Kristi Hines

APRIL 9, 2024

Self-portrait photography combined with a real photo of The Domes near Casa Grande, Arizona taken in 2017. Debris and broken pieces of the building are scattered on the ground, adding to the raw and edgy feel. The background photo was taken with an older iPhone in 2017.

Social Media 130

Social Media Publisher Publishing Publishing 130

Neil Patel

DECEMBER 17, 2019

I bought it on February 13, 2017 , for $120,000 dollars as a test to see if I could get more traffic from a tool than traditional content marketing or SEO. Since then the tool has come a long way, in which I’ve added tons of features that competitors charge $100 a month or even more for.

Keywords 145

Keywords SEO Ads Content Marketing 145

Ben Settle

APRIL 10, 2024

Although, many years ago (2017-ish) I did toy with creating my own agency. If you want to learn my ways of selling with email see the paid Email Players Newsletter here: www.EmailPlayers.com Ben Settle The post The Email Players ad agency? Specifically, I was going to have it specialize in email. And sometimes I still think about it.

Agency 52

Agency Ads Freelance Copywriting Copywriter 52

Neil Patel

APRIL 5, 2021

It went from 54.11% in 2017 to 62.41% in 2020. But if I was a website like weather.com I probably wouldn’t as it decreases my traffic, which decreases my ad revenue. You’re more likely to be successful if you look at the paid ads – Google uses quality score to determine where ads should be placed. Literally 0 clicks.

Landing Page 145

Landing Page Storytelling SEO Keywords 145

Neil Patel

NOVEMBER 12, 2020

As of July 2017, the character limits for title tags in Google search results are 78 on mobile devices and 70 on a desktop. By adding the year, we get an entirely new set of results for “how to make content marketing effective 2017.”. Still, there’s no harm in adding additional information to make your content more searchable.

Keywords 145

Keywords SEO Engineering Digital Marketing 145

Neil Patel

DECEMBER 26, 2020

Take a look at the Inbound 2017 event page from years ago. I typically recommend businesses start adding to their Groups via their current network on LinkedIn to cast as wide a net as possible. Social Media Examiner used a similar approach with their Social Media Marketing World 2017 event. Promote Events With Social Media Ads.

Promotion 145

Promotion Social Media Content Creation Ads 145

Neil Patel

SEPTEMBER 15, 2020

Pinterest debuted The Taste Graph in 2017 to enhance targeting. A business account also gives you access to analytics and ads. Start by adding the Pinterest tag to your website to track conversions. Which Pinterest Ad Formats Should You Explore? Pinterest offers a variety of ad format options for every goal.

SEO 145

SEO Keywords Brand Awareness Content Creator 145

Neil Patel

JANUARY 12, 2021

Launched in 2017 to select users in the U.S. Facebook Watch is monetized through ad breaks. The producing partners earn 55% of ad break revenue while Facebook keeps 45%. Free : Because it’s monetized through ad breaks, Facebook Watch is totally free for the viewing audience. What is Facebook Watch?

Marketing 135

Marketing Social Media Entertainment Advertising 135

Content Marketing Institute

DECEMBER 4, 2017

The CMI team posted videos before the 2017 Intelligent Content Conference (spoiler alert: we’ll do it again for ICC 2018 because they were effective). In 2017, the MarketingProfs team sent its mascot, Jay Bird, as a traveling buddy for attendees. Check out all of the posters from Content Marketing World 2017.

Content 111

Content Education Content Marketing Promotion 111

Jane Friedman

MAY 24, 2024

When I hung up my stethoscope in 2017, I started writing, believing that my 30-plus years of chart notes, limited as they were, had kept me somewhat in practice. I added several writing intensives. Each instructor made available added one-on-one time, to review specific pages or stuck points in a writer’s work.

Writing 115

Writing Social Media Advertising Creativity 115

Content Marketing Institute

DECEMBER 28, 2017

October 7, 2017) edition, Robert relates his conversation with a marketing director who was considering quitting his job. September 30, 2017) newsletter, he addresses the difficulty many marketing departments have finding talented people to hire for their content teams. For example, in the Why Are You Cutting Stones?

Content Marketing 107

Content Marketing Marketing Content Editorial 107

Neil Patel

DECEMBER 31, 2021

The benefits of using personalized ads can’t be ignored either. Personalized ads offer higher click-through rates, lower cost per acquisition (CPA) , and provide a better customer experience because they will see exactly what they want to see when browsing your site or searching on Google. Use AI To Streamline Your Ads.

Advertising 114

Advertising IT Ads Landing Page 114

Backlinko

JUNE 20, 2024

billion 2017 $229.23 billion Sources: Apple , Statista Apple Ad Revenue Apple is forecasted to generate $10.34 billion in ad revenue worldwide in 2024. billion in ad revenue in 2024. Here’s a detailed breakdown of Apple ad revenue worldwide since 2021: Year Apple Ad Revenue (US) 2021 $3.05 billion in 2023.

