Backlinko

DECEMBER 27, 2024

It also generates outlines and creative content. Hit Publish to proceed as is or Go to regenerate to start again. Advertising You can take advantage of AI advertising tools to generate both copy and creatives for your paid promotions. Then, select a language, creativity level, and tone of voice. How does ChatGPT work?

IT 112

IT Medical Architecture Manufacturing 112

Content Marketing Institute

DECEMBER 19, 2018

This year, B2B and B2C brands elevated their creativity to inspiring levels. Here are 11 models she shared in her Idea Garage column in 2018: Velcro® entertains to promote trademark ( February ). Using stories, interviews, galleries, and guides, Fold explores the process of creativity and showcases work from across the world.

Content Marketing 109

Content Marketing Marketing Government Food 109

Content Marketing Institute

JULY 4, 2018

This article is adapted from an excerpt in the new book The Creative Curve by Allen Gannett, from Penguin Random House. Most of what you know about creativity is a lie. Our culture has embraced the idea that creative genius is inborn and innate. You’re either a brilliantly creative content marketer or you’re not.

Creativity 111

Creativity Recruitment Content Marketing Engineering 111

Content Marketing Institute

NOVEMBER 22, 2017

If you’re a chief content officer , copywriter, designer, or programmer searching for ways to create more and better content in less time, you’ll find fresh ideas for improving your creativity, productivity, and writing skills with these best books from 2017. Efficiency: Building your team’s creativity, planning, and productivity.

Creativity 111

Creativity Content Marketing Marketing Content 111

The Creative Penn

DECEMBER 29, 2024

Another year ends, and once more, it's time to reflect on our creative goals. Shes also an award-winning podcaster, creative entrepreneur, and international professional speaker. I am the kind of creative who enjoys wrangling chaos and I can be a whirlwind of creative energy. Did you achieve everything you wanted to?

Creativity 52

Creativity Projects Social Media Publisher 52

The Creative Penn

AUGUST 25, 2024

How can you successfully self-publish in Germany? This episode is sponsored by Publisher Rocket , which will help you get your book in front of more Amazon readers so you can spend less time marketing and more time writing. She's also the author of the book in English, 15 Keys to Set your Creative Mind for Success and Happiness.

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Publisher Publishing Publishing Ads 98

Content Marketing Institute

OCTOBER 14, 2017

In the news, we discuss Google’s olive branch to publishers (and why it may not mean what we think it means), Amazon’s blitz on the advertising business, and Blue Apron’s decision to double-down on podcasting. 13:25 ): Google tells publishers, “We come in peace.” In this week’s episode. How do I subscribe?

Content Marketing 110

Content Marketing Publisher Publishing Publishing 110

Content Marketing Institute

JANUARY 16, 2018

data from our annual content marketing survey, as reported in today’s release of Content Marketing in the United Kingdom 2018: Benchmarks, Budgets, and Trends sponsored by Tomorrow People. If you’re looking for new ideas to keep your strategy fresh, check out Is Your Marketing Ready for 2018 ? Place higher value on creative output.

Content Marketing 111

Content Marketing Marketing Content Editorial 111

The Creative Penn

DECEMBER 19, 2022

What has changed in the publishing industry over the last few years? This podcast is sponsored by Kobo Writing Life , which helps authors self-publish and reach readers in global markets through the Kobo eco-system. She's also an award-winning publishing commentator, writer, editor, professional speaker and teacher.

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Publisher Publishing Publishing Sales 98

The Creative Penn

JULY 17, 2023

What are the pros and cons of traditional publishing vs self-publishing? How can you combine multiple options for a more creatively satisfying — and profitable — author career? Joanna: You were last on the show in 2018 , talking about Fast-Draft Your Memoir. Rachael Herron gives her tips. It's just a delight, as always.

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Publisher Publishing Publishing Copy 98

Moz

MAY 10, 2020

Posted by Caroline-Forsey When I first joined HubSpot's blogging team in January 2018, I loved our writing process. The process was extremely creative, iterative, and collaborative. So, just a few months into 2018, our team pivoted and created a brand new SEO-driven content strategy to address our inability to move forward.

Creativity 70

Creativity SEO Content Hospitality 70

Content Marketing Institute

JULY 6, 2018

As we begin to unveil our 2018 finalists in the coming weeks, we want to give you a closer look at last year’s honoree. But even occasional hikers and those whose adventures are limited to chaperoning Girl Scout campouts find REI’s content inviting, approachable, educational, creative, and bold. In 2015, the REI Foundation made a $1.5

Content Marketing 111

Content Marketing Marketing Content Retail 111

Content Marketing Institute

NOVEMBER 1, 2017

Even so, many manufacturing companies are in the young/first steps phases of content marketing maturity, as reported in today’s release of Manufacturing Content Marketing 2018: Benchmarks, Budgets, and Trends—North America sponsored by IEEE GlobalSpec Media Solutions. Publishing every day – or even a few times a week – is time-consuming.

