Neil Patel

OCTOBER 25, 2020

Column Five Media is a creative agency that has worked with Intuit, eBay, Google, Facebook, and dozens of other global brands. By using market research to determine “how” to position your business, an agency identifies measures to differentiate your brand from competitors. Difference #2: Long-term branding vs specific targeting.

Agency 136

Agency Creativity Marketing Utilities 136

Neil Patel

JULY 9, 2021

In fact, influencer marketing is a tactic I’ve used countless times to build my brands and companies. All types of companies and brands take advantage of it. They have intensely engaged audiences, yet a relatively low (below 25k) follower count. If you think you need millions of followers to grow your brand, think again.

Storytelling 145

Storytelling Creative Director Social Media Search Engine Optimization 145

Content Marketing Institute

MAY 14, 2018

Brand engagement, direct response? How will you ensure message consistency within all videos, other marketing collateral, and your overall brand voice ? Detail the broad range of use for video – to build brand awareness, to show corporate responsibility, to promote, to entertain, to educate, etc. Why or why not?

Marketing 111

Marketing Brand Awareness Storytelling Agency 111

Neil Patel

JANUARY 26, 2021

Discord has evolved considerably since its official 2015 launch. You may find the categories limited at first sight, but plenty of brands use Discord successfully. Encourage Engagement. Engagement is essential to building your business. Enabling engagement also: Enhances the customer and brand experience.

Communication 132

Communication Script Text Social Media 132

Neil Patel

MAY 4, 2021

Even the Content Marketing Institute concedes there is no template for this, because every person and brand’s needs and goals are different. But that dropped from 65% in 2015, and other social channels still have validity. She’s very active with her followers, but can’t possibly engage individually with all 1.2

Social Media 145

Social Media Construction Digital Marketing Engagement 145

Neil Patel

JANUARY 21, 2021

Five Ways Brands and Influencers Can Use the Clubhouse App. Here’s how you can tap into the app’s community and use it to grow your brand and influence. Build an Engaged Clubhouse Community. What draws me to the Clubhouse app is the potential to build an engaged community and grow your sphere of influence.

Social Media 138

Social Media Media Engagement Concept 138

ContentWriters

SEPTEMBER 25, 2024

Today, industries like eCommerce, eLearning, health, tech, and finance rely on ghostwriting services to produce thought leadership pieces, blogs, and other strategic content that enhances brand image and supports business goals. This leads to content that is not only well-written but also tailored to the company’s specific needs and goals.

Content Creation 111

Content Creation Communication Finance Portfolio 111

Content Marketing Institute

JULY 6, 2018

Paolo Mottola, managing editor at REI Co-op and the 2017 Content Marketer of the Year, has demonstrated again and again how content can drive more than interest and engagement – it can drive action. If you #OptOutside , you probably already believe REI’s brand promise that a “life outdoors is a life well lived.” Click To Tweet.

Content Marketing 111

Content Marketing Marketing Content Retail 111

Content Marketing Institute

DECEMBER 11, 2018

That will mean several things: Great writers and editors will have new career opportunities (and higher paying ones if Andy Crestodina’s prediction is right), and brands will take a closer look at their publishing schedules (cranking out a million mediocre pieces will only serve to hide your brilliant content). AllisonWert Click To Tweet.

Content Marketing 111

Content Marketing Marketing Storytelling Content 111

Neil Patel

SEPTEMBER 21, 2020

In that case, you likely spend a lot of time creating new blog articles, crafting social media posts, or developing video content to keep your audience engaged. Launched in 2015, Google Local Guides—also known as Google Guides—took over where Google Cities left off. How to Get Google Guides to Engage with You.

SEO 145

SEO Engagement Promotion Ads 145

Content Marketing Institute

JUNE 18, 2018

Though that traffic stat is from 2015, the influence of video is only growing. Users who engaged with video were more likely to sign up for the site’s platform hosting plan than those who didn’t watch. Providing a video-based educational experience allows you to: Position your brand as a niche authority. DIY options.

Website 111

Website Editorial Team Landing Page Content Creator 111

Content Marketing Institute

MARCH 15, 2018

The opportunity for followers to engage with lenses is much higher than with filters because users are more likely to play with them and share them. Followers engage w/ lenses more than filters b/c users are more likely to share them, says @moninaw. Want to make sure your audience members share their experience with your brand?

Social Media 111

Social Media Advertising Promotion Retail 111

ProBlogger

AUGUST 30, 2015

We had wonderful speakers – Pamela Wilson from Big Brand System and Copyblogger , Heather B. Read How to use Google Analytics to Measure Engagement on Your blog to learn how. re-engagement campaigns can improve list health. You can learn more about email engagement campaigns via this great course at Hubspot.

Landing Page 52

Landing Page Social Media Brand Sales 52

Neil Patel

AUGUST 4, 2021

If you’ve been dreaming about an increase in brand awareness, organic lead generation, and personal connections with your customers – creating video content could be the solution you are looking for. Similarly, positive ROI statistics for video content have been booming for years – from 33 percent in 2015 to 87 percent in 2021.

Marketing 145

Marketing Social Media Brand Awareness Education 145

Neil Patel

JANUARY 12, 2021

Many brands are using Boomerang to connect, engage, and drive brand awareness. Boomerang is Instagram’s standalone app, created in 2015. This helps grow your brand and get your content in front of the right people. The Boomerang app allows you to showcase the workplace culture of your brand. Shareability.

Social Media 117

Social Media Media Marketing Brand Awareness 117

Neil Patel

MARCH 15, 2021

If you successfully target millennials through paid ads, you’ll engage 21.97 These platforms rely on marketing revenues though, so they’re constantly innovating and finding new ways for advertisers to engage their users. they entered the highly-saturated shoe market in 2015, where they faced huge competition.

Ads 122

Ads Advertising Manufacturing Social Media 122

Content Marketing Institute

SEPTEMBER 4, 2018

The vendor offers such good information that you become loyal to the brand. It’s from a brand selling dolls – but the subject has nothing to do with the dolls. Hopefully, those examples make it clear that content marketing isn’t about the brand, your products, or your services. To build an interested and engaged audience.

Content Marketing 112

Content Marketing Marketing Banking Insurance 112

Content Marketing Institute

SEPTEMBER 11, 2018

We had fine-tuned the product message, developed dynamic examples and graphics, and published engaging new assets for a launch. Our first order of business was to set regular meetings across teams and get them engaged. This should be highly engaging information that helps the sales team differentiate the organization.

Content 110

Content Sales Communication Management 110

Buffer

NOVEMBER 13, 2023

  Now that fantastic deals are table stakes, it can feel like shouting into a crowded room to ensure your brand gets the attention it deserves. Partner with media brands Take it from a former lifestyle journalist — Black Friday was also wild in media. Patagonia is another brand at the forefront of this movement.

Marketing 114

Marketing Social Media Retail Search Engine Optimization 114

Neil Patel

NOVEMBER 4, 2020

When the Apple Watch first came out in 2015, there were 3,000 apps available for download. Apple Watch apps enable business owners to better monitor social media engagement. By thinking outside of the box, marketers may find creative ways to leverage Apple Watch apps to attract, engage, and retain customers.

Social Media 145

Social Media Management Utilities Text 145

Neil Patel

APRIL 9, 2021

That’s a 10% increase over 2015. Whether you’re a national company or a local flower shop (as shown below), it is important to reach out and acknowledge the experiences your customers have with your brand. It can lead to increased customer engagement and can help close the sale. It’s simple. You ask them!

Sales 145

Sales IT Text Retail 145

Freelance Magic

FEBRUARY 27, 2024

It wasn’t until the pandemic that I pivoted again into writing for ecommerce and marketing technology brands. Since then, I’ve landed work with brands like Shopify, Klaviyo, CoSchedule, and Hotjar thanks to my years of experience writing marketing copy. I found a notebook from 2015. Turns out, I used to charge £38.86

Freelance 130

Freelance Blogger Portfolio Marketing Copy 130

Content Marketing Institute

JULY 11, 2018

The so-called “everything store” launched its members-only one-day shopping extravaganza, Prime Day, in 2015 and has continually chipped away at the post-Thanksgiving Black Friday’s sales supremacy. Of course, the call to “get with the times” doesn’t just apply to digital brand interactions. Investing in automation.

Retail 107

Retail Content Education Content Marketing 107

Backlinko

JANUARY 8, 2024

But what are those users searching for when they’re on the platform, and which channels are they engaging with the most? The most popular video is episode 25 of a show called “Crime Patrol” , which was uploaded on 24 November 2015, and has 230 million views. This ensures that campaigns remain relevant and engaging.

Entertainment 102

Entertainment Keywords Collaboration Script 102

Moz

JUNE 10, 2020

Moz actually published an article back in 2015 broaching the subject, which is a great summary of how you can run these tests. If your series of pages for a particular category have a wide variety of keywords/queries that users search for when looking for that topic, you can safely engage in a meta title or meta description SEO split-test.

Engagement 64

Engagement SEO Architecture Utilities 64

Moz

JUNE 10, 2020

Moz actually published an article back in 2015 broaching the subject, which is a great summary of how you can run these tests. If your series of pages for a particular category have a wide variety of keywords/queries that users search for when looking for that topic, you can safely engage in a meta title or meta description SEO split-test.

Engagement 64

Engagement SEO Architecture Utilities 64

Content Marketing Institute

JANUARY 3, 2018

2017 was the year brands buy media companies, according to Joe Pulizzi and Robert Rose who made the declaration in a This Old Marketing podcast last May. Either way, you’re probably curious about what it looks like for a brand to run a media organization. What can organizations do to ensure that the brand –and its audiences – benefit?

Management 99

Management Electronics Media Architecture 99

Content Marketing Institute

NOVEMBER 5, 2018

Successful purpose-driven content marketing must feel like an integral part of the brand, not a one-off. A successful strategy is built for the long haul and speaks to the goals and interests of the brand, its employees, and the customers (or prospects). Purpose-driven brands also resonate with their employees.

Content 109

Content Transportation Projects Social Media 109

Content Marketing Institute

OCTOBER 26, 2018

An American Marketing Association survey found brand marketers increased their publishing by 800% from 2011 to 2016, but engagement per post declined by 89% over the same period. The average fell from eight in 2015 to just four in 2017. HANDPICKED RELATED CONTENT: Want Engaging Social Media Content? Click To Tweet.

Content Creator 111

Content Creator Promotion Social Media Engineering 111

Content Marketing Institute

JANUARY 9, 2018

Visa commissioned research in 2015 that uncovered an idea so wholly new that it gained widespread attention, even landing a front-page spot in The New York Times. Cast ‘characters’ in reality-based brand stories. HANDPICKED RELATED CONTENT: The Murky World of Influencer Marketing: How Non-Disclosure Can Hurt Your Brand.

Storytelling 111

Storytelling Script Food Agency 111

Neil Patel

MARCH 30, 2021

A copywriter is a skilled professional who writes copy for advertisements, promotions, and customer engagement. seconds on January 10, 2015. Maybe they want more Twitter followers, greater engagement or tips on how to acquire more leads. As well as thinking about length, write titles that will align with your brand.

Copywriter 144

Copywriter Copywriting SEO Writing 144

Content Marketing Institute

AUGUST 24, 2018

Since the series launched, the global content team backing Jason has helped expand the Sophisticated Marketer brand across regions, subjects, topics, and content formats. In 2015, Jason launched the podcast to tell the story of marketing on LinkedIn through a new channel. Print’s Very Much Alive: Magazine Examples From 9 Brands.

Marketing 92

Marketing Entertainment Social Media Content Marketing 92

Content Marketing Institute

MARCH 21, 2018

But many pick their bracket because it’s a fun way to engage with their co-workers and friends. It also gives you insight into who (outside of the analytics team members) may have the best insights into your top-performing content and what best engages your audience. Give your audience a reason to engage with your brand’s content.

Content Marketing 111

Content Marketing Marketing Content Storytelling 111

Neil Patel

NOVEMBER 3, 2020

I’m fond of this theme because it’s clean, unbeatable, and will enhance your personal brand. You can also use a background image to customize the theme to your brand. The design layout is optimized to engage readers and to cause them to explore your site further. SSMAG was created in 2015. What more could you want?

Content Marketing 142

Content Marketing Marketing Content Portfolio 142

Express Writers

JUNE 14, 2024

As a content creator, you are the voice of your brand. High Conversion E-Mail Copywriting : 50 E-Mail Marketing Copywriting Tips to Increase Your Rates by 30% or More — By Scott Frothingham E-mail marketing remains as a top marketing technique in 2015, but getting your copy just right can be a challenge.

Copywriter 98

Copywriter Copywriting Content Creator Copy 98

Moz

FEBRUARY 4, 2020

In 2015, for example, we were introduced to RankBrain -- the machine-based search algorithm that helps Google push more relevant results to users. In 2015, Google submitted a patent named “ Ranking Search Results Based On Entity Metrics ,” which is where the above entity description is sourced from.

SEO 93

SEO Architecture Concept Keywords 93

Content Marketing Institute

OCTOBER 26, 2017

But the wisdom 2015 Content Marketer of the Year Vishal Khanna has to share extends to anyone who wants the flexibility and performance possible when you act like a startup marketer. Find the right tools and the right flow to manage your lead-nurturing process in relation to your content engagement. But don’t overcomplicate things.

Pharmaceutical 108

Pharmaceutical Landing Page Marketing Editorial Team 108