ProBlogger

DECEMBER 26, 2017

It can be quite overwhelming, and sets you up for the comparison game and ‘perfection paralysis’ – not wanting to hit publish until your blog looks perfect. We received so many stories, some of which have been published on the ProBlogger podcast. Ghandi (May 2017). – Jenny (July 2017). in July 2017.

Blogger 50

Blogger Blog Blogging Finance 50

Jane Friedman

NOVEMBER 1, 2023

And a great way to do this is by publishing a nutshell version of your big, central idea in essay form. How it worked for me In the summer of 2017, after months of pitching with no luck, I finally found a home for the essay I was dying to write. Step 3: Promote the hell out of your essay. Do not bet on organic success.

Concept 108

Concept Freelance Publisher Publishing 108

ProBlogger

APRIL 19, 2017

I featured Alexis as one of the 20 Bloggers to Watch in 2012 describing her as a “publishing powerhouse.” What bloggers are you watching in 2017? The post Bloggers to Watch in 2017 appeared first on ProBlogger. Neil has taken a different approach to meet the needs of his audience. Alexis Grant. Over To You.

Blogger 50

Blogger Editorial Agency Digital Marketing 50

Jane Friedman

FEBRUARY 7, 2024

It serves as an update to her 2017 post, The Difference Between a Pitch and a Press Release. SEO (Search Engine Optimization) for press releases Having the release available on your website, your publicist’s website, publisher’s website, etc., Why send out a press release? Having a press release can boost this rank in search queries.

Search Engine Optimization 111

Search Engine Optimization Retail Keywords Promotion 111

Jane Friedman

MARCH 4, 2024

Substack launched in 2017 and in its early days, I saw it as a fantastic, easy-to-use platform for starting a paid newsletter. There are a few reasons for that, but the biggest by far is that my free newsletter is a better marketing and promotion vehicle than the paid one. She’s 100% right. Even then, I might still continue it.

Writer 128

Writer Publisher Publishing Publishing 128

Smart Blogger

JUNE 13, 2024

Affiliate networks are middlemen connecting bloggers and entrepreneurs (“publishers”) with companies (“merchants”) offering affiliate program opportunities for their products or services. Through a single portal, affiliate networks give the publisher access to numerous affiliate programs. What is an Affiliate Network? Absolutely.

Promotion 105

Promotion Publisher Publishing Publishing 105

Melanie Saxton

MAY 26, 2023

Article by Melanie Saxton Photography by Bex Wood Originally published in The Woodlands City Lifestyle Our hats are off to four remarkable leaders in The Woodlands. Meet the dynamic women who are instrumental in governing, guiding, promoting, and sustaining our community, some for decades and some more recently.

Writer 130

Writer Food Banking Government 130

Content Marketing Institute

JANUARY 8, 2018

LEGO publishes a magazine every other month and they’ve had huge success. We need to publish a magazine too! . You’re probably familiar with the “four Ps” of marketing (price, product, promotion, and place). HANDPICKED RELATED CONTENT: The Best Content Marketing Books of 2017 to Boost Your Creativity and Productivity.

Creativity 111

Creativity IT Content Projects 111

Neil Patel

DECEMBER 16, 2020

A study from VigLink (now Sovrn) shows that affiliate marketing is the biggest revenue generator for publishers after Google AdSense. You promote a product to your followers, and if they purchase through your affiliate link, you get a cut of the profits. So, you dive into affiliate marketing, which has a lot of earning potential.

Marketing 134

Marketing Social Media Promotion Script 134

Jane Friedman

FEBRUARY 16, 2023

Photo by cottonbro studio The following article first appeared in my paid newsletter, The Hot Sheet , which covers book publishing industry news and trends for authors. Consequently, more authors than ever are wondering if they ought to join for the sake of book marketing and promotion. Learn more.

Social Media 134

Social Media Text Sales Publisher 134

Content Marketing Institute

JANUARY 31, 2018

Consider these findings on its engagement benefits from Edison Research’s 2017 Podcast Consumers report: Listener growth is strong: The percent of monthly podcast listeners has increased from 21% to 24% of the population year over year. Power of the podcast. Just how large an opportunity could podcasting represent for marketers?

Brand 111

Brand Storytelling Creativity Content Marketing 111

Content Marketing Institute

DECEMBER 20, 2017

What has 2017 taught you? This post touches on some ways, according to 2017 CMWorld and ICC speakers, you might do just that. COPE stands for “create once, publish everywhere.”). Create Once, Publish Everywhere (COPE) often is wrong way to go with images, says @BuddyScalera. Click To Tweet. Production. Personalization.

