebrity endorsements. What is Social Proof? Celebrity Endorsements.

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The Definitive Guide to Online Reputation Management

Neil Patel

In this guide, I’ll explain the role of online reputation management in today’s digital age, explain why it matters, and outline 10 tips for improving and protecting your brand’s online image. Today’s Brands Need to Be Transparent. What if someone Googles your brand name and finds defamatory content?