Sales 89

Sales Ads Marketing IT 89

Neil Patel

MAY 4, 2021

What’s more: research shows they generate double the sales of paid ads and with a 37% higher customer retention rate. The Lafayette Company’s Ellen Carmichael’s biggest tweet of 2017, for example, combined the 2016 presidential election with the 2017 Super Bowl. TV ad spend declined nearly 27% over the same period.

Social Media 145

Social Media Construction Digital Marketing Engagement 145

Dr. Rissy's Writing and Marketing

SEPTEMBER 22, 2022

“Pinterest is unique among social platforms because its users are — largely — going there to discover new products, and they respond well to ads. Pinterest offers a mix of free and paid advertising tools, and combining both can earn you 3x more conversions and twice the ROI on your ad spend, versus paid ads alone.”.

Social Media 52

Social Media Ads Media Advertising 52

Content Marketing Institute

JANUARY 31, 2018

Consider these findings on its engagement benefits from Edison Research’s 2017 Podcast Consumers report: Listener growth is strong: The percent of monthly podcast listeners has increased from 21% to 24% of the population year over year. Power of the podcast. Just how large an opportunity could podcasting represent for marketers?

Brand 111

Brand Storytelling Creativity Content Marketing 111

Content Marketing Institute

MAY 9, 2018

In late 2016, pundits declared 2017 whould be the year virtual reality won mass adoption. Augmented reality combines digital elements and the real world, adding an augmented layer to what you can see. They are adding motion and action to what was a static medium. Are we kind of, nearly, almost there? A VR viewer is opaque.

Brand 103

Brand Storytelling Food Manufacturing 103

Neil Patel

OCTOBER 1, 2019

Or if you need extra help, check out my ad agency. Compared to all of the previous years, I started to feel like I didn’t have control as an SEO anymore back in 2017. Just like how SEO was starting to have more ups and downs compared to what I’ve seen in my 18-year career, I knew the cost at paid ads would continually rise.

SEO 111

SEO Banking Ads Concept 111

Neil Patel

JANUARY 27, 2021

They don’t want intrusive banners, ads, and popups. Over 41 percent of Americans use an ad blocker of some sort. Content is not an “ad”, and so is an effective method to get around blockers. 70% of consumers prefer to learn about a product from an article rather than an ad , and 4x more would rather a video than an article.

Content Marketing 143

Content Marketing Marketing Content Social Media 143

Content Marketing Institute

DECEMBER 5, 2017

The show, Brand New , was produced with the help of Mabus Agency, and aired its first episode in June 2017 on MPB, the Mississippi PBS affiliate. Another tactic has been targeting each participating university with mobile and social ads. Enrollment is limited and ends December 15, 2017 for winter semester. Register today.

Education 108

Education Brand Banking Retail 108

Neil Patel

AUGUST 25, 2020

In 2017, PPC advertisers invested over $10 billion dollars. . But year after year, global ad spend across every major PPC channel is growing even higher. PPC is an exciting form of digital marketing because you can directly tie revenue generated to ad spend. Mobile devices account for over half (53%) of clicks on search ads.

Agency 133

Agency Landing Page Digital Marketing Ads 133

Content Marketing Institute

OCTOBER 14, 2017

. (06:05): Welcome to Episode 204: Recorded live on October 9, 2017 (Running time: 1:04:16). (09:17): Videos of 100+ sessions from Content Marketing World 2017 will be available for a limited time through our video on demand portal. 20:25 ): How Amazon is readying its blitz on the ad industry. Source: Digiday ). (31:

Content Marketing 100

Content Marketing Publisher Publishing Publishing 100

Content Marketing Institute

DECEMBER 1, 2017

Attendees of Content Marketing World 2017 heard Jay Baer explain “how to get promoted by creating less content, not more.” (You can read about strategic changes made subsequently to the publishing schedule at Jay’s company, Convince and Convert.). Or are we just adding to the noise of their daily schedule? Click To Tweet.

Publisher 106

Publisher Publishing Publishing Editorial 106

Content Marketing Institute

DECEMBER 20, 2017

What has 2017 taught you? This post touches on some ways, according to 2017 CMWorld and ICC speakers, you might do just that. Here’s the good news: Doing your job well doesn’t necessarily mean adding more technology to the mix. Here are summaries of two talks that touched on this topic in 2017. Click To Tweet.

Marketing 111

Marketing Government Engineering Storytelling 111

Content Marketing Institute

OCTOBER 22, 2017

If people don’t want to see your ads, they’ll click away – it’s as simple as that. We can’t serve up the same old ads anymore and expect results similar to 30 or 40 years ago. These ads are served to consumers whether they want to see them or not. These ads are pushy, interruptive, and intrusive. Two words: Ad.

