Moz

MARCH 12, 2019

Posted by Tom.Capper Given the increasing importance of brand in SEO , it seems a cruel irony that many household name-brands seem to struggle with managing the channel. What we talk about when we talk about a legacy brand. Reason 1: Brand. But it’s the opposite. The question is: why does it keep happening?

Brand 54

Brand SEO Landing Page Management 54

Quick Sprout

AUGUST 23, 2022

To help you avoid any bad experiences, I have handpicked five reliable web design agencies that will help you create a strong online brand presence. Clay has a very straightforward approach to every web design project. Kobe Digital — Best for Growing and Scaling Brands. The Top 5 Best Web Design Agencies. Visit Kobe Digital.

Agency 102

Agency Portfolio Storytelling Architecture 102

ProBlogger

DECEMBER 21, 2012

If there’s one resolution I could encourage any blogger to make for 2013, it’s to work smarter. designing the visuals for products, like the cover of an ebook, or an eye-catching branded intro for your video series. Outsourcing aspects of your blogging—even as one-off projects—can be expensive. Making it pay.

Contractor 42

Contractor Blog Blogging Food 42

Neil Patel

MARCH 24, 2021

In fact, the music industry is growing at a healthy rate and has been every year since 2013. By the end of 2023, global revenue is projected to surpass $65 billion. You might not need a record deal to make it as an artist ( just ask Chance the Rapper ), but you will need the media on your side to raise your brand profile.

Marketing 141

Marketing Electronics Social Media Promotion 141

Smart Blogger

MARCH 13, 2023

Snappy Brands and Slogans Due to its sensory appeal, onomatopoeia is often used in branding and advertising. Non-food marketing projects use onomatopoeia to appeal to consumers’ needs or desires (like to drive fast)! This vintage Rice Krispies commercial is a classic example of their “ Snap! Apologies for the earworm!)

Writer 117

Writer Food Persuasion Portfolio 117

The Creative Penn

JULY 31, 2023

It wasn't until the Christmas of 2013/2014 that I was gifted from a Secret Santa, a book of Stephen King short stories. Maybe we can do this together, help promote each other, and do it all under this unified brand. So when I'm working on a project, I'll binge write. I don't know if maybe I should have for certain projects.

Collaboration 98

Collaboration Writing Hospitality Finance 98

The Creative Penn

SEPTEMBER 18, 2023

I've done many interviews on it (linked here), and I have reams of more personal writing in my journals and also in various draft Scrivener projects. I was scared of judgment, I was scared of being ‘seen,' and also scared that no one would buy it, as it didn't fit with either of my brands and existing body of work.

Creativity 98

Creativity Sales Publishing Publisher 98

Men With Pens

NOVEMBER 25, 2013

I''m a cake decorator/photographer/project manager/bookkeeper – what on earth can I write about?". Blogging for your business helps attract new customers, and it solidifies your brand for current clients as well. And of course, writing for your business blog helps brand you, the owner, as an expert in your field.

Blog Post 96

Blog Post Post Blog Blogging 96

Neil Patel

MAY 4, 2021

Interest in influencer marketing has skyrocketed 90x since 2013. Even the Content Marketing Institute concedes there is no template for this, because every person and brand’s needs and goals are different. Using these timely images created a brand win for Carmichael by appealing to Super Bowl fans who remember the election.

Social Media 145

Social Media Construction Digital Marketing Content Management System 145

Content Marketing Institute

JULY 31, 2018

It’s unlikely that you’ll need to apply each insight to every project but having these models in mind is likely to be useful when you want to create content that converts. While a 2013 study by Microsoft noted people’s attention span has narrowed to eight seconds at the max. Use emojis if they suit your brand voice.

Content Marketing 99

Content Marketing Persuasion Marketing Content 99

Neil Patel

FEBRUARY 15, 2021

Beacon technology first gained popularity back in 2013 when Apple unveiled the iBeacon. According to one recent report by Markets and Markets , the location-based services (LBS) market is projected to grow to as much as $77.844 billion by 2021. Here’s a five-step guide to getting started with beacon technology.

Manufacturing 145

Manufacturing Retail Hospitality Communication 145

Content Marketing Institute

AUGUST 24, 2018

A collection of “big rock” content assets – in-depth projects that require more time, resources, and budget ­– helped LinkedIn own key topics. The team’s first smash hit came in 2013 with the Sophisticated Marketer’s Guide to LinkedIn. HANDPICKED RELATED CONTENT: How Content Marketing Became One Brand’s Trusted, Unified Source.

Marketing 76

Marketing Entertainment Social Media Content Marketing 76

ProBlogger

JUNE 17, 2014

But today, they’ve evolved into businesses and brands. It starts with the brand itself. Only strong, unique brands will receive trademark registrations. In August 2013 she filed her federal trademark application. Walker have done anything differently to better protect her brand? So what happened?

Blogger 55

Blogger Food Blog Blogging 55

Moz

MAY 19, 2019

This instantly-Tweetable snippet was referenced in Forbes in 2018 , mentioned by MediaPost in 2016 , and covered on Science Daily in 2013. This means that the “90 percent of all data…” statistic was true in 2013, 2016, and 2018, and it will continue to be true for the foreseeable future. Numbers don’t lie” vs. brand trustworthiness.

Content Marketing 58

Content Marketing Marketing Content Storytelling 58

Intergrowth

MARCH 5, 2023

Brand Identity Your brand identity consists of all the visual elements that distinguish your business from every other business. Anything that influences the public’s perception of your company is a component of your brand identity. All of these things impact the way that potential customers view and feel about your brand.

Marketing 92

Marketing Social Media Brand Awareness Content Management System 92

ProBlogger

MARCH 24, 2022

Another recent example would be our recent Group Writing Project here on ProBlogger. Run Projects and Challenges. What I realised through these projects is that giving people a common task to work on over a period of time gives them a shared experience that draws them closer together. There are many other challenges you can run.

Blog 41

Blog Blogging Projects Social Media 41

Content Marketing Institute

JULY 27, 2018

During the 2013 holiday season, Randi had the idea to focus a campaign on the need for better device security when shopping online. The insight from the e-book project proved that offering content, not discounts, could help Symantec (and its consumer brand Norton) get people to engage and, ultimately, buy from them.

Audience 68

Audience IT Content Editorial 68

The Creative Penn

JUNE 26, 2023

You've been teaching nonfiction authors about marketing since then, but it has been a decade since we talked last in 2013 about book marketing. I'm so grateful for that because it led to the launch of the Nonfiction Authors Association in 2013, and I built a community. I love just seeing projections and numbers.

Writing 98

Writing Publishing Publisher Publishing 98

ProBlogger

MARCH 9, 2022

The project was so successful that I ran the project again in 2007 and then again in 2009. Each time I ran the project it grew larger and larger and readers became more and more engaged with the concept but also with the rest of my blog (it was a great community building project in and of itself).

Blog 43

Blog Blogging Advertising Projects 43

The Creative Penn

OCTOBER 14, 2024

Emily: My first book came out in 2013, so that's 11 years ago. Emily: In a previous life, a long time ago now it feels like, I was the Chief Brand Officer for a health tech company, and before that, I was an associate director for a PR company. So branding is something that I'm very comfortable in. Emily is the brand.

Writing 52

Writing Publishing Publisher Publishing 52

The Creative Penn

NOVEMBER 20, 2022

And the idea was that they would encourage their employees to spend up to 20% of their time on basically more speculative projects, things that were outside the scope of their official responsibilities. But that was a process of about a decade of brand building and list building to enable me to reach the point where I was able to do that.

Publishing 98

Publishing Publisher Publishing Creativity 98

Neil Patel

FEBRUARY 16, 2021

Many people ranked for their biggest competitor’s brand name just by stuffing dozens of variations of that brand name in a page’s meta tags! Unless you’re starting a brand new site, your website is probably already indexed. I do, however, highly recommend creating new profiles for projects. Not so good places to post?

Website 141

Website Search Engine Optimization Social Media Engineering 141

ProBlogger

MARCH 24, 2022

Another recent example would be our recent Group Writing Project here on ProBlogger. Run Projects and Challenges. What I realised through these projects is that giving people a common task to work on over a period of time gives them a shared experience that draws them closer together. There are many other challenges you can run.

Blog 26

Blog Blogging Projects Social Media 26

ProBlogger

MARCH 9, 2022

The project was so successful that I ran the project again in 2007 and then again in 2009. Each time I ran the project it grew larger and larger and readers became more and more engaged with the concept but also with the rest of my blog (it was a great community building project in and of itself).

Blog 26

Blog Blogging Advertising Projects 26

The Creative Penn

AUGUST 14, 2023

.” [ The Verge ]; Amazon AI tool coming for writing product descriptions [ The Information ]; FTC antitrust lawsuit [ Politico ]; Amazon is “eliminating dozens of its private label brands” which may help “placate antitrust regulators” [ Wall St Journal ]; “Amazon will be disrupted,” says Jeff Bezos (in 2013) [ Insider ].

Publisher 98

Publisher Publishing Publishing Promotion 98

ProBlogger

JANUARY 16, 2014

If you’re looking to increase the monetization of your blog, then quite a few brands and advertisers are interested in unique visitor numbers. By March 2013, they had tripled. “Let And there you have a brand-new visitor. Between March and September of 2012, I doubled the unique visitors to my blog, Veggie Mama. Well, it’s not.

Social Media 55

Social Media Collaboration Advertising Blogger 55

ProBlogger

NOVEMBER 8, 2016

But as a busy professional with a weekly schedule consisting of non-stop meetings, conference calls, project deadlines, and personal responsibilities, actually making time for blogging can seem impossible. This is a guest contribution from Larry Alton. Blogging is something that we all know we need to do.

Blog 50

Blog Blogging Food Social Media 50

ProBlogger

NOVEMBER 30, 2014

In her Atlantic piece titled 2013: The Year “The Stream” Crested , Alexis C. Other bloggers are stepping out from behind the keyboard and building branded content in a live setting. Brands are still working with bloggers but many are looking for sophisticated content partnerships.

Blog 55

Blog Blogging Social Media Advertising 55

ProBlogger

APRIL 15, 2013

From Shayne : Wednesday the 10th of April 2013 is a day I will never forget. My response was really that there’s no way I would risk a brand as important to me as ProBlogger to drive a little traffic over to a side project on a completely irrelevant topic to ProBlogger readers. For all the wrong reasons.

Social Media 52

Social Media Consulting Text Media 52

ProBlogger

JULY 17, 2014

For virtually all of the projects that I run, I have a degree of social media automation using a combination of tools like IFTTT and Buffer, with a virtual assistant. Think long term – build a brand and become the authority on your topic. Offer the best user experience you can. Make your site beautiful, fast, and easy to use.

Blogger 54

Blogger Keywords Concept Agency 54

ProBlogger

DECEMBER 30, 2011

In 2011 he created the Million Dollar Blog Project and launched his case study blog, Expert Enough. Some of the best discussions of 2010 came from his blog and I believe that the Million Dollar Blog Project will result in a few more bloggers to watch. .” Her book, Swept , will be out in 2013. Derek Halpern.

Blogger 54

Blogger Storytelling Social Media Consulting 54

ProBlogger

MARCH 27, 2013

Another recent example would be our recent Group Writing Project here on ProBlogger. Run Projects and Challenges. What I realised through these projects is that giving people a common task to work on over a period of time gives them a shared experience that draws them closer together. There are many other challenges you can run.

Blog 55

Blog Blogging Projects Social Media 55

Content Marketing Institute

FEBRUARY 5, 2019

Whenever someone mentions the term “branded content,” my mind still drifts back to the original inspiration for my love of the technique: BMW’s The Hire. Branded content is the best vehicle for marketers to bridge the gap b/n awareness and affinity, says @joderama. In the name of brand love. Click To Tweet.

Brand 103

Brand IT Banking Entertainment 103

ProBlogger

MARCH 4, 2013

If you want to see your blog grow in leaps and bounds in 2013, you’ve got to pay attention to Pinterest. For my wedding photography clients, I pin lots of wedding inspiration ideas: decorations, venue ideas, DIY wedding projects, cakes, rings, you name it. Let’s make 2013 the year of Pinterest for bloggers!

Food 55

Food Text Social Media Landing Page 55

ProBlogger

JUNE 5, 2017

Nikki has written a book, launched her own shop, is an ambassador to numerous brands and has her own paid membership program for readers. Nikki also talks a little about the ‘free stuff’ that brands often send bloggers and how she’s turned some of those approaches into paid partnerships. I contacted her the next week. Nikki: Yeah.

Blogger 44

Blogger Blog Blogging Social Media 44

ProBlogger

JUNE 5, 2017

Nikki has written a book, launched her own shop, is an ambassador to numerous brands and has her own paid membership program for readers. Nikki also talks a little about the ‘free stuff’ that brands often send bloggers and how she’s turned some of those approaches into paid partnerships. I contacted her the next week. Nikki: Yeah.

Blogger 38

Blogger Blog Blogging Social Media 38

Backlinko

MARCH 13, 2024

Brands leverage market research insights to introduce customer-focused offerings and improve their experiences. Opinion survey/polling 5% Omnibus/cost-sharing surveys 5% Advertising/brand tracking 4.6% It will be interesting to see how AI impacts market research projects. Market measurement 15% User experience 12.4% Q1 2021 52.1%

Marketing 86

Marketing Electronics Social Media Text 86