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Today’s post is by Elizabeth Held, who publishes the newsletter What To Read If on Substack. When I mentioned to Christine Larson, author of Love in the Time of Self-Publishing , that more than a dozen romance writers had donated to an auction to help my neighborhood bookstore make repairs from flood damage, she immediately lit up.
This article is adapted from an excerpt in the new book The Creative Curve by Allen Gannett, from Penguin Random House. Most of what you know about creativity is a lie. Our culture has embraced the idea that creative genius is inborn and innate. You’re either a brilliantly creative content marketer or you’re not.
But with millions of posts published daily, how do you consistently generate fresh ideas? million blog posts published daily , standing out requires quality and strategic topic selection. Enter your main subject, and the tool generates ideas that blend creativity with SEO optimization.
In 2015, the 84th Legislature of the State of Texas designated Abilene as the official Storybook Capital of Texas for its efforts to celebrate literary works for children. Our brains synapsed as our imaginations took flight, and we became better students and creatives as a result.
The Creative Penn Podcast just hit 10 million downloads as reported by my audio host, Blubrry! Here are some fun stats, and then I share 7 lessons learned that are also applicable for authors and other creatives. Here are some fun stats, and then I share 7 lessons learned that are also applicable for authors and other creatives.
This podcast is sponsored by Kobo Writing Life , which helps authors self-publish and reach readers in global markets through the Kobo eco-system. is the CEO of AuthorMedia.com , an award-winning professional speaker, nonfiction author, and host of the Novel Marketing Podcast and the Christian Publishing Show. Thomas Umstattd Jr.
But even occasional hikers and those whose adventures are limited to chaperoning Girl Scout campouts find REI’s content inviting, approachable, educational, creative, and bold. Take It From Me also uses an interview format, but with a creative twist. In 2015, the REI Foundation made a $1.5 OptOutside. The feeling is mutual.
However, it’s not impossible to land poetry jobs, get paid for your prose, and even get a byline for publishing poetry. I’ve written poetry for a long list of publications, and ultimately published a book of poetry. The more you write and publish your poetry, the more you build up a portfolio of work. Probably not.
I can’t think of any superpower that would be more useful for content marketers than to have a sneak preview of all the important developments, trends, technologies, and key disruptors that will impact our strategic and creative decisions over the next 12 months. It will reinforce quality and creativity in content more than ever.
What happened to all those hours of creativity, insightful research, and brilliant strategic focus? We had fine-tuned the product message, developed dynamic examples and graphics, and published engaging new assets for a launch. Where did all those assets go? Suddenly, we were playing catch-up. Bring the content closer to sales.
On August 14 and 15, more than 700 bloggers and online creatives descended upon the RACV Royal Pines on Australia’s Gold Coast for two days of learning and networking at the ProBlogger Training Event. Commit to critically assessing your blog posts before you press publish. credit: Mick Russell. Is there a payoff for the reader?
But that’s changing as the creative class – photographers, videographers, musicians, et al. – In fact, there’s a decent amount of case law supporting the rights of the creative creators. Presumably, she believed she had the legal right to publish a photo of herself.
Back in 2015, Vince Vaughn, Dave Franco, and Tom Wilkinson were featured in a series of parody stock photos to promote their upcoming movie Unfinished Business. There are even A/B testing options to help optimize your video’s performance after it’s published. SPONSORED BY STORYBLOCKS. The faux stock photos were the best part anyway.
Yet some brands are working with top comics creators and publishers such as Marvel Comics. That being said, it is possible for smaller publishers to approach storytelling for a client in this way. Until its merger with Chilean LAN Airlines in 2016, Brazil’s TAM Airlines published an in-flight magazine – TAM Nas Nuvens (In the Clouds).
Similarly, positive ROI statistics for video content have been booming for years – from 33 percent in 2015 to 87 percent in 2021. Instead of stressing out over every minor detail, just dive into the creative process. I love discussing the creative process and useful tricks to use in the world of video marketing.
I cut my reporting work back quite a bit this past year, pitching and publishing just a few pieces on retail trends and sustainable fashion over the past 12 months. I did, however, start writing for The Quality Edit , which has been a fun team to be part of and gives me a bit more creative freedom than business-style reporting.
In a 2015 article on Bannersnack, we included lessons learned from David Ogilvy, the father of modern advertising, that relate to online marketing. That is how Neil Patel publishes his infographics on QuickSprout. It also published the gifographic in a more in-depth article on the blog. your article is ready. Click To Tweet.
But the wisdom 2015 Content Marketer of the Year Vishal Khanna has to share extends to anyone who wants the flexibility and performance possible when you act like a startup marketer. In that situation, you’ve got to be creative,” he says. As you can see, most respondents value creativity and craft.
In 2015, Jason launched the podcast to tell the story of marketing on LinkedIn through a new channel. Creative inspiration can come from anywhere: an LP record sleeve, a great band, a TV show. The team used Vidyard to host the videos and track results, then published the series on YouTube. The Sophisticated Marketer’s Podcast.
She offers practical advise for publishing content that makes an impact, along with the secrets behind content that helps bring businesses to authority status. Joseph demonstrates how to write effective copy that sells product, but he doesn’t skimp on the creativity.
Physical activity can boost your energy levels and stimulate creativity. First published in March 2015; updated December 2023 This can help clear your mind, reduce stress, and improve focus when you return to writing. Five minutes can do wonders! Physical exercise. Engage in a short workout or stretch.
Guide publishes a 32-page, full-color magazine each week. If you want to get creative writing quality fiction or poetry (feel free to add in a dose of humor) look no further than The New Yorker. If you’re creative, can make people laugh, and have some great comedic writing chops, Points in Case may be exactly what you’re looking for.
