Neil Patel

SEPTEMBER 8, 2020

Searches including the phrase “best place to buy” with the applicable product or service keyword grew by 70% between 2015 and 2018. Users are loyal to their favorite social media and review sites. Large brands and retailers already have access to such online-to-offline metrics. The ROI was estimated to be around 25x.

Brand 126

Brand Retail Ads SEO 126

Neil Patel

OCTOBER 25, 2020

Column Five Media is a creative agency that has worked with Intuit, eBay, Google, Facebook, and dozens of other global brands. Take a second to look at the definition of a creative agency by Column Five Media, a creative agency, and what does it reveal to you? Market research helps to determine the how and where of your brand.

Agency 136

Agency Creativity Marketing Utilities 136

Neil Patel

JULY 9, 2021

The growth of influencers and social media platforms is astounding, to say the least. In fact, influencer marketing is a tactic I’ve used countless times to build my brands and companies. All types of companies and brands take advantage of it. If you think you need millions of followers to grow your brand, think again.

Storytelling 145

Storytelling Creative Director Social Media Search Engine Optimization 145

Neil Patel

MAY 4, 2021

I started in the trenches of SEO before learning content marketing , conversion rate optimization, influencer marketing, social media marketing , and more. Even the Content Marketing Institute concedes there is no template for this, because every person and brand’s needs and goals are different. I worked hard.

Social Media 145

Social Media Construction Digital Marketing Engagement 145

Neil Patel

MARCH 17, 2021

By 2000, that number had climbed to 413 million, before roughly doubling every five years up until 2015. They’ve pretty much always had access to social media, with the first social platforms starting to gain traction in the mid-noughties. Generation Z isn’t the best target audience for every brand.

Ads 145

Ads Advertising Social Media Recruitment 145

Content Marketing Institute

MARCH 15, 2018

Keeping up with what’s new and exciting in social media can feel like a sprint. Just as you’ve mastered a new tactic or tool, one of the major social networks announces a new feature you need to wrap your head around. Want to make sure your audience members share their experience with your brand? Click To Tweet.

Social Media 111

Social Media Advertising Promotion Retail 111

Buffer

NOVEMBER 13, 2023

  Now that fantastic deals are table stakes, it can feel like shouting into a crowded room to ensure your brand gets the attention it deserves. Partner with media brands Take it from a former lifestyle journalist — Black Friday was also wild in media. billion in the U.S. Happy BGCM planning! 

Marketing 114

Marketing Social Media Retail Search Engine Optimization 114

Neil Patel

AUGUST 4, 2021

If you’ve been dreaming about an increase in brand awareness, organic lead generation, and personal connections with your customers – creating video content could be the solution you are looking for. Similarly, positive ROI statistics for video content have been booming for years – from 33 percent in 2015 to 87 percent in 2021.

Marketing 145

Marketing Social Media Brand Awareness Education 145

Neil Patel

NOVEMBER 4, 2020

When the Apple Watch first came out in 2015, there were 3,000 apps available for download. These are the three features we’ve found most helpful: Increased social media responsiveness Location-based alerts Email alerts. Increased Social Media Responsiveness. Location-Based Alerts.

Social Media 145

Social Media Management Utilities Text 145

Neil Patel

JANUARY 26, 2021

Discord has evolved considerably since its official 2015 launch. You may find the categories limited at first sight, but plenty of brands use Discord successfully. Enabling engagement also: Enhances the customer and brand experience. Promote Your Brand With Communities. After all, isn’t it for gamers? Know Your Audience.

Communication 132

Communication Script Text Social Media 132

Neil Patel

DECEMBER 31, 2020

But interest has been pretty stable since about 2015: What does this tell us? Its colorful, image-heavy interface feels more like a social media site than an RSS reader. Priced from: Free Best for: Social media monitoring. From a marketing perspective, the biggest “win” is as a social media monitoring tool.

Social Media 143

Social Media Landing Page Content Creation Lead Generation 143

Neil Patel

DECEMBER 18, 2020

In a different scenario, we see how you don’t need to own a restaurant, bar, or food brand to benefit from Yelp Elite. That platform debuted around 2015, and it’s a way for Google to offer incentives for people who regularly review local businesses. This will likely have a positive impact on their business for years to come.

Food 144

Food Construction Retail Social Media 144

Content Marketing Institute

DECEMBER 11, 2018

In 85+ Predictions on Content Marketing in 2019 , you’ll see thoughts from experts on the role new technologies like AI and voice response will play in our content strategies; how our usage of techniques like email, video, and social media might shift; which storytelling formats and platforms will drive our audience’s conversations; and lots more.

Content Marketing 111

Content Marketing Marketing Storytelling Content 111

Content Marketing Institute

JULY 6, 2018

If you #OptOutside , you probably already believe REI’s brand promise that a “life outdoors is a life well lived.” The brand launched two shows this year, Wild Ideas Worth Living and Take It From Me. You need look no further than social media to see both newbies and pros proudly tagging their content with #OptOutside.

Content Marketing 111

Content Marketing Marketing Content Retail 111

Content Marketing Institute

JUNE 18, 2018

If you’re thinking video is best done on social media channels, you may not reap the biggest benefits. To make that pitch to your brand’s executives, read on and grab some stats to support your case. Though that traffic stat is from 2015, the influence of video is only growing. Video isn’t just for social media feeds.

Website 111

Website Editorial Team Landing Page Content Creator 111

Grammarly

MAY 24, 2023

This isn’t true only when you’re searching for a brand-new job—a polished résumé is also an asset when you’re seeking a promotion. Design and implement social media strategies for clients. It shows that you’re serious about your job search. Provide clients with clear analytics in weekly reports.

Recruitment 105

Recruitment Proofreader Education Social Media 105

ProBlogger

JANUARY 19, 2015

Late last year, I returned from the biggest social media marketing conference in the world, SMX Social in Las Vegas. There were experts from all fields of social media and a wealth of new ideas floating about. On social media, the soft sell is the best way to win people over (and reach their News Feeds).

Social Media 46

Social Media Media Food Advertising 46

ProBlogger

AUGUST 30, 2015

We had wonderful speakers – Pamela Wilson from Big Brand System and Copyblogger , Heather B. Link your social media profiles to your email unsubscribe. Want more ideas to integrate social media and email? Check out Buffers post 6 Creative Ways to Combine Social Media and Email. Social Media.

Landing Page 52

Landing Page Social Media Brand Sales 52

Freelance Magic

FEBRUARY 27, 2024

I wrote guides to Google ads, social media how-tos, and listicles about the latest digital marketing trends. It wasn’t until the pandemic that I pivoted again into writing for ecommerce and marketing technology brands. I found a notebook from 2015. I even wrote and recorded a video for a course about digital marketing.

Freelance 130

Freelance Blogger Portfolio Marketing Copy 130

Content Marketing Institute

DECEMBER 12, 2017

Back in 2015, Vince Vaughn, Dave Franco, and Tom Wilkinson were featured in a series of parody stock photos to promote their upcoming movie Unfinished Business. For $10/month you can create videos up to five minutes long and include your own branding. SPONSORED BY STORYBLOCKS. The faux stock photos were the best part anyway.

Marketing 108

Marketing Content Content Creation Social Media 108

Neil Patel

MARCH 15, 2021

Run Ads on the Social Media Platforms Millennials Use the Most. A huge percentage are active on social media, but to make the most of this, we need to understand what platforms millennials are using. Today there are dozens of social media platforms, with new ones popping up every day. Take Allbirds shoes.

Ads 122

Ads Advertising Manufacturing Social Media 122

Contently

FEBRUARY 17, 2023

It’s a disruptive technology primed to change how buyers shop and interact with brands. AR allows brands to extend their reach to consumers outside the traditional digital space and become part of their daily lives. They only show up in pictures or videos (as a filter) you take so that you can share them on social media.

Engagement 121

Engagement Entertainment Marketing Education 121

Content Marketing Institute

OCTOBER 20, 2017

In a 2015 article on Bannersnack, we included lessons learned from David Ogilvy, the father of modern advertising, that relate to online marketing. The infographics continue to contribute to the site’s traffic, backlinks, and social media shares. Be easy to consume and share on social media. Convey emotion.

Blog Post 111

Blog Post Post Content Blogging 111

Content Marketing Institute

NOVEMBER 5, 2018

Successful purpose-driven content marketing must feel like an integral part of the brand, not a one-off. A successful strategy is built for the long haul and speaks to the goals and interests of the brand, its employees, and the customers (or prospects). Purpose-driven brands also resonate with their employees.

Content 109

Content Transportation Projects Social Media 109

Content Marketing Institute

JANUARY 9, 2018

Visa commissioned research in 2015 that uncovered an idea so wholly new that it gained widespread attention, even landing a front-page spot in The New York Times. Cast ‘characters’ in reality-based brand stories. HANDPICKED RELATED CONTENT: The Murky World of Influencer Marketing: How Non-Disclosure Can Hurt Your Brand.

Storytelling 111

Storytelling Script Food Agency 111

Neil Patel

MARCH 30, 2021

Step by step, then, SEO is when: You research keywords … Then select a particular keyword and … Use that keyword to write content … Which other people then read and share on Twitter, Facebook, their own blogs and other social media platforms. seconds on January 10, 2015. Step three: Check the history. y had a load time of 2.58

Copywriter 144

Copywriter Copywriting SEO Writing 144

Content Marketing Institute

AUGUST 24, 2018

Less than five years ago, social media giant LinkedIn wasn’t the top result for searches related to LinkedIn for marketing. Sites that covered social media best practices, such as Social Media Examiner, outranked it. Print’s Very Much Alive: Magazine Examples From 9 Brands. edition in October 2017.

Marketing 92

Marketing Entertainment Social Media Content Marketing 92

Content Marketing Institute

OCTOBER 26, 2018

An American Marketing Association survey found brand marketers increased their publishing by 800% from 2011 to 2016, but engagement per post declined by 89% over the same period. Our BuzzSumo Annual Content Trends Report looked at 100 million articles and found a similar decline in the number of social shares. What is amplification?

Content Creator 111

Content Creator Promotion Social Media Engineering 111

Neil Patel

SEPTEMBER 21, 2020

In that case, you likely spend a lot of time creating new blog articles, crafting social media posts, or developing video content to keep your audience engaged. Launched in 2015, Google Local Guides—also known as Google Guides—took over where Google Cities left off.

SEO 145

SEO Engagement Promotion Ads 145

Backlinko

MARCH 13, 2024

Brands leverage market research insights to introduce customer-focused offerings and improve their experiences. From mobile-first surveys to social media analytics, researchers have access to a growing toolkit helping companies make data-driven business decisions. Social media monitoring 2.7% Other quantitative 1.7%

Marketing 103

Marketing Electronics Social Media Text 103

Neil Patel

SEPTEMBER 24, 2020

Advertising on Facebook can be customized to suit your brand image and business goals. Branding our company, Neil Patel Digital, as the best isn’t us being vain – we have a solid backing to this statement. Voy Media – The Best Facebook Ad Company for À La Carte Services. The 5 Top Facebook Ad Companies in the World.

Ads 99

Ads Agency Advertising Social Media 99

Neil Patel

JANUARY 21, 2021

Mobile-friendly update (April 2015): Favoring websites with mobile-friendly versions and setting the stage for future penalties if sites don’t comply. In the past, organic search drove most website visitors , crushing non-organic channels like paid search and social media. Mobile and Local SEO: An SEO Friendship.

Keywords 145

Keywords Text SEO Social Media 145

Grammarly

APRIL 10, 2024

OpenAI was founded in 2015 to create artificial intelligence that’s “safe and benefits all humanity.” The app interface may allow you to enter keywords, brand voice and tone, and audience segments and automatically incorporate that information into your prompts. Who created GPT-4? OpenAI released GPT-4 on March 14, 2023.

IT 122

IT Text Prose Architecture 122

Content Marketing Institute

OCTOBER 8, 2017

Brand name recognition. Back in 2015, Nielsen wanted to determine why people purchased specific products. It was brand name. When MarketingExperiments tested this hypothesis, it found that a branded page outperformed a non-branded one by 40%. Why this content model works. What did it find? JDScherer Click To Tweet.

Content Creator 111

Content Creator Audience Script Content 111

Grammarly

APRIL 18, 2024

OpenAI is an AI research company founded in 2015. To prevent people from creating images that infringe on copyrights and violate intellectual property, DALL-E 3 doesn’t generate images that resemble living public figures or that mimic the style of popular artists and brands. OpenAI, the same company behind ChatGPT , created DALL-E.

IT 115

IT Architecture Text Creativity 115

Content Hacker

OCTOBER 25, 2022

That means, for most brands, the mass transition to digital marketing from traditional advertising is inevitable. This is from a Hubspot study in 2015 of over 13,000 blogs. 78% of brands that were the most successful with content in the past year have a content marketing strategy. Monthly blogs equal more traffic. more traffic.

Content Marketing 96

Content Marketing IT Marketing Search Engine Optimization 96

Content Marketing Institute

JULY 11, 2018

The so-called “everything store” launched its members-only one-day shopping extravaganza, Prime Day, in 2015 and has continually chipped away at the post-Thanksgiving Black Friday’s sales supremacy. Of course, the call to “get with the times” doesn’t just apply to digital brand interactions. Content that sells a brand’s advantages.

Retail 107

Retail Content Education Content Marketing 107