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Backlinko started as a simple personal blog in 2012, publishing one or two posts per month. Create guides, blogposts, or FAQs that thoroughly address users’ questions to satisfy informational intent. If done well, SEO (search engine optimization) can send thousands of targeted visitors to your website every month.
She has become famous for her weekly resource posts, Fetching Friday , and is a prolific guest poster on many high-profile sites. Her book, BlogPost Promotion , is extraordinarily in-depth for a book at its price point, and is something I’d strongly recommend to those who need help getting more attention for their posts.
As I previously mentioned, in 2012 Google decided to rock the SEO world by releasing the Penguin algorithm. Following 2012, Google has updated the Penguin algorithm multiple times with dramatic effect each time – so it’s easy to presume we’ll see even more changes in the future. Then it was updated again recently. Image Anchor.
Google’s ad showed an incorrect description of the telescope used to take the first pictures of a planet outside our solar system, for example. But if you ask any of these voice assistants to write you a song or type up a blogpost they can’t do so. It’s like what Google did back with the knowledge graph in 2012.
Maybe people tweeted their own suggestions and followed up with blogposts: Bloggie Wednesdays: 50 Things I Learned At the Problogger Event. It really added an extra element to the event and is something we´ll look at expanding on next year. There have been a flood of blogposts about the event this year.
A science-backed approach to writing for impact Today’s blogpost is inspired by the book Writing for Impact by Bill Birchard. Instead, Apple explains how easy setting up the AirPods is by adding a specific, sensory touch: Set up AirPods on iPhone with just a tap. But good writing is not just about emulation and intuition.
Twitter ads are a surefire way to gain tons of visibility, generate leads, and grow your audience. You can target Twitter ads to certain audiences so they appear in search and in their timeline. You can select additional audience features and add keywords to any ad campaign. And adding tailored audiences only takes a few clicks.
This is a guest post by Gregory Ciotti of Sparring Mind. As 2011 comes to a close, now is a better time than ever to evaluate your blog, its performance, and most importantly, what you can do to improve your blog in 2012! You won’t regret it in 2012! What about your blog makes it distinct?
This guest post is by Michael Scott of WPHub.com. Yesterday, we started our tour of new features added to WordPress in version 3.4. New features added to WordPress 3.5. was the second and final major WordPress release of 2012. As you can see, a new link for favorites has been added to the WordPress plugin area.
Whenever I write a blogpost, I go through this step. Lesson #5: SEO will never convert as well as paid ads. In reality, it’s much cheaper in the long run than paid ads and will produce a better ROI. I’ve been doing this for years, just look at my old remarketing ad…. I publish one new blogpost a week.
When I started at the Content Marketing Institute in 2012, I sat with founder Joe Pulizzi to discuss the 2013 marketing goals. Creating a consistent taxonomy across CMI product offerings, such as the blog, webinars, CMWorld sessions, and Chief Content Officer subscriptions, allowed us to tie consumer data to the subscriber record.
Use Gifs in BlogPosts. Giphy has also gotten into the game, creating blogposts about current events and trending topics that feature gifs in their search engine. Giphy has also gotten into the game, creating blogposts about current events and trending topics that feature gifs in their search engine.
For instance, if you posted about setting up a blog on WordPress.com, you might need to take new screenshots and make sure your step-by-step instructions are still accurate. Consider adding more detail. Are any areas of your original post a bit sparse? Case Study: 31 Days to Build a Better Blog. Flesh them out.
This guest post is by Michael Scott of WPHub.com. The platform is constantly evolving beyond its blogging roots, with more great features being added every year. Today I’d like to walk you through the new features which were introduced in 2012, in WordPress 3.4 New feature: Comment via the post editor.
Acquired by LinkedIn in 2012 , the company was later bought by the audiobook subscription platform Scribd. By adding a presentation to your blogposts, web pages, and social media feeds, you create a completely new content type to engage your users. SlideShare is joining Scribd from SlideShare. Not directly, no.
As you can see, the text rankings drop guide is ‘anchored’ to a hyperlink to our blogpost covering common Google rankings drop issues. For instance, let’s say that you want to link to a related blogpost in one of your articles. Anchor text applies to any type of link, including internal, external, and backlinks.
Usually, the H1 tag will be the title of your blogpost or article. That diagram was published in 2012. The keyword in this scenario is “Facebook Video Ad Hacks.”. That keyword is included in the blog title, and it is also the H1 tag. At the most basic level, the H1 should describe what the content is all about.
Being aware of psychological principles is helpful whether you’re building a website, composing a tweet, or writing a blogpost. A 2012 study showed that visitors judge a website in 0.05 Make your social posts as short as possible. Focus on one topic per blogpost, video, or web page. Cognitive fluency.
It felt like the right time to reconsider and ask ourselves: what if we set up a guest posting program? In 2012, we regularly had writers like Matt Ragland share their unique perspectives on the blog. Akshita Sharma : With 7,000 pageviews to date, Akshita has written the top-performing blogpost of the guest post program.
Fair warning: I’ve been using this tool daily since 2012, so I’m a bit biased here. For those of you who aren’t familiar with AdSense, here’s how it works: AdSense allows you to set up ad blocks throughout your site that other sites can pay to use. CPC (cost per click) – get paid for every ad click on your site.
The Knowledge Graph has been growing steadily since it was first introduced in 2012. In 2015, Google added 3.5 I have a blogpost on just that subject. You can use semantic search in paid ad campaigns , blogs, social media, and so much more. billion new entities to the Knowledge Graph.