When I started out as a freelance content writer in 2015, I had little to no knowledge about the whole thing. While some freelance writers majorly create thought pieces and creative essays for magazines, others ( like me ) take the marketing phase and become a freelance content writer. Use your website.
Even a simple, high-level inventory – a documented list of the content published, the topics covered and when, the formats of each piece, and the platforms where the assets were distributed – can help you track down the materials you have to work with, and make it easier to compare their relative performance as a next step.
From 2015-2019 I had the absolute pleasure of being the Feature Editor for Southampton Airport Breeze Magazine. Take a look at some of my favourite issues: 2019 Breeze Summer 2018 Breeze Spring 2017 Breeze Autumn 2015 Breeze Winter All the issues I wrote for were designed and published by The Marketing Collective.
No centralized, global influencer marketing existed at SAP before late 2015. HANDPICKED RELATED CONTENT: A Proven Process to Curate Content and Publish a Roundup of Industry Influencers. Creative gear. HANDPICKED RELATED CONTENT: An 8-Step Process to Use Influencers to Elevate Your Brand. Set a clear goal.
Before we get into it— Tell us a bit more about you and how you got into writing and publishing. Everybody told me you need to be an engineer or do something proper, and not be just creative. Joanna: Well, can I also ask you about the self-publishing side? Holger Nils Pohl discusses these things and more.
Here’s how it could work: Pick 16 articles published in four of your primary categories. Be creative in what you want them to guess – make it interesting for them so they want to participate. Consider the case of four top seeds in 2015. Pick the metric (i.e., conversions, clicks, time on page) to be judged in the tournament.
Write and publish what you want, get paid every day for your books, and control your customer data and relationships. With its detailed reports on how to improve your writing and integration with Scrivener, ProWritingAid will help you improve your book before you send it to an editor, agent or publisher.
Searches including the phrase “best place to buy” with the applicable product or service keyword grew by 70% between 2015 and 2018. One more creative way for travel businesses to use Google maps is give out travel itineraries to their audiences, through custom maps. “Near me” searches also rose by 500% in recent years.
From 2015-2020 I wrote the copy for the Southampton Pocket Guide, a destination publication created to inspire reasons to visit and stay in the city. The post Print Copywriting for the Southampton Pocket Guide appeared first on Creative Little World Copywriting.
An interview published by Forbes reveals some of his well-kept secrets: he surprises his audience with well-written informative materials that answer their daily questions. By providing digital books and other freebies, Flynn keeps his readers coming back for more time after time.
How can you embrace book marketing as a creative part of your author business? Now, you were last on the show in 2015, which is kind of crazy. Tell us a bit about you and how you got into writing and publishing. How can you effectively market your backlist over time? Honoree Corder talks about all this and more.
In the marketing world, they’re often referred to as “creatives.” If you’re a blogger, freelance writer, or online business entrepreneur, you can become a sought-after copywriter when you develop your creativity and perfect your writing skills. seconds on January 10, 2015. A copywriter does. Step three: Check the history.
This podcast is sponsored by Kobo Writing Life , which helps authors self-publish and reach readers in global markets through the Kobo eco-system. But before we get into that− Tell us a bit more about you, your writing and publishing background, and how the hell you manage your time! Joanna: So Starcane Press is your publishing house?
Back in 2015, I wanted to do ‘something’ in the startup world. . This concept was all the rage back in 2015 because Hubspot was changing the SEO landscape by creating thousands of pieces of content per month. Then, start writing articles and publishing them on your blog or via a site like Medium or Contently.
In 2015, she gave her TEDx presentation about why some of us don’t have one true calling. Here are a few of my favourites: How Creatives Should Negotiate via Tim Ferris. I featured Alexis as one of the 20 Bloggers to Watch in 2012 describing her as a “publishing powerhouse.” Emilie Wapnick. Alexis Grant.
Most publishing contracts hold the author liable for misrepresentations and plagiarism, but even without that legal pressure, a writer, of all people, should naturally respect the intellectual property of others. Sometimes they quote from published or unpublished writings; sometimes they quote from speeches or interviews or online videos.
Photo courtesy of Wikimedia Commons Long story short: PETA sued nature photographer David John Slater in 2015 for including Naruto’s pearly white smile in a photography book and allegedly infringing on Naruto’s copyright to the photos. What are the consequences of publishing content you don’t own? The macaque in question.
A bio does not have to be a creative writing masterpiece but should be able to persuade readers that a credible professional wrote the content. Who is being held accountable for publishing accurate, factual information? While there is no designated length, a paragraph or two is all you need. Author bios are also living pieces.
Guest writing for Moz in 2015 put my agency on the map. Publishing on powerful sites quickly expands your reach and lends credibility to your brand (good links, too). The post I wrote for Moz back in 2015 ranks for some very competitive keywords (admittedly, this was unintentional). Granted, this doesn't work in every niche.
Joanna blogs about fiction and non-fiction writing, independent publishing, and making a living from writing. The Creative Penn Blogger Joanna Penn. I blog and podcast about writing fiction and non-fiction, independent publishing, book marketing, and making a living with your writing. 194: 5 SEO Tools for Bloggers.
While informational sites tend to do overwhelmingly better than other types of websites, it’s absolutely possible for an e-commerce website to find creative ways of snagging featured snippets. People Also Ask boxes first appeared in July 2015 as a small-scale test. When did the "People Also Ask" feature first appear?
I want to come back on the waiting to win the lottery thing because I feel that that actually has a parallel in publishing, in that people are like, oh, well, this one book, if I just get the agent, if I just get the book deal, if I just get the film deal, or the TV deal, I will make a million , and I can retire. But it's okay with me.
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