Moz

DECEMBER 11, 2018

As local brands and their marketers watch Google play Trojan horse, shifting from top benefactor to top competitor by replacing former “free” publicity with paid packs, Local Service Ads, zero-click SERPs, and related structures, it’s no surprise to see forum members asking, “Do I even need a website anymore?” When Dr. Peter J.

Website 91

Website Medical Keywords Agency 91

Moz

FEBRUARY 11, 2019

This term simply identifies the issue of having multiple pages competing for the same (or very similar) keywords/keyword clusters, hence the cannibalisation. Drum roll, please.and the answer is — It depends on the situation, the exact keywords, and the intent of the user when searching for a particular term. Ankle Boots.

Keywords 61

Keywords Editorial Landing Page Engineering 61

ContentWriters

NOVEMBER 27, 2024

Select Your Keywords Find relevant keywords that will provide you with enough traffic but with as low a difficulty rating as possible to make gaining a higher rank easier. Make sure the search intent of your keywords and your listicle line up. Adding substance will take your listicle out of the realm of clickbait.

Writing 59

Writing Recruitment Healthcare Persuasion 59

Neil Patel

MARCH 30, 2021

Because we have over a billion keywords globally in Ubersuggest and we already have a questions section, I thought it would be fun to see what it would look like worldwide. The big change though was “how” related keywords went up consistently each year. Where – 88% Why – 82% Who – 6% Which – 33%.

SEO 145

SEO Keywords Agency Digital Marketing 145

Neil Patel

MARCH 3, 2020

To give you an idea of what that is worth, Dream Host paid us $60,000 for an ad spot…. Now on top of the ad money, Eric and I both have gotten clients from our podcast. Keep in mind, when I make money through ads or generate revenue for my ad agency , there are costs so by no means does that revenue mean profit.

SEO 145

SEO Keywords Advertising Ads 145

Grammarly

FEBRUARY 24, 2023

Here’s what you should keep an eye out for: Résumé keywords Transferable skills you possess Industry jargon and sector-specific terms Research what your new sector requires and how different places describe jobs on their career page so you can better understand how you might fit in. 1 Find overlap Refer back to the homework you did earlier.

Recruitment 111

Recruitment Editorial Collaboration Keywords 111

Neil Patel

DECEMBER 13, 2021

percent since 2019. . When you search for the keyword “best swiss knives” on Google, you get the following results. Exact Keyword Usage. Like the domain, using your exact keywords in the Heading 1 and Heading 2 tags will help you with your Bing SEO rankings. Further, the ads can easily be confused with the main content.

SEO 145

SEO Search Engine Optimization Keywords Engineering