Content Marketing Institute

JANUARY 2, 2019

In 2017, I shared a compilation of 23 inspirational quotes , from Rachael Ray to Ann Handley to Andy Weir and many people in between. Today, to kick off the new year, the CMI editorial team asked me to share some more quotes. They give us boundaries that direct our focus and allow us to be more creative. Click To Tweet.

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Content Marketing Marketing Content Editorial Team 99

Content Marketing Institute

DECEMBER 19, 2018

This year, B2B and B2C brands elevated their creativity to inspiring levels. Using stories, interviews, galleries, and guides, Fold explores the process of creativity and showcases work from across the world. Chris Miller (@Chris_Miller_6) December 15, 2017. A cruise line writes romance stories. Let’s all rock our quirk.

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Content Marketing Government Marketing Food 93

Content Marketing Institute

JANUARY 16, 2018

As Paul Roetzer, founder of the Marketing Artificial Intelligence Institute, told the CMW 2017 audience , you don’t need a degree in computer science or computational mathematics to incorporate AI into your content efforts: “You don’t have to know how it works. Give reality a little creative license. SarahMidMO Click To Tweet.

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Brand Content Storytelling Editorial Team 108

Content Marketing Institute

DECEMBER 7, 2018

According to The Litmus 2017 State of Email Report , 68% of companies take at least one week to produce one email. Knowing that a lot of your content marketing is ticking on by itself will give you the breathing space to think about new and creative directions in which to take your content marketing. What tasks do you automate?

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Content Marketing Proofreader Marketing Editorial Team 103

Content Marketing Institute

APRIL 12, 2018

We were hiding our light under a bushel,” says Will McKenna, describing the company’s marketing efforts in the talk he and Fred Macri gave at Content Marketing World 2017: Awakening a Sleeping Giant: Crafting a Successful Content Brand in an 86-Year-Old Enterprise. Our marketing was immature ,” Will says. It’s critical.”. Even better?

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Brand Content Editorial Team Editorial 109

Content Marketing Institute

NOVEMBER 12, 2017

For example, if an audience is known to love a certain team, Quill can write a story that softens the blow when that team loses. WashPost HS Sports (@WashPostHS) September 2, 2017. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. JuliaEMcCoy Click To Tweet.

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Content Creation Content Editorial Team Storytelling 111

Content Marketing Institute

NOVEMBER 6, 2017

Those are a few of the new findings from my team’s new Link Building Survey , in which we polled 628 SEO experts across various types of businesses to understand better how they build links for better SEO in 2017. However, that’s not to say you can’t use webinars to build links, you just need to get creative.

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SEO Social Media Content Editorial 111