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Is Your Marketing Ready for 2018?

Content Marketing Institute

After you put away the champagne flutes and flip the calendar to 2018, what will you set your sights on to take your marketing to the next level in the new year? What’s new for 2018 is that you need to make smarter use of images and video. Here’s to a 2018 that’s uncomfortable in all the best ways! What has 2017 taught you?

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20 Creative YouTube Video Ideas You Should Use in 2021

Neil Patel

What there is, however, is plenty of opportunity for success if you can be creative, authentic, and target your proper audience. In an environment full of opportunities for businesses, the entrepreneurs who take the lead are those who know how to use the online medium to make creative and appealing content. 73% of adults in the U.S

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5 Advanced Methods to Promote Your Content in 2018

Content Marketing Institute

19 Favorite Tools for Content Promotion in 2018. Once your content is published, reach out to the influencers you partnered with in the creative process. The post 5 Advanced Methods to Promote Your Content in 2018 appeared first on Content Marketing Institute. Involve influencers in content promotion early.

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Buyer’s Guide to the Best Content Marketing Books of 2018

Content Marketing Institute

During 2018, authors and publishers created some of the most helpful and sophisticated content marketing books. Books published in 2018 tended to have better designed covers and short, punchy titles coupled with longer subtitles that described the benefits to readers. Make Blue Ocean Shift the first step in reinvention. Joey Coleman.

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The Florence (Italy) Enigma for Creative People

Jane Friedman

It’s the old right next to the new again—both wonderfully creative in their own right. These are signs of a city that doesn’t just honor the creators of its past; it also celebrates and encourages the creativity of the people there now. Imagining, contemplating those lives both past and present sends my imagination into overdrive.

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Sample 11 of the Best B2B and B2C Content Marketing Ideas of 2018

Content Marketing Institute

This year, B2B and B2C brands elevated their creativity to inspiring levels. Here are 11 models she shared in her Idea Garage column in 2018: Velcro® entertains to promote trademark ( February ). Using stories, interviews, galleries, and guides, Fold explores the process of creativity and showcases work from across the world.

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6 Great Email Lessons From the GDPR Deluge of 2018

Content Marketing Institute

Instead of focusing on the less engaged, let your creative juices flow with your engaged audience. The post 6 Great Email Lessons From the GDPR Deluge of 2018 appeared first on Content Marketing Institute. OK, but don’t you already have a sense of my interest or my historic engagement? Register today for Content Marketing World Sept.