Manufacturing 111

Manufacturing Content Marketing Marketing Editorial 111

The Creative Penn

AUGUST 14, 2023

In the intro, investment firm KKR will buy Simon & Schuster [ Publishing Perspectives ]; Subscriber Surge Giveaways [ Written Word Media ]; Key Book Publishing Paths [ Jane Friedman ]. This podcast is sponsored by Kobo Writing Life , which helps authors self-publish and reach readers in global markets through the Kobo eco-system.

Publisher 98

Publisher Publishing Publishing Promotion 98

Content Marketing Institute

DECEMBER 25, 2017

Andy spoke poignantly about the deep challenges of being a full-time creative, and the lessons marketers may learn from his own journey. story ( Data-Driven Creative ). Yes, it sounds kind of dystopian, but using analytics to influence creative is an interesting premise and process. In that spirit, Andy brought us a “no way?!”

Recruitment 110

Recruitment Manufacturing Social Media Creativity 110

Content Marketing Institute

NOVEMBER 26, 2018

A BuzzSumo study, Content Trends 2018 , confirms it; in a review of 100 million articles published in 2017, the company found social sharing was half what it was three years earlier. One successful but often overlooked approach is publishing original research. The concept of publishing research isn’t new.

Content 110

Content Editorial Freelance Projects 110

Grammarly

MAY 17, 2023

Veva Systems, New York, NY — Content Writer May 2018-March 2020 Created and refreshed outdated blog posts to increase organic traffic by 30% YOY. SKILLS Content Marketing B2B & B2C Brand Management Leadership Hubspot, HootSuite, Adobe Creative Suite, Notion, Slack AWARDS Best Research Award presented at AAF NSAC competition finals.

Medical 122

Medical Transportation Education Hospitality 122

Content Marketing Institute

JANUARY 31, 2018

For a growing number of brands, the story of standout content marketing success in 2018 might just sound like a podcast. Podcasts offer great versatility in terms of their storytelling approach, business purpose, show format, creative features, and even how they are produced and distributed. Power of the podcast. . Click To Tweet.

Brand 111

Brand Storytelling Creativity Content Marketing 111

Melanie Saxton

NOVEMBER 16, 2022

To recognize the growing appeal of the Storybook Capital, the Abilene Cultural Affairs Council in partnership with the Abilene Convention and Visitors Bureau decided in 2018 to trademark the term Storybook Capital of America® with the U.S. The CALF brings people from multiple states each year, and NCCIL exhibits tour across the nation.

Writing 130

Writing Entertainment Social Media Projects 130

ProBlogger

JANUARY 2, 2018

“Do you think I should start a blog in 2018? Thousands of people have already claimed their spot in the course, convinced a blog should be a part of their plans for 2018. As I consider the question of why someone should start a blog in 2018, I can’t help but return to the beginning of my own blogging journey in 2002.

Blog 52

Blog Blogging Blogger Collaboration 52

Content Marketing Institute

DECEMBER 6, 2017

You can read the full results in B2C Content Marketing 2018: Benchmarks, Budgets, and Trends—North America , produced by CMI and MarketingProfs.). 2018 B2C Content Marketing Benchmarks, Budgets, and Trends – North America from Content Marketing Institute. Content marketing success increases, but can it last?

Content Marketing 111

Content Marketing Marketing Content Content Creation 111

Publishing Trends

DECEMBER 4, 2023

, Palazzo Editions , Ad Lib Publishers , Mardel Books , and Pimpernel Press. He previously was the CEO of The Quarto Group until 2018 and the co-founder of Welbeck Publishing Group until late 2022 where it was then sold to Hachette UK. The position was previously held by Amy Einhorn who is now SVP and publisher of Crown.

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Art Director Agency Publisher Publishing 83

Neil Patel

OCTOBER 7, 2020

3D photos offer new ways to connect with your customers by opening up a new channel of creative storytelling. If you’re offering an intangible service such as management consultancy, there may not be many creative use cases that work in your space. Tap “Publish” to create a new post. Tap “Publish” again.

Storytelling 125

Storytelling Advertising Concept Entertainment 125

Content Marketing Institute

MARCH 6, 2018

Take a shortcut: If you’re strapped for time but still want to do planning right, why not grab some tricks, tips, and helpful templates from our 2018 Content Marketing Toolkit ? HANDPICKED RELATED CONTENT: Is Your Marketing Ready for 2018? Editorial plans should incl guidelines & governance, processes & tools, team resources.

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Editorial Government Content Collaboration 111

The Creative Penn

FEBRUARY 12, 2025

The conversation delves into the challenges and benefits of creating a new edition versus updating an existing one, the impact of technology, including AI, on the writing and publishing industry, and the importance of storytelling in nonfiction. So Joanna, the first How to Write nonfiction came out in 2018, I think, right?

