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If You Aren?t Using Website Videos, You?re Missing These 3 Benefits

Content Marketing Institute

Though that traffic stat is from 2015, the influence of video is only growing. Webprofits added a video to the landing page and saw the increase in conversion rate by 16.4% Conversionxl shares a case study where a video on the landing page achieved an increase in conversion rates by 79.3%.

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PBEVENT 2015: A Roundup of Tips and Advice Shared at the ProBlogger Training Event Sessions

ProBlogger

Tailor the content to user site behaviour or a specific registration/landing page. You can learn more about this concept in Pamelas fabulous post on the subject at Copyblogger. Landing pages: These action steps are primarily for those who have finished, or need to improve, their current landing page.

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25 Best Books To Help You Learn Copywriting

Express Writers

Catering to multiple online media platforms, Robert focuses in on the best copywriting techniques for websites, landing pages, e-mail marketing, and more. Susan offers clear concept on how to effectively market small businesses with content, and she also uses real-world examples with emotional triggers.

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How To Build A Seven Figure Book Business Selling Direct To Readers With Pierre Jeanty

The Creative Penn

From there on, it was 2014, then mid-2015, I decided to—after going on tour, I have to mention that. And I wrote a poetry book titled To the Women I Once Loved , published it in 2015 September, around that time. I stayed with the concept of publishing at least two books a year. So they requested that I do something for women.

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The Local SEO Stats & Practical Tactics of Google’s Top-Ranked Grocery Stores

Moz

Page Authority of GMB landing page. Page Authority (PA) is a 100-point score developed by Moz that predicts how well a specific website page will rank within search engine results. No one brand has a monopoly on rankings. PA is believed to exert a strong influence on local pack rankings. Summing up.

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More Ways to Grow Your Blog’s Traffic Without Google Search

ProBlogger

This concept is still valid two years after I first talked about it. In the first half of 2015, we noticed that posts focusing on mom bloggers were drawing a lot of Pinterest traffic. You must optimize your landing pages to turn site visits into leads and leads into sales. Tactic #1: Content Swap.

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How to Detect and Improve Underperforming Content: A Guide to Optimization

Moz

Apart from search engines themselves, users really care about fresh content — no one wants to read an “SEO guide to improve underperforming content” that was created in 2015! whether, for tracked keywords of interest, two or more ranking URLs are appearing at the same time (not necessarily on page one of the SERP).

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