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Media Training for Authors: 6 Ways to Become a Go-To Expert

Jane Friedman

I started a blog at ListProducer.com about list making, how to be more organized and less stressed in April 2011. I knew if anyone was going to take me seriously as an expert, I needed to be seen in the media. So I pursued media attention. Why is doing media so important? I know, I know—but it’s true! Don’t panic.

Media 140
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The 5 Must-read Books for Bloggers in 2011

ProBlogger

He applied these concepts to Social Media Examiner which was started at a time when he had little industry experience. Within two weeks of its launch, Social Media Examiner joined the ranks of Technorati’s Top 100 Small Business Blogs and remains in the Top 10. The 5 Must-read Books for Bloggers in 2011.

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‘SEO Is Not a Unicorn’: Crucial SEO Tips for Content Marketers

Contently

In recent years, social media marketing, including video marketing , has sought to overtake search engines as a means of connecting brands with consumers. That said, brands should embrace both social media and a solid SEO strategy to make the most of their content marketing campaigns.

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10 Content Marketing Metrics to Track (+5 Experts on the Ones that Matter to Them)

Buffer

  For example, terms like ‘ social media management tool ’ and ‘ social media analytics ’ are essential to us at Buffer since that’s a big part of what our product does. People searching Google for terms like this might benefit from using it.

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9 Often Overlooked Ways to Market Your Freelance Business

Men With Pens

Include your name, your profession, your website, your phone number and the link to your preferred social media profiles. Your Social Media Profiles. But social media profiles do get outdated and often need refreshing. If your business has a tag line, include that too. Leave a Comment!

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Exploring the Fascinating History of SEO

Content Hacker

First, let’s review the concept of SEO. Off-page optimization looks at external factors that influence how websites rank, such as backlinks from other sites and social media signals. What Is SEO? SEO stands for Search Engine Optimization. These on-page elements include titles, headings, meta tags, images, alt text, etc.

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The Elevator Pitch: A Guide for an Internet without Elevators

Men With Pens

The elevator ride worked as a concept because no one can escape your pitch on the elevator ride. Wondering how on earth to manage all your social media channels? The Elevator Pitch: A Guide for an Internet without Elevators first appeared on Men with Pens Copyright 2006 - 2011, All Rights Reserved.

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