Content Marketing 112

Content Marketing Persuasion Marketing Content Creation 112

The Hoth

NOVEMBER 3, 2022

Beyond that, you also need to consider ad costs, ad formats, and their algorithms (to enhance the visibility of your content). It proved to be a phenomenon amongst gen Z’ers, which led ByteDance to acquire the company and merge it into TikTok in 2017. . TikTok vs. YouTube: Ad Formats and Costs . YouTube Ad Formats .

Marketing 105

Marketing Entertainment Education Content Creator 105

Ashleyn Writes

FEBRUARY 9, 2022

It also means taking some risks like investing: hey-o ads, hiring, contractors, etc. The Blueprint Model by Shanna Skidmore rocked my world in 2017, but I’ve since coupled that with some other tricks and tips—that’s what I want to talk about in this post. But hoo boy, has it been a messy process to get here. Whoopsadaisy!

Finance 130

Finance Contractor Banking Copywriting 130

Neil Patel

DECEMBER 16, 2020

Just look at what happened with fidget spinners: Mid-year 2017 was the perfect time to get into that market. You can also promote individual pages using paid social ads or Google AdWords. Take two different versions of an ad, landing page, or other marketing asset and see which one performs better.

Marketing 134

Marketing Social Media Promotion Script 134

Neil Patel

DECEMBER 8, 2020

In 2017, Facebook launched its answer to the burgeoning streaming video market: Facebook Watch. and added a ton of features for brands and marketers. Facebook is still experimenting with different content types by adding, subtracting, and tweaking to find the right balance for their platform. Content on Facebook Watch.

Script 129

Script Ads Engagement Content Creator 129

Content Marketing Institute

FEBRUARY 14, 2018

After adding the platform into the mix, the team saw Pinterest drive 15 to 25% of web traffic, mostly from posts about new books and movies. The Best Content Marketing Books of 2017 to Boost Your Creativity and Productivity. Michael Hong (@PotomacFan) May 9, 2017. Pinterest surprised me,” says Hursh. In Washington, D.C.,

Social Media 110

Social Media Content Creativity Content Marketing 110

Neil Patel

JANUARY 15, 2019

In 2017 there were 13 updates and in 2016 there were 11. From content marketing and paid ads to social media marketing and SEO to email marketing… you have to leverage all channels out there. Same with Facebook Ads. Over time, that trend continued into other countries, which mean Facebook Ad costs drastically increased.

Digital Marketing 112

Digital Marketing Marketing SEO Engineering 112

Content Marketing Institute

OCTOBER 13, 2017

Chris Bondhus, senior director of demand generation for Brightcove, posed those questions to a panel of marketing experts at Content Marketing World 2017. Drew Bailey, manager of content strategy and curation, FedEx, and a 2017 Content Marketer of the Year finalist. Failure to get on same page. My advice is to be patient.

Content Creation 94

Content Creation Content Content Marketing Content Creator 94

Neil Patel

JANUARY 13, 2021

Much like Facebook Ads, Twitter Follower campaigns can be easily set up within the platform. You’ll want to repeat this process several times to create focused ads that reach the right audiences. You’ll greatly increase the ROI of your Twitter ad campaigns using Tailored Audiences. There are four basic steps to get this done.

Social Media 137

Social Media Promotion Media Brand Awareness 137

Content Marketing Institute

JANUARY 16, 2018

As Paul Roetzer, founder of the Marketing Artificial Intelligence Institute, told the CMW 2017 audience , you don’t need a degree in computer science or computational mathematics to incorporate AI into your content efforts: “You don’t have to know how it works. Artificial intelligence in many forms. Click To Tweet.

Brand 109

Brand Content Storytelling Editorial Team 109

Contently

FEBRUARY 17, 2023

In 2017, the Harvard Business Review said every business would need an AR strategy. Adding entertaining AR can be as simple as creating a fun filter to be used on social that promotes your new product launch. Netflix has used AR filters and ads to promote earlier seasons of Stranger Things.

Engagement 120

Engagement Entertainment Marketing Medical 120

Content Marketing Institute

NOVEMBER 11, 2017

We discuss recent reader revenue moves from CNN and the Guardian, and why Facebook may have nothing to fear from ad blockers. 05:25): Welcome to Episode 208: Recorded live on November 5, 2017 (Running time: 1:05:08). (06:45): 22:34): Ad blocker’s successful siege on Facebook enters its second month. Show details. (00:01):

Content Marketing 99

Content Marketing Marketing Content Contractor 99

Jane Friedman

FEBRUARY 16, 2023

And while B&N social media manager Livy Oftedahl joined TikTok in 2017, it wasn’t until 2020 that she landed on BookTok, where she rediscovered her love for books: “I found this beautiful community of people just talking about genres I really felt attached to.” That text needs to hook people with a single line.

Social Media 134

Social Media Text Sales Publisher 134