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Tips For Selling And Marketing Direct Using Meta Ads With Matthew J Holmes

The Creative Penn

Matt Holmes gives his tips as well as insights from running my ads for my store, JFPennBooks.com. Matt has a great newsletter and courses for authors around Facebook ads and direct sales. Matt has a great newsletter and courses for authors around Facebook ads and direct sales. Transcript of Interview with Matthew J.

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My 2023 Creative and Business Goals With Joanna Penn

The Creative Penn

Regular readers and listeners to the show know that I have been commentating on the AI space since Alpha Go beat Lee Sodol at the game of Go in 2016. In 2023, I have a few overarching goals: Double my book sales revenue — which means writing and publishing more books as well as increasing my ad spend and growing my email list.

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Lessons Learned from 12 Years as an Author Entrepreneur

The Creative Penn

But while I've been talking about AI tools specifically for creatives since 2016 ( when AlphaGo beat Lee Sodol at Go with creative move 37 ), it's only in the last year that we've seen an explosion in usable generative AI options for the day-to-day activities of authors. The models are particularly good for lists of things.

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What is a Copywriter? The Ins (& Outs) of a Intriguing Profession

Smart Blogger

between 2016 and 2026. To give you a clearer idea, let’s walk through some of these roles: Marketing Copywriter : Crafts compelling ad copy designed to sell products or services. Experiment with different formats, be it blogs , social media posts, or ad scripts. There’s a certain magic in being a copywriter.

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How to Set Up Your First Instagram Ad

ProBlogger

By ProBlogger Facebook and Instagram Ad Expert Angela Ponsford. And there’s been even more buzz around Instagram over the past 9 months, with the introduction of ads to the platform and the newsfeed algorithm that’s been rolling out since March. Instagram ads are set up from within Facebook. Getting Started. An image or video.

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How to Detect and Improve Underperforming Content: A Guide to Optimization

Moz

Example: topics such as dated events or experiences (Olympics 2016, past editions of Black Friday, and so on) or newsworthy content (2016 US election, Kanye running for president — no wait that is still happening.). There are exceptions, of course (god save the 90s and my fav Netflix show “The Last Dance”), but you get the gist.

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How To Use Paid Advertising As Part Of Your Book Marketing With Mark Dawson

The Creative Penn

Different ways to monetize your brand to make ads profitable. The effect of Apple's privacy rules on Facebook ads. But then they added different abilities and different mechanisms that enabled you to reach different segments of your potential readership, and the advertising platform was built. It takes years. Absolutely.