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How to Develop and Grow a Successful Podcast

Content Marketing Institute

From there, I notify the editorial team, so it can prepare the show notes for publishing on the CMI blog. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. . <p><strong>Please include attribution to contentmarketinginstitute.com with this graphic.</strong></p><br

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What One Brand Did After It Created a Top 10 Blog

Content Marketing Institute

Do tons more to drive leads, our team decided unanimously back in 2016. Resolved to do better, in 2016 we began creating premium content monthly. HANDPICKED RELATED CONTENT: Your Content Team Can Sprint With Agile Marketing. 7 Best Practices (and Tools) for Managing Your Remote Content Team.

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A Step-by-Step Guide to Audience Development

Content Marketing Institute

In 2016, when Intel iQ boasted 2 million monthly readers who averaged more than two minutes per visit, the iQ team wondered what is the additional value of a returning reader versus a first timer? Consider how the team treated a series devoted to virtual reality. A lot, it turns out. Match tools to touchpoints. Primary stories.

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The New Marketing: How to Manage a Media Arm Within Your Company

Content Marketing Institute

In their new book, Killing Marketing , Joe Pulizzi and Robert Rose recount the story of how Arrow Electronics, one of the world’s largest companies, spent millions between 2015 and 2016 to purchase more than 50 media properties to acquire their valuable subscriber lists and editorial talent. Click To Tweet. This view is controversial.

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9 Font Hacks for Instagram Stories You Should Know

Content Marketing Institute

Launched in August 2016, Stories has taken over, with over 400 million users sharing them every single day. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Without a doubt, Stories has been Instagram’s smartest invention yet. Over to you. Please share in the comments.

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The 1-2-3-4 Strategy to Drive Leads From Instagram

Content Marketing Institute

A post shared by Shining Hope for Communities (@shofco) on Jun 27, 2016 at 7:13am PDT. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. A special #mondaymotivation poem from one of our tiny pre-K stars, Happyness. letgirlslearn. Engage and promote.

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Voice Search: Is Your Content Prepared for the Verbal Revolution?

Content Marketing Institute

Statistics on usage are difficult to come by, but in mid-2016, voice search represented 20% of queries on Google’s mobile app, according to Google CEO Sundar Pichai. Mid-2016, voice search represented 20% of queries on @Google’s mobile app, says @sundarpichai. 30% – Faster results. 24% – Difficulty typing on certain devices.

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