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How To Use Paid Advertising As Part Of Your Book Marketing With Mark Dawson

The Creative Penn

How can you use paid advertising as part of your book marketing strategy? How advertising has changed in the past decade. The difference between paid advertising and other forms of marketing. Why building your mailing list can be your best free advertising option. Is it worth it to advertise a standalone book?

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The Compounding Value of Small Group Writing Retreats and Intensives

Jane Friedman

Winning the 2016 Minnesota Medicine magazine writing contest encouraged me to go for it. I added several writing intensives. I found multiple intensives advertised in wonderful and even exotic locations, with excellent teachers. Residencies advertised. All were helpful, and my writing grew. Where to turn next?

Writing 120
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Tips For Selling And Marketing Direct Using Meta Ads With Matthew J Holmes

The Creative Penn

Matt Holmes gives his tips as well as insights from running my ads for my store, JFPennBooks.com. Matt has a great newsletter and courses for authors around Facebook ads and direct sales. Matt has a great newsletter and courses for authors around Facebook ads and direct sales. Transcript of Interview with Matthew J.

Ads 52
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ProBlogger Most Popular Posts on Social Media 2016

ProBlogger

I remember being pretty blown away by the Facebook advertising one… So far we’ve covered our best tips for the year on creating content , and monetization in this week’s deep-dive into our 2016 archives. 5 Facebook Advertising Features You Probably Didn’t Know Existed. Did you catch all of these? Read it here.

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13 Reasons Why Direct Mail Isn’t Dead

Neil Patel

In 2016, The Data & Marketing Association reported that the direct mail customer response rate increased by 43%. Would it surprise you if I said that direct mail gives you more bang for your buck than paid search and online display ads? Smart marketers wouldn’t run only Facebook Ads and call it a day. Of course not.

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My Blogging Income Breakdown for the First Half of 2016

ProBlogger

This report is based upon the first six months of 2016. Up until 2009 all of my income was generated from running advertising on my blogs and from a little affiliate marketing on my blog. On dPS we’ve continued to offer sponsorship options to advertisers who want to work directly with us to reach our audience.

Blog 37
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Bummed by low clicks, low engagement, and low sales

Ben Settle

i.e., The reboot of my 10-Minute Workday program — which is a totally different offer, for totally different times like we’re in now, that also is probably about 80%+ different information than the original, as so much has changed since 2016 when I created that. But when it all crashed? It happened fast. But in the meantime?