Marketing 111

Marketing Government Engineering Storytelling 111

Publishing Trends

OCTOBER 17, 2023

Matthew Kissner , took over as interim CEO; he was previously group executive and board chair, and acted as interim CEO from May to December in 2017. At Simon & Schuster, Ariel Snead has joined as advertising and promotions assistant. At Tin House Books , publisher Craig Popelars has stepped down after four years with the company.

Editorial 85

Editorial Art Director Agency Publisher 85

Content Marketing Institute

APRIL 12, 2018

We were hiding our light under a bushel,” says Will McKenna, describing the company’s marketing efforts in the talk he and Fred Macri gave at Content Marketing World 2017: Awakening a Sleeping Giant: Crafting a Successful Content Brand in an 86-Year-Old Enterprise. Find internal supporters to help promote the content. Even better?

Brand 110

Brand Content Editorial Team Editorial 110

Content Marketing Institute

MARCH 27, 2018

They’re based on my case study of NewPro Containers, which featured influencer marketing as its marketing strategy (not a one-off tactic) and tracked its performance all the way to see a 35% increase in year-over-year revenue in 2017. They give the steps to use earned and paid media promotion, too. Use social to promote the post.

Recruitment 110

Recruitment Marketing Brand Awareness Editorial Team 110

Content Marketing Institute

DECEMBER 12, 2017

In 2018, at least two major Fortune 500 brands will hire former publishers and/or media executives to serve as their chief marketing officers. 2 major Fortune 500 brands will hire former publishers and/or media execs as CMOs. Apple will buy Disney in a few years, says @JoePulizzi. Predictions2018 Click To Tweet.

Content Marketing 112

Content Marketing Marketing Content Audience 112

Content Marketing Institute

OCTOBER 26, 2018

Editor’s note: You may have missed the original article by Steve Rayson when it was published last year. An American Marketing Association survey found brand marketers increased their publishing by 800% from 2011 to 2016, but engagement per post declined by 89% over the same period. That’s all the promotion I’ve done.

Content Creator 107

Content Creator Promotion Social Media Engineering 107

Content Marketing Institute

OCTOBER 22, 2017

Outbound marketing consists mainly of promotional messages that try to tell consumers how great a brand, product, or service is. More than 615 million devices now have ad-blocking software, according to PageFair 2017 Global Adblock Report. Businesses publishing 16-plus posts a month get almost 3.5 Click To Tweet. Guess what.

Content Marketing 112

Content Marketing Persuasion Marketing Content Creation 112

Neil Patel

JANUARY 27, 2021

38% of marketers publish new content at least weekly, while 91% of the most successful business bloggers publish at least once per week. You have to promote and measure. According to HubSpot’s most recent Not Another State of Marketing Report , the top two types of video are promotional and brand storytelling.

Content Marketing 143

Content Marketing Marketing Content Social Media 143

Content Marketing Institute

NOVEMBER 21, 2017

How frequently does it publish blog posts? TIP: An easy way to review what’s been published on a particular topic is to click on the category or other tags to see all the posts on that subject. Most blogs don’t accept content that’s been published elsewhere. Guest #blogging doesn’t stop when your post is published.

Management 111

Management Blog Blogging Editorial 111

ProBlogger

JANUARY 24, 2017

Getting published at notable outlets is a big deal for any marketer. But getting a publisher’s ear can be easier said than done. Case in point: the blog I edit at RankPay is a relatively low-key affair, but nevertheless I bet you’d be surprised by the sheer volume of pitches I get from writers looking to get published.

Blog 49

Blog Blogging Creativity Brand Awareness 49

Neil Patel

JANUARY 13, 2021

I regularly tweet and use my Twitter account to promote my blog posts and other content. You Target Them With a Promoted Post. Use promoted posts to reach an audience when you’re starting out (and even when you’re a large corporation with a huge following). Promote Twitter on Facebook. I’m up to 378,000 followers.

Social Media 137

Social Media Promotion Media Brand Awareness 137

Neil Patel

SEPTEMBER 13, 2021

As marketers and publishers, we need to work around these barriers and use popup ads for the powerful advertising tool that they are and communicate important CTAs with our audience. Promotional popups on Squarespace are available as a premium feature for Business and Commerce plans. Select a lightbox category. Squarespace Popup Ads.

Script 122

Script Advertising Ads Marketing 122

Content Marketing Institute

JUNE 27, 2018

Without curation, we inevitably pack our feeds with pitch after promotion after pitch. Without curation, marketers pack their feeds with pitch after promotion after pitch, says @AaronOrendorff. Back when I was targeting mainstream publishers for guest posting, it was literally my first stop in the research process.

Collaboration 111

Collaboration Content Editorial Editorial Team 111

Contently

FEBRUARY 16, 2023

As NLP evolves and becomes more sophisticated, experts predict the market will reach over $43 billion by 2025 —14 times its size in 2017. Using NLP, Google categorizes search queries into four categories —navigational, transactional, promotional, and commercial. GPT-3 is now the underlying language model for dozens of technology tools.

