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What Your Copywriting Clients Secretly Think (But Won’t Tell You)

Men With Pens

What Your Copywriting Clients Secretly Think (But Won’t Tell You) first appeared on Men With Pens Copyright 2006 — 2013, All Rights Reserved. Click here to read the full article → Another rocking post from Men With Pens! Better Writing'

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How to Set Your Copywriting Fees and Earn What You’re Worth

Men With Pens

Today’s post is a killer, and it comes to us from none other than Dean Rieck , a copywriter I respect for his straightforward attitude and damned smart advice. A couple of recent conversations got me thinking about setting fees for copywriters. Many copywriters misunderstand the project fee. Working for $5?

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Copywriters, Beware: Clark Kent and Lois Lane Journalists are Coming after Your Jobs

Men With Pens

A lesson I''ve learned from pitching and negotiating with copywriting clients is that they don''t often articulate what they secretly think. Copywriters, Beware: Clark Kent and Lois Lane Journalists are Coming after Your Jobs first appeared on Men With Pens Copyright 2006 — 2013, All Rights Reserved. Better Writing'

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The Biggest Secret of Stellar Copywriting

Men With Pens

And why is it that some copywriters get their content to sound so much better? Is there a secret copywriting conspiracy going on? I began my copywriting career in PR. I began my copywriting career in PR. But, I was never initiated into the uber-secret-mad-men-esque clique known as “agency copywriters”.

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Why Good Copywriting Goes Bad: Ignorance | Men With Pens

Men With Pens

Written by Agent X - 25 Comments When I get an email from pro copywriter Dean Rieck , I’m always happy. One of the worst mistakes copywriters make is to assume their job is about writing. After all, the word “writing” is in the word “copywriting.” But writing and copywriting are two very different things.

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Can a Copywriter/SEO Marriage Survive?

Men With Pens

Can a Copywriter/SEO Marriage Survive? first appeared on Men with Pens Copyright 2006 - 2011, All Rights Reserved. Todd is also an entrepreneur, philanthropist and drummer extraordinaire. He resides in beautiful Vancouver, BC with his wife and 2 children. Another rockin' post from Men with Pens!

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Bloggers versus Copywriters: The Rhetoric Debate

Men With Pens

A few days ago, Glenn Murray wrote a post for ProBlogger called Bloggers Versus Copywriters: 8 Reasons Why Bloggers Do It Better. Now, to be fair, comparing bloggers to copywriters is a little like comparing masterful wizards to sword-in-the-stone apprentices. And last time I checked, neither are copywriters. Out it goes!