Building Your Content Marketing Team? 14 Skills for New, Growing, and Mature Programs
Content Marketing Institute
NOVEMBER 9, 2017
Each year, CMI founder Joe Pulizzi covers the essential roles you need on your content marketing team. It’s one of those posts that is consistently well received because it hits a nerve: Whom do you need on your team to make content marketing work in your organization? But before we do that, a bit of explanation …. Content creation.
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