SEO 126

SEO Search Engine Optimization Content Keywords 126

ProBlogger

JANUARY 24, 2017

Getting published at notable outlets is a big deal for any marketer. But getting a publisher’s ear can be easier said than done. Case in point: the blog I edit at RankPay is a relatively low-key affair, but nevertheless I bet you’d be surprised by the sheer volume of pitches I get from writers looking to get published.

Blog 48

Blog Blogging Creativity Brand Awareness 48

Content Marketing Institute

DECEMBER 7, 2018

According to The Litmus 2017 State of Email Report , 68% of companies take at least one week to produce one email. Social media promotion: Zapier. In the following example, when a new item is published to my blog, it’s automatically posted to my Facebook page. Cost: Free trial; tiered pricing starting at $20 per month).

Content Marketing 105

Content Marketing Proofreader Marketing Editorial Team 105

Content Marketing Institute

AUGUST 24, 2018

edition in October 2017. The sessions include infographics, case studies, videos, guides, and cheat sheets and have attracted 15,000 visits since the series’ November 2017 launch. This approach also helped the team repurpose the video content by publishing natively to Twitter, Facebook, Instagram, Snapchat, and, of course, LinkedIn.

Marketing 83

Marketing Entertainment Social Media Content Marketing 83

Content Marketing Institute

DECEMBER 19, 2018

Here are 11 models she shared in her Idea Garage column in 2018: Velcro® entertains to promote trademark ( February ). Created by an in-house editorial team, with help from publishing company McSweeney’s, the content includes personal essays, comedic advice columns, and other stories about resting, relaxing, and recharging.

Content Marketing 95

Content Marketing Government Marketing Food 95

Content Marketing Institute

MARCH 1, 2018

We published lengthier e-books, practical templates , and how-to guides ; we also posted blog content pointing to those premium assets. On one fateful week in August 2017, after months of sweating, we published our findings on three tests. Resolved to do better, in 2016 we began creating premium content monthly.

Brand 106

Brand IT Editorial Team Social Media 106

Content Marketing Institute

MAY 11, 2018

In her 2017 Content Marketing World talk, Creating a Global Influencer Marketing Program at a Large B2B Brand , Amisha shares what she learned about using proactive, reciprocal actions to build successful relationships between SAP and industry personalities. Decide: Influencer relations or influencer marketing? Social media cards.

Brand 108

Brand Marketing Social Media Consulting 108

Content Marketing Institute

APRIL 26, 2018

Meet the panel: Dusty DiMercurio leads Autodesk’s content marketing and social media team and serves as publisher and editorial director for Redshift , the company’s digital publication about the future of design and making things. HANDPICKED RELATED CONTENT: How to Stop Acting Like a Marketer and Start Acting Like a Publisher.

Brand 106

Brand Contractor Editorial Content 106

Content Marketing Institute

NOVEMBER 28, 2017

They probably started with a blog or a video series, or maybe a network or print magazine , or the podcaster was a published author with a following. Ian Faison (@ianfaison) November 15, 2017. Once the podcast’s MP3 file is complete, it is published using Liberated Syndication (Libsyn). Robert also put together the introduction.

Editorial Team 109

Editorial Team Editorial Content Marketing Construction 109

Susan Greene

SEPTEMBER 16, 2016

To compete, you must promote. Like any business, you must actively promote your brand if you are to grow. Approximately 69% of smartphone users also say that they are more likely to buy from companies with mobile sites that easily address their questions or concerns ( BrightEdge, 2017 ). to further promote each post.

Healthcare 130

Healthcare Medical Copywriter Copywriting 130

Content Marketing Institute

NOVEMBER 20, 2017

It has more than tripled its ROI and increased its customer base by 30%,” as reported in this article in March 2017. Promotion, the fourth category of the AI framework, relates to AI for social media. Similarly, in October 2016, the lingerie retailer Cosabella replaced its digital agency with an AI platform named Albert. “It

Marketing 111

Marketing Content Agency Content Marketing 111

Content Marketing Institute

MARCH 28, 2018

It’s helpful (versus promotional ) content. You’ll look for any secondary research – information already published on the subject matter. At CMI, we often publish one main report around a research study and spin it off into other tactics. Reported data should benefit the audience, not be promotional in nature.

Consulting 104

Consulting Projects Recruitment Government 104

Kayleigh Moore

JANUARY 6, 2022

I cut my reporting work back quite a bit this past year, pitching and publishing just a few pieces on retail trends and sustainable fashion over the past 12 months. Live and learn. Reporting work. The reason: I was busy, it doesn’t pay much, and my inspiration well was a little dry. Writing resources. Want to read past year-in-review posts?

Retail 130

Retail Consulting Freelance Food 130