Creativity 52

Creativity Storytelling Publishing Publisher 52

Content Marketing Institute

SEPTEMBER 14, 2018

Tracking via influencer marketing is notoriously difficult because there is no such thing as a linear consumer journey in 2018. GlobalWebIndex, which analyzed over 27,000 internet users in the first quarter of 2018, found something interesting: “Influenced” consumers were more likely to leave a product review than other shoppers.

Marketing 111

Marketing Construction Retail Sales 111

Content Marketing Institute

OCTOBER 9, 2018

According to Mary Meeker’s global trend study published by KPCB , Americans spend 29% of their free time watching video content vertically. Publish the infographics along with embed codes or sharing buttons. Another great vertical content choice is to publish stories on Snapchat and Instagram. Be creative. Click To Tweet.

Audience 111

Audience Entertainment Concept Storytelling 111

Content Marketing Institute

NOVEMBER 22, 2018

Go push the button, go make the thing, press record, publish the piece.”. It’s easy, especially if you are a creative, to get hung up in your process or to want everything to be perfect. Publish the piece by @isocialfanz via @mdeziel. Michael Weiss , vice president, consulting, services, and solutions, Creative Circle.

Content Marketing 110

Content Marketing Marketing Content Editorial Team 110

Content Marketing Institute

DECEMBER 4, 2017

They don’t have to spend time and budget on creative content – other than a tantalizing invitation – to draw thousands of people to eat, drink, be merry, and wear white. The CMI team posted videos before the 2017 Intelligent Content Conference (spoiler alert: we’ll do it again for ICC 2018 because they were effective). Click To Tweet.

Content 111

Content Education Content Marketing Promotion 111

Publishing Trends

SEPTEMBER 20, 2023

She joined Hachette in 2018 after having been at Macmillan for more than 20 years. SVP and publisher of Avery and Tarcher Perigee , Megan Newman , has taken PRH ’s VSO package and will retire in December. Casey Hampton has joined Knopf Doubleday Publishing Group as senior designer. Samantha Marks joins as publishing associate.

Art Director 91

Art Director Editorial Agency Portfolio 91

Content Marketing Institute

AUGUST 24, 2018

Editor’s note: Jason Miller is a finalist for 2018 Content Marketer of the Year. As head of content and social media marketing for the group, Jason Miller orchestrated it all, and earns a 2018 Content Marketer of the Year nomination. Creative inspiration can come from anywhere: an LP record sleeve, a great band, a TV show.

Marketing 95

Marketing Entertainment Social Media Content Marketing 95

Content Marketing Institute

JUNE 1, 2018

His talk explored how thinking differently about creativity led him to form a new kind of collaborative production company. Anyone anywhere in the world can contribute to one of the company’s creative challenges by submitting (text, video, music, art) through the HITRECORD website. Great storytellers know who they want to enchant.

Storytelling 112

Storytelling Collaboration Education Entertainment 112

Content Marketing Institute

DECEMBER 11, 2018

I can’t think of any superpower that would be more useful for content marketers than to have a sneak preview of all the important developments, trends, technologies, and key disruptors that will impact our strategic and creative decisions over the next 12 months. It will reinforce quality and creativity in content more than ever.

Content Marketing 111

Content Marketing Marketing Storytelling Content 111

Content Marketing Institute

JANUARY 16, 2018

If you read our recent 2018 Content Marketing Predictions e-book , you may have noticed how many experts anticipate tech-enhanced experiences to dominate the content landscape. Give reality a little creative license. For example, HubSpot’s Scott Brinker predicts chatbots and voice interfaces will experience explosive growth.

Brand 111

Brand Content Storytelling Editorial Team 111

Content Marketing Institute

OCTOBER 5, 2018

A post shared by Cre8ive (@cre8ivemarketing) on Jul 12, 2018 at 4:11am PDT. Your responses to the questions posed through the sticker automatically publish to your story, where all your followers can see them and continue the conversation. A post shared by Applebee’s Grill & Bar (@applebees) on Jul 9, 2018 at 3:29pm PDT.

Storytelling 111

Storytelling Engagement Brand Promotion 111

Neil Patel

OCTOBER 12, 2020

The Salesforce State of Marketing Report noted that AI adoption with marketers is up by a whopping 186% from 2018, with 84% using AI technology. A report published by ManpowerGroup found that 87% of employers anticipate increasing or maintaining their human workforce due to AI automation. And late adopters? ” you cry.

Marketing 136

Marketing Landing Page Content Creation Social Media 136

Content Marketing Institute

AUGUST 27, 2018

While you may not be promoting a live event, you likely can learn more about how to create an influencer-based piece of content from the lessons we’ve learned producing this e-book over the years, including the 2018 Ultimate Guide to Content Marketing. Robert Rose (@Robert_Rose) June 13, 2018. . Jay Acunzo (@jayacunzo) June 13, 2018.

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Content Manufacturing Projects Concept 103