Jane Friedman

FEBRUARY 8, 2024

Side note: I’m adding children’s authors into the mix here because, I hope for obvious reasons, it can be problematic to expect children’s writers to build an online following among children (their readers), although some children’s writers do have strong connections in the children’s community—with librarians, educators, teachers, and so on.

Social Media 134

Social Media Publishing Publishing Publisher 134

Neil Patel

SEPTEMBER 8, 2020

As of 2013, 70% of searchers used the “ click-to-call ” function directly from the search engine result pages (SERPs). In 2013, the app was the most used smartphone app in the world. Paid marketing avenues: Local search ads and Google Maps Ads. And, where will the ads be displayed?

Brand 126

Brand Retail Ads SEO 126

Neil Patel

SEPTEMBER 13, 2021

Although most of us are aware that social media companies use our data, many consumers may not have realized that some companies use our data to tailor ads to try to manipulate outcomes. This 2013 documentary is available on Amazon Prime, and it has a 1-hour 20-minute runtime. Can I Use a Documentary Approach to Promote My Business?

Social Media 136

Social Media Media Marketing Healthcare 136

Neil Patel

APRIL 23, 2021

— Alex Goot (@alexgoot) March 13, 2013. Hate Sites : Some people go beyond simple negative reviews and create ad hoc websites with their opinions, some of them containing illegal content. — Elizabeth Windsor (parody) (@Queen_UK) March 14, 2013. Boston.com News (@BostonDotCom) March 13, 2013. confession.

Management 145

Management Social Media Food Healthcare 145

Content Marketing Institute

NOVEMBER 20, 2018

More than 20 years later, an interview with Kathy Klotz-Guest at Content Marketing World brought to mind that Apple ad, which pressed into service images of some of the greatest leaders, artists, visionaries, inventors, and thinkers of the 20th century. Oreo Cookie (@Oreo) February 4, 2013. ” Power out? No problem.

Creativity 103

Creativity Storytelling Content Food 103

Neil Patel

NOVEMBER 30, 2020

You should be using it to promote your products, advertise your brand , and generally represent your company. Facebook used to say only 20 percent of your cover photo could be made up of text, but it dropped that rule in 2013. Promote Your Products and Events Through a Facebook Cover Photo. Use your cover photo to promote it.

Text 144

Text Promotion Social Media Brand 144

Grammarly

DECEMBER 1, 2022

We don’t give information about you to help advertisers sell their products, and Grammarly’s platform is not real estate to host ads either. . ISO 27001:2013. We’re proud members of the Cloud Security Alliance , an organization dedicated to promoting secure cloud practices, and OWASP , the world’s largest software security nonprofit.

Healthcare 77

Healthcare Portfolio Insurance Text 77

Neil Patel

MARCH 24, 2021

In fact, the music industry is growing at a healthy rate and has been every year since 2013. Secondly, media publications or promoters might need visuals in a hurry, so ensure they’re high quality and include a range of formats (vertical and horizontal; color and black-and-white). Does that mean music marketing is dead?

Marketing 141

Marketing Electronics Social Media Promotion 141

Neil Patel

MAY 4, 2021

Interest in influencer marketing has skyrocketed 90x since 2013. What’s more: research shows they generate double the sales of paid ads and with a 37% higher customer retention rate. Digital ad spend grew 18% in February 2021 compared to a year prior. TV ad spend declined nearly 27% over the same period.

Social Media 145

Social Media Construction Digital Marketing Content Management System 145

Neil Patel

APRIL 12, 2021

When Google decided to stop showing ads on the Search Engine Results Page’s right-hand side, Baidu followed suit only a few months later. Both search engines offer a similar user-face: a simple logo, a search bar, and added features below. Baidu has always prioritized user experiences over ads.

Search Engine Optimization 103

Search Engine Optimization Engineering Government Keywords 103

Neil Patel

OCTOBER 25, 2020

Basically, if you need any type of creative strategy, work, or promotion, they can help you get it done.”. There was a myth (although debunked in 2013 ), which postulated that we have two brains : The methodical or analytical side on the left and the creative side on the right. Difference #4: Analytics vs creativity.

Agency 136

Agency Creativity Marketing Utilities 136

Content Marketing Institute

NOVEMBER 26, 2017

When I started at the Content Marketing Institute in 2012, I sat with founder Joe Pulizzi to discuss the 2013 marketing goals. We increased our webinars from two times a month to three times a month, added some new gated e-books to the website, and added the CCO subscription form to more pages on the CMI website. vs. other U.S.

Finance 102

Finance Audience Promotion Content Marketing 102

Moz

NOVEMBER 9, 2020

We did this not only for a ranking/traffic boost, but also because SEO has changed a lot since 2013. We'll also update internal links throughout the site, as well as adding links to posts and pages where appropriate. To help build links in the short-term, we'll continue promoting the guide through social and email channels.

SEO 60

SEO Keywords Publishing Publishing 60

Buffer

SEPTEMBER 5, 2024

The original Buffer Marketing team started posting to the blog as far back as 2013, a very different time for content on the Internet.  I expand on each heading, adding context, examples and additional insights to the article.  We promote all our blog posts to social media using the zero-click content strategy.

Blog Post 85

Blog Post IT Post Writing 85

Intergrowth

MARCH 5, 2023

It includes everything from your logo and website to the graphics on your ad banners. Marketing Efforts Your marketing efforts are the time, money, and attention you put toward promoting your brand. Depending on what you sell and who your audience is, your marketing efforts might involve traditional ads (i.e.,

Marketing 92

Marketing Social Media Brand Awareness Content Management System 92

Neil Patel

FEBRUARY 15, 2021

Beacon technology first gained popularity back in 2013 when Apple unveiled the iBeacon. Others let businesses customize their orders by size , as well as adding their name and/or logos. Beacons Promote Effortless Engagement and Data Transmission. Here’s a five-step guide to getting started with beacon technology.

Manufacturing 145

Manufacturing Retail Hospitality Communication 145

The Creative Penn

JUNE 26, 2023

You've been teaching nonfiction authors about marketing since then, but it has been a decade since we talked last in 2013 about book marketing. I'm so grateful for that because it led to the launch of the Nonfiction Authors Association in 2013, and I built a community. Also, Joanna, I've become a big fan of Amazon ads.

Writing 98

Writing Publishing Publishing Publisher 98

ProBlogger

SEPTEMBER 29, 2022

The spammy self promoter. In short – this group are impersonal, irrelevant, add no value and self promotional. At the other end of the spectrum are a rare bunch of commenters who are all about delivering value but for one reason or another don’t promote themselves. The Value Provider Who Gets No Value Back.

Blog 49

Blog Blogging Construction Blogger 49

The Creative Penn

AUGUST 14, 2023

.” [ The Verge ]; Amazon AI tool coming for writing product descriptions [ The Information ]; FTC antitrust lawsuit [ Politico ]; Amazon is “eliminating dozens of its private label brands” which may help “placate antitrust regulators” [ Wall St Journal ]; “Amazon will be disrupted,” says Jeff Bezos (in 2013) [ Insider ].

Publishing 98

Publishing Publishing Publisher Promotion 98

Content Marketing Institute

JULY 31, 2018

While a 2013 study by Microsoft noted people’s attention span has narrowed to eight seconds at the max. That is why Facebook ads can be effective. Gather and promote testimonials. Promote earned media in your content. The number of micro decisions made throughout our day is staggering. Perceptual set theory.

Content Marketing 99

Content Marketing Persuasion Marketing Content 99

Content Marketing Institute

NOVEMBER 28, 2017

Since we launched in November 2013, the podcast has been downloaded nearly 2 million times from listeners in 200 countries, while generating approximately a half-million dollars in direct revenue in sponsorship support. Over the first few months, we added more to the introductions and more news coverage to go for 60 minutes every week.

Editorial Team 106

Editorial Team Editorial Content Marketing Construction 106

Content Marketing Institute

OCTOBER 8, 2017

SurveyMonkey found something similar in 2013, uncovering the fact that 70% of consumers first click on search results from “known retailers.”. This type of article doesn’t have a headline like The Complete, 20,000-Word Guide to Facebook Ads. Promote to specific influencers. What did it find? Was it urgency, testimonials , color?

Content Creator 108

Content Creator Audience Script Content 108

ProBlogger

MARCH 24, 2022

The story need not be long or highly personal story – it could simply be sharing how you did something in your business (you’ll see me do this below when I talk about how on dPS we added a Flickr Group to dPS as an intermediate step on the way to starting a forum, now a Facebook Group ). 161 people added a comment.

Blog 41

Blog Blogging Projects Social Media 41

ProBlogger

MAY 9, 2013

Yesterday I published a post telling my story of adding 12 income streams to my blogs over the last 10 years. The above breakdown is for last month’s income (April 2013). It has been a over a couple of years since I did an income breakdown so I decided to put together the numbers today.

Blog 52

Blog Blogging Consulting Promotion 52

Neil Patel

FEBRUARY 16, 2021

Or you can make it happen now, giving you more time and energy to put towards increasing your conversion rate , improving your social presence — and, of course, writing and promoting great and useful content. The spider notes new documents and changes, which are then added to the searchable index Google maintains.

Website 141

Website Search Engine Optimization Social Media Engineering 141

ProBlogger

SEPTEMBER 29, 2022

The spammy self promoter. In short – this group are impersonal, irrelevant, add no value and self promotional. At the other end of the spectrum are a rare bunch of commenters who are all about delivering value but for one reason or another don’t promote themselves. The Value Provider Who Gets No Value Back.

Blog 26

Blog Blogging Construction Blogger 26

Content Marketing Institute

JULY 27, 2018

During the 2013 holiday season, Randi had the idea to focus a campaign on the need for better device security when shopping online. During subsequent data breaches, other Norton teams began putting their departments’ budget behind promoting the content.@Symantec Randi and the team also created two emails. Click To Tweet.

Audience 68

Audience IT Content Editorial 68

ProBlogger

MARCH 24, 2022

The story need not be long or highly personal story – it could simply be sharing how you did something in your business (you’ll see me do this below when I talk about how on dPS we added a Flickr Group to dPS as an intermediate step on the way to starting a forum, now a Facebook Group ). 161 people added a comment.

Blog 26

Blog Blogging Projects Social Media 26

The Creative Penn

AUGUST 21, 2023

This was like 2013/2014, so you remember how fun it was to try and get a book uploaded or do anything on these platforms. You could be spending all your money on marketing and advertising and promotion and barely take anything home. The nonfiction model can be fewer books, but adding on other services or speaking or courses.

Creativity 98

Creativity Insurance Advertising Publishing 98

The Creative Penn

DECEMBER 25, 2022

So, I kept going for a long time between, I think, 2013 and 2016 I was working on it on and off as I was doing all sorts of other things and kept going back to it, kept going back to it, and then one day you said to me, maybe it's time to realize it's not going to happen, because it just wasn't coming together for me.

Creativity 98

Creativity Publishing Publishing Publisher 98

ProBlogger

JANUARY 25, 2015

2013 was the year when people started taking content marketing seriously. You need to come up with a comprehensive promotional strategy to make your business stand out. Thankfully, adding ecommerce features to your website or setting up an online store is not difficult these days. Test $20-30 ads with different configurations.

Marketing 55

Marketing Advertising Content Creation Promotion 55

ProBlogger

MARCH 5, 2014

Having said that – I was a bit ad hoc for a while… however my blogging was all about ‘writing’ so I was really only doing it for me and didn’t promote or share with readers at all.” I promoted irrelevant products I wasn’t that interested in because I was excited about a bit of free stuff! .”

Blogger 55

Blogger Promotion Advertising Engagement 55

ProBlogger

JANUARY 1, 2014

Smarter Traffic (and Revenue) Building Through Social Media” first appeared in January 2013. You can easily extrapolate that to an actual (if approximate) ROI provided you have an idea of the value you get from, say, each ad impression on your blog. And here are the most popular for Facebook: 15 Bloggers to Watch in 2013.

Social Media 50

Social Media Media Landing Page Communication 50

ProBlogger

DECEMBER 1, 2012

I went back and forth a little on how I would handle the Holiday Season and decided to keep my blog on track (sharing tips on dog care) while adding extra posts for fun. I’m working with several brands to promote Holiday Wish Lists that dog lovers will be interested in. Content, building traffic, and affiliate marketing.

Publishing 38

Publishing Publishing Publisher Blog 38

ProBlogger

MARCH 20, 2017

The blog is caloriesecrets.net , it was established in April 2012 and by the end of April 2013, monthly traffic from Google was 102,944. It was a huge step, one that added risks and extra costs to a blog that was not making any money yet, but it was a necessary step. Step 6: Promote Your Work (besides Social Media).

Blog 54

Blog Blogging Keywords SEO 54

ProBlogger

AUGUST 23, 2015

At the beginning, the effects will be small – but over time, as the system continues to work and you keep adding into it small bits, it becomes a monster. And while much has been said about Facebook’s diminishing reach, it still stands as the best platform to find and gather a purposeful audience and promote a blog.

Blog 55

Blog Blogging Promotion Engineering 55

The Creative Penn

OCTOBER 14, 2024

Emily: My first book came out in 2013, so that's 11 years ago. I think it was really important, and I knew that adding traditional publishing to my strings was important. He is the PR and promotions and marketing manager at The History Press. We're not going to push you forward for PR and promotions. I've self-published.

Writing 52

Writing Publishing Publishing Publisher 52