I discovered that a little bit of writing to our users every day added up to a big win. Write blogposts and tutorials on your company’s blog. Little bits of writing every day in 2012 through 2014 really added up. In this post, I shared five strategies for using writing to level up your technical career: 1.
Most blogposts suffer from the same problem: they feel like content marketing. Instead of sticking product references into blogposts after the fact, focus on writing blogposts that naturally segue to your product. Set Expectations From the Outset. This doesn’t need to be complicated.
As part of the experience, you will be required to report about your adventure on your blog and social networks. The content will later be added to Tourism Queensland’s new blog. It’s going to be fun, but there will also be a little work (if you call blogging “work”) involved. A working holiday of sorts.
But what if you could provide your readers with something beyond your blogposts and eBooks? For instance, you could share your expertise and knowledge with your audience through online courses and webinars or other e-products – they can be a great way for your blog to reach new audiences and make more money.
And if you’re smart and have a little bit of luck, that passive income can start adding up to a significant amount. The key is to think about what the images will be used for (blogposts? It’s a US-based publishing site that launched in 2012 and has been going strong ever since. Office presentations?)
Download the blogpost bundle to get templates to help you organize, write, and manage your blog. Table of Contents] Get Your BlogPost Templates Plus, join our email list to stay up to date. Do that while making your advice actionable, and you’re on your way to creating a blog that readers will trust.
This is the perfect time to revisit my previous post and explore more ways to grow without Google traffic. What Happened to Me in 2012 Penguin Updates. My site, WebHostingSecretRevealed.com, was hit badly during the Google Penguin update in 2012. Invite them to be interviewed by you on your blog. Real life examples –.
It is also the way most blogging talent agencies work out pay scales – so the more unique visitors that read your blog, the more money you can make. Between March and September of 2012, I doubled the unique visitors to my blog, Veggie Mama. Create good blogposts that lure readers.
I speak from review experience, as I’ve been sharing the plusses and minuses of content marketing books since 2012. This is Marketing is a compilation of Seth Godin’s latest blogposts on the constantly changing marketing scene. And what books should be added to the 2018 list? Seth Godin. Bernadette Jiwa.
Madrigal , a tech editor at Atlantic.com, in 2012 to shed light on this very phenomenon. Suppose you create a unique Bitly link for your latest blogpost and share it in a newsletter. Let’s jump in! What is Dark Social? The term ‘dark social’ was coined by Alexis C.
Once you have an engaged database of subscribers, you pretty much know every blogpost you put out is going to be a hit. Plus, I’ve also found that readers who arrive at my blog from an email newsletter I’ve sent to them are also much more likely to share my content on Facebook and Twitter. Make the most of popular posts.
The world’s second most visited website is YouTube : Image Source If your clients haven’t added video to their marketing mix, they’re missing out. That could include animated explainer videos , Blog2Video services , video ads , and more. You can transform blogposts into engaging videos and infographics to expand your reach.
Further Resources on How Procrastination Stopped Me Writing a Million Dollar BlogPost. How to Start a Blog. 10 Surefire Ways to Overcome Blogging Procrastination. Of course at the top of my list of goals for 2012 was start a podcast. The post PB167: My Million Dollar BlogPost? I didn’t do it.
Another major difference between Medium and most blogging platforms is that it allows its users to post content without placing ads on their site. This makes Medium a great platform for those who want to share their ideas and stories with the world without having to worry about annoying ads popping up on their site.
So I wrote a blogpost about dating and relationships that went viral. Then I use some AI tools , and then I have one VA who does the blogpost, the show notes. And this is content that takes time, doesn't cost that much money , you know, time is money, but it is a very different form of marketing to Facebook ads.
Infographics are extremely useful for numerous reasons when it comes to content marketing and blogging. Although many writers may not have considered using an infographic for a blogpost this can be an excellent way to present interesting information while linking to a topic that is of significance to yourself and your readers.
Did the need for immediate income affect your blog strategy? I always wanted my blog monetization to be more display ads than sponsored content. What I did do earlier than expected was start working with an agency, who sell my ads on commission. Your blogposts tend to be more newsy, with the occasional in-depth feature.
This post “9 Steps To Take When You Loathe Your Own Blog” first appeared in May 2012. You’ve got an editorial calendar, you’ve scheduled blogposts weeks in advance. When I launched The Smart Marketing Blog in 2007, my posts were eclectic random. You’re an inspiration.
Further Resources on How Procrastination Stopped Me Writing a Million Dollar BlogPost. How to Start a Blog. 10 Surefire Ways to Overcome Blogging Procrastination. Of course at the top of my list of goals for 2012 was start a podcast. 7 Tips for Avoiding Procrastination. Without Delay is the Easiest Way.
It’s okay if you are curating what you feel your best posts are. Don’t just take a collection of your posts. A blogpost is typically 500-2000 words, but usually closer to 500. Do a bit more research for each post. Do intros and outros for each post. There’s value there.
I only started blogging late December 2012. Point of difference: Adding forums for your readers. I find Twitter too fast paced and comments on blogs restrictive. We share our posts, ask questions, share tips and sometimes just have a general natter. To be honest, I had no strategy or goals.
Pinterest grew 4,377% in 2012 and continues to expand with 25 million users. You can also get links through interaction from a popular site or a popular brand, when they post to their Facebook page, make a Google+ post, launch a new blogpost, or put up a new video on YouTube. Twitter has over 550 million accounts.
It already brings in a nice monthly passive income and will provide a great forum for me to sell my book in April of 2012. I opened a new email account and subscribed to everybody’s newsletter in addition to adding as many blogs as possible in my reader. It wasn’t much extra work since I was already reading these blogs anyway.
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