Remove 2015 Remove Audience Remove Creativity
article thumbnail

4 Differences Between Creative and Marketing Agencies

Neil Patel

Do you need a creative agency or a marketing agency? In other words, to drive and sustain its growth, Apple uses creative agencies. This is the difference between a creative agency and a marketing agency. What is a creative agency? 4 Differences between a Creative agency and marketing agency.

Agency 136
article thumbnail

The Secret to Hitting the Creative Sweet Spot

Content Marketing Institute

This article is adapted from an excerpt in the new book The Creative Curve by Allen Gannett, from Penguin Random House. Most of what you know about creativity is a lie. Our culture has embraced the idea that creative genius is inborn and innate. You’re either a brilliantly creative content marketer or you’re not.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Train Your Brain to Be Creative: Lessons for Marketers

Content Marketing Institute

For many years, I worked alongside a talented content marketer who often insisted she just wasn’t “a creative person.” To do this, I gathered compelling evidence, perspectives, and advice from some of the most imaginative, inspirational, and downright impressive minds in the world of creative content pursuits. Creativity in context.

article thumbnail

10 Best Blog Content Idea Generator Tools

ContentWriters

Google Suggest: The Free Content Idea Generator Hidden in Plain Sight You use Google dozens of times daily, but it also serves as a free content idea generator that shows you what your target audience wants to know. Enter your main subject, and the tool generates ideas that blend creativity with SEO optimization.

Content 59
article thumbnail

7 Lessons Learned From Over 10 Million Downloads Of The Creative Penn Podcast

The Creative Penn

The Creative Penn Podcast just hit 10 million downloads as reported by my audio host, Blubrry! Here are some fun stats, and then I share 7 lessons learned that are also applicable for authors and other creatives. Here are some fun stats, and then I share 7 lessons learned that are also applicable for authors and other creatives.

article thumbnail

Content Marketer of the Year Shares the REI Story

Content Marketing Institute

But even occasional hikers and those whose adventures are limited to chaperoning Girl Scout campouts find REI’s content inviting, approachable, educational, creative, and bold. Take It From Me also uses an interview format, but with a creative twist. In 2015, the REI Foundation made a $1.5 Stand for something. OptOutside.

article thumbnail

13 Reasons Why Direct Mail Isn’t Dead

Neil Patel

But direct mail is still a great way to reach your audience, grab their attention, and connect with them on a personal level. Even better, the prospect response rate increased by 190% compared to 2015. On social media, targeting your audience is dead simple. Direct Mail is Creative. Many marketers are in shock.