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Google Leaders Share How to Improve the Mobile Experience

Content Marketing Institute

While shoppers early in the buying process are offered an interactive landing page to sort and explore models based on individual preferences, more primed buyers are led to a page that displays local showrooms and seasonal deals. Between 2009 and 2018, they were actually able to increase their market share from 9% to 18%.”.

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The 1-2-3-4 Strategy to Drive Leads From Instagram

Content Marketing Institute

Optimize bio link, offer, and landing page to drive leads with #InstagramMarketing, says @zorzini. Create an Instagram-specific landing page. Another crucial element of Foundr Magazine’s strategy is to use a landing page optimized for Instagram traffic. The bio link is also important. Click To Tweet.

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What One Brand Did After It Created a Top 10 Blog

Content Marketing Institute

And we hired a full-time inbound marketing expert to generate leads through landing pages and nurture those leads through an evolving set of email sequences. HANDPICKED RELATED CONTENT: Your Content Team Can Sprint With Agile Marketing. 7 Best Practices (and Tools) for Managing Your Remote Content Team. Register today.

Brand 111
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8 Rules for the Startup Marketer (or Anyone Who Wants to Think Like One)

Content Marketing Institute

Unbounce , which has his landing page. To create a high-performance website for a startup (or any business), “Build a beast with a billion landing pages.” Vishal recommends this mindset especially for teams with limited resources – and what team’s resources aren’t limited? Landing pages take a while.

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3 Keyword Research Trends to Reshape Your Content Optimization

Content Marketing Institute

HANDPICKED RELATED CONTENT: SEO Marketing Strategy: Tips for Success in 2018. I type a generic term connected to the example business – hiking – and the tool generates an overwhelming number of useful suggestions of pages to create to rank for those search queries. Being in first place is no longer enough. Please share in the comments.

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5 Types of Content That Naturally Attract Links: Insights From 628 Advanced SEOs

Content Marketing Institute

After you optimize your content for YouTube and rake in some views, I recommend natively hosting your best video content on your landing pages as well. You can then use link-tracking software to find people who have linked to your YouTube videos and send them a friendly request to switch their links to your landing pages.

SEO 111
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How to Plan a Year’s Worth of Content With One Original Research Survey

Content Marketing Institute

CoSchedule embraced this hypothesis vs. results idea in its State of Marketing Strategy in 2018. I love how the team details what it expected the data to show and the actual findings. Alternatively, consider a landing page like this one from Upwork. It’s OK if your #research findings differ from your hypotheses.

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