ProBlogger

DECEMBER 31, 2011

As 2011 comes to a close, now is a better time than ever to evaluate your blog, its performance, and most importantly, what you can do to improve your blog in 2012! You won’t regret it in 2012! It’s a must-try technique in 2012. This is a guest post by Gregory Ciotti of Sparring Mind.

Blogging 45

Blogging Blog Electronics Utilities 45

Neil Patel

DECEMBER 10, 2021

In this guide, I want to show you how to optimize your anchor texts so that they will positively impact your SEO – and not result in a Google penalty that reduces your audience size considerably. As I previously mentioned, in 2012 Google decided to rock the SEO world by releasing the Penguin algorithm. Image Anchor.

Text 145

Text SEO Keywords Engineering 145

Content Marketing Institute

DECEMBER 12, 2017

HANDPICKED RELATED CONTENT: Convert Your Most Vital (and Most Ignored) Audience Into Brand Ambassadors. The most successful marketers will make an appointment with their audience, develop a format for their content, attach talent to their content and, most importantly, create a hook. Cas McCullough, CEO, Writally.

Content Marketing 112

Content Marketing Marketing Content Audience 112

Neil Patel

SEPTEMBER 9, 2020

Without knowing this, it will be difficult to conceptualize/commission a production that has any hope of successfully captivating the intended audience and leading to your desired goals. According to YouTube, the Dollar Shave Club video was uploaded on March 6, 2012. It was funny, original, and kept its target audience in mind.

SEO 142

SEO Landing Page Retail Brand Awareness 142

Contently

MARCH 9, 2023

The latest Google Analytics update (GA4) is the first major update to Google’s web analytics service since 2012. GA4’s machine learning modeling is key for marketers because it measures which audiences are most likely to convert based on past trends. Marketers can then target these audiences with the appropriate content.

Content Marketing 126

Content Marketing Marketing Content Engagement 126

Neil Patel

JANUARY 5, 2021

Google Hangouts on Air launched in 2012, with Google adding live-streaming and community elements to their already existing Hangouts platform. If you’re looking to expand your audience and reach, Be.Live lets you stream on sites like Facebook Live and YouTube Live. What Was Google Hangouts on Air? At the time, it made perfect sense.

Content Management System 145

Content Management System Social Media Engagement Audience 145

Neil Patel

OCTOBER 14, 2020

We’re going to explore what hashtags for YouTube are, why you should use them, and how to find the best ones to help your videos appeal to the right audience. Is your audience location-specific? Hashtags May Affect Audience Retention. This action lowers your audience retention. What Are Hashtags for YouTube? Conclusion.

Content Creator 145

Content Creator Social Media Brand Awareness Brand 145

Content Marketing Institute

NOVEMBER 26, 2017

When I started at the Content Marketing Institute in 2012, I sat with founder Joe Pulizzi to discuss the 2013 marketing goals. That year, working with Joe and Audience Development Manager John Hanson, we determined that a “complete profile” (translation: usable and actionable) would include: First name. And yes, double them we did.

Finance 109

Finance Audience Promotion Content Marketing 109

Neil Patel

JANUARY 8, 2021

Twitter is has a massive audience, making it a great platform for advertising products and services, or sharing your content. But there’s a better reason to build your brand on Twitter, besides the capability to reach the large, diverse audiences it provides. The best part is that you can target specific, custom audiences.

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Brand SEO Brand Awareness Keywords 145

Enchanting Marketing

NOVEMBER 14, 2023

Apple copy can only be so good because they know why their audience would enjoy using their products. Simon Lacey, Randall Stilla, and Krish Sathian, “Metaphorically Feeling: Comprehending Textural Metaphors Activates Somatosensory Cortex,” Brain and Language 120, no3 (2012), quoted in Writing for Impact, p.

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Writing Sales Copy Text Copy 206

Content Marketing Institute

JANUARY 18, 2018

In this model, content has one main job : to build a loyal audience of subscribers. Since its 2012 launch, iQ has become a full-fledged media property. Without building a loyal audience, iQ’s editorial team couldn’t hope to achieve what they’ve set out to do. It seeks to retain and influence unique audiences.

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Publishing Publisher Publishing Editorial Team 111

Neil Patel

MARCH 17, 2021

Because the oldest Gen Zers are reaching an age where they can make their own purchasing decisions, you have a whole new audience you can target with your paid ads. For this article, I’m using the definition from Pew Research Center, which categorizes anyone born from 1997 to 2012 as part of Gen Z. What Is Unique About Generation Z?

Ads 145

Ads Advertising Social Media Recruitment 145

Neil Patel

MARCH 5, 2021

Ninja Popups was released in 2012 and has been regularly updated with features and capabilities, including new popup templates and integrations with the most popular current mailing systems. These campaigns provide valuable statistics on popup performance, so you can test, refine, and choose the popup that’s right for your audience and goals.

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Script Sales Text Website 140

Jane Friedman

MARCH 21, 2023

In 2012, I was honored as a Smithsonian Institution’s National Museum of the American Indian Artist in Leadership fellow, and a First Peoples Fund Artist in Business Leadership fellow in 2015. If you have more questions, ask them in the comments below.

Writing 132

Writing Government Marketing Copy Writer 132

Content Marketing Institute

DECEMBER 11, 2018

With the speed of big shifts happening across our industry lately – businesses merging, algorithms shifting , new tech capabilities emerging, audiences growing ever more fragmented and distracted , and the like – it’s hard enough for practitioners to keep up with what’s happening now , let alone keep our eyes firmly fixed on the horizon.

Content Marketing 111

Content Marketing Marketing Storytelling Content 111

Content Marketing Institute

JUNE 8, 2018

Building your audience wholly (or mostly) through rented social sites isn’t going to produce sustainable results anymore. Building audiences through rented social sites won’t produce sustainable results, says @drmckee. Essential elements of an audience-grabbing documentary. Above all, is the hero relatable to the audience?

Storytelling 111

Storytelling Content Entertainment Script 111

Smart Blogger

NOVEMBER 23, 2022

Consider : How can you stand out to your audience by challenging a standard in your industry? When Adidas won the spot as the official sportswear sponsor of the 2012 Summer Olympics, Nike needed a brilliant marketing campaign to counter the publicity Adidas would receive. The video was a hit. McDonald’s I’m Lovin’ It Campaign.

Marketing 103

Marketing Social Media Brand Awareness Advertising 103

Neil Patel

AUGUST 28, 2020

Doing this brings them on the same page with your company, target audience, business goals, and competition. When you work with us, you’ll deliver content the right types of content to your target audience at the right time: 2. FATJOE was founded in 2012. Voice SEO – Best For Voice Search.

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Agency SEO Search Engine Optimization Projects 144

Content Marketing Institute

MARCH 21, 2018

It also gives you insight into who (outside of the analytics team members) may have the best insights into your top-performing content and what best engages your audience. Take the contest to your audience members. Don't do a boring survey to gauge your audience's favorites, do a bracket competition, says @AnnGynn.

Content Marketing 111

Content Marketing Marketing Content Storytelling 111

The Hoth

MARCH 8, 2024

March 5th marked the beginning of Google’s most significant core algorithm update since the infamous Penguin update of 2012. Some authoritative sites take advantage of their good reputation and publish unrelated third-party pages that confuse or irritate their core audience. Site reputation abuse.

SEO 103

SEO Education Engineering Website 103

Buffer

DECEMBER 5, 2023

In 2012, we regularly had writers like Matt Ragland share their unique perspectives on the blog. Guest posting resources like Convertflow , Shopify , and Zapier offered diverse approaches tailored to their unique audience and brand voice. Now, this isn’t a new thing to the Buffer Content team – there’s precedent.

Post 108

Post Editorial Proofreader Communication 108

Content Marketing Institute

DECEMBER 5, 2017

However, some brands have taken this concept further by developing full-fledged classes and curricula for their audiences. Let’s look at eight brands that give their audience opportunities to get an education in unique and entertaining ways. Renasant Bank: Marketing strategy takes step above boring classes.

Education 111

Education Brand Banking Retail 111

Neil Patel

JULY 23, 2021

Acquired by LinkedIn in 2012 , the company was later bought by the audiobook subscription platform Scribd. This offers a huge benefit to B2B marketers looking to connect with relevant audiences. SlideShare remains free to use and allows anyone to create a presentation to share privately or publicly. Slideshare Stats from GSW.

Text 119

Text Education Social Media Keywords 119

Backlinko

MARCH 13, 2024

Audience measurement 0.9% Usage and behavioral studies 11% (Media) Audience research 10.3% Online traffic/web analytics 9.7% Online/mobile qualitative research 6% Telephone CAITI 3.6% Online research communities 2.8% Social media monitoring 2.7% Automated digital/electronic 2.7% Face-to-face group discussions/focus groups 2.6%

Marketing 106

Marketing Electronics Social Media Text 106

Content Marketing Institute

JULY 31, 2018

A 2012 study showed that visitors judge a website in 0.05 This goes for everything from tweets to blog posts – the easier your content is to understand, the more likely it is to hook your audience and keep them engaged. Increase motivation by providing messages relevant to your audience. Cognitive fluency. Make messages simple.

Content Marketing 104

Content Marketing Persuasion Marketing Content 104

Backlinko

JANUARY 8, 2024

The program provides affiliates with a diverse array of products to promote, empowering them to choose items that align with their audience’s interests. The uniqueness of Smart Nora could be a strong selling point, especially if your audience is interested in health tech and innovative sleep solutions.

Healthcare 119

Healthcare Food Medical Promotion 119

ProBlogger

JUNE 1, 2012

That’s what I want to finish up this series with today—to show you how to take what we’ve discussed about reviewing your offer , revisiting your conversion funnel , revamping your communications , and running A/B tests , and see how we can apply that advice to different user types, or segments, within your target audience.

Audience 39

Audience Consulting Social Media Website 39

The Hoth

MAY 18, 2023

Before Google’s Penguin update in 2012, domain authority reigned supreme. After all, construction workers and contractors are your target audience, so wherever they are online is relevant to your business. These are all websites that aren’t directly competing with you, and they’re highly relevant to your target audience.

Construction 98

Construction Contractor Search Engine Optimization Text 98

ProBlogger

JUNE 28, 2012

Reportedly the largest affiliate network, with over 10 million affiliate partnerships, LinkShare took the number-one spot in the 2012 Blue Book of Top 20 Affiliate Networks for platform strength, support quality, and international capabilities. Which are the most popular programs available today? Commission Junction. ShareASale.

Blogging 55

Blogging Blog Sales Promotion 55

Neil Patel

JUNE 3, 2021

To reduce the damage, it is imperative to define the target audience and persona that represents the ideal customer profile for your products. This exercise makes it possible to optimize your marketing investments, using the right platforms to convey the best message and reach the exact audience you want.

IT 102

IT Concept Manufacturing Sales 102

Neil Patel

JULY 12, 2021

Oracle Eloqua will give you all of the lead-management tools you need and segment your audience in specific ways to get them to buy. LeadSquared , founded in 2012, helps small and medium companies align their marketing and sales efforts. Plus, you can track reports and insights into a buyer’s journey with just a few clicks.

IT 145

IT Landing Page Marketing Sales 145

Content Marketing Institute

DECEMBER 31, 2018

The team at CMI is nice enough to publish this so the entire CMI audience can watch and read it. He wanted to thrill audiences with his performances. Are you building something for your audience that has never been done like this before? Other-serving – What’s in it for the audience ? Yours in Content, . Hello Cleveland.

Marketing 111

Marketing Agency Content Marketing Education 111

ProBlogger

APRIL 2, 2012

The event will run from June 5 until June 10, 2012, not including travel time. But hurry, the competition closes at midnight April 23, 2012 (AEST—that’s Australian Eastern time) with the announcement of the winners on April 30, 2012 (AEST). The content will later be featured on the Tourism Queensland blog.

Blogger 55

Blogger Social Media Food Creativity 55

ProBlogger

JULY 13, 2016

One of the things we’re always told is to build community – it makes all the difference between traffic who don’t care and an audience who are invested in you and your story. If you have a blog or online following, and you want to take it to the next level, it’s having an engaged audience that will do it.

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Audience Blogger Concept Collaboration 33

Neil Patel

FEBRUARY 21, 2021

Google’s Penguin update way back in 2012 penalized 3.1% Good traffic” consists of traffic that comes from 1) the right longtail keywords, and 2) the right audience. Whatever the case, you now have some cleanup to do, and your agency might have caused the problem. You See Overly-Optimized Anchor Text From Linkbacks. The result?

SEO 138

SEO Agency Keywords Text 138

Moz

NOVEMBER 15, 2020

People grow to rely on brands when those brands provide the information they’re looking for, so if your content marketing doesn’t incorporate those answers, you’re not demonstrating to your audience why they should trust you. Help them demonstrate their knowledge in ways that are useful to audiences. Why is this smart?

Content Marketing 83

Content Marketing Brand Marketing Content 83

ProBlogger

MARCH 10, 2015

In 2012 I commenced a worldwide open-ended nomadic adventure with my husband and two children, and blogging seemed like a great idea. The starting point to monetizing your blog is your audience. They will do it because you have a decent sized (and relevant) audience and you know how to wield your influence.

Blogging 55

Blogging Blog Content Creation Social Media 55