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How to Prod, Poke, and Fire Up Your Readers: 8 Science-Backed Tips for Impactful Writing

Enchanting Marketing

A science-backed approach to writing for impact Today’s blog post is inspired by the book Writing for Impact by Bill Birchard. Sensory words don’t just work with physical products like the iPhone; they’re also powerful in combination with abstract concepts. 11 (2015), quoted in Writing for Impact , p.

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If You Aren?t Using Website Videos, You?re Missing These 3 Benefits

Content Marketing Institute

Though that traffic stat is from 2015, the influence of video is only growing. This solution works OK for those doing their first course because it doesn’t require an initial investment (apart from video creation) and it can be a great way to test your idea and concept. No one post can provide all relevant tools in the space.

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PBEVENT 2015: A Roundup of Tips and Advice Shared at the ProBlogger Training Event Sessions

ProBlogger

Track page views by hour to know when is the best time to post for maximum readership. Moz explains the advantages of doing this at Using Google Analytics for Blog Post Timing Insights. Create a list of posts you can write that will make life easier for your readers. Look at the images you are posting on each platform.

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19 Strategies That’ll Help You Become an Influencer

Neil Patel

Content strrategy can be a vague concept, but for the purposes of this post, we mean things like publishing cadence, tone and voice of the author, and content elements (text, graphs, etc.). But that dropped from 65% in 2015, and other social channels still have validity. Work toward being the expert in your city and state.

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Semantic Search: What is it & How Does it Affect SEO?

Neil Patel

Semantic search is a type of search that understands the user’s intent and the relationship between concepts. In 2015, Google added 3.5 With the addition of semantic search, Google has become even better at understanding the relationship between concepts. I have a blog post on just that subject.

IT 95
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How to Explain Content Marketing to Anyone [Fresh Examples]

Content Marketing Institute

That’s why we’re bringing back this post from last year with some updated examples. The concept of content marketing has been around for hundreds of years ( see an example from 1672 ), and the discipline has gained incredible popularity since 2010, according to Google Trends.

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How to Train Your Brain to Be Creative: Lessons for Marketers

Content Marketing Institute

Content creators often shy away from the idea of process because of how the concept is typically applied,” he says. If you get traction, look for a way to incrementally expand it into a larger piece, like a blog post. Creativity is a lifetime of small, deliberate motions, not a single monumental shift, says @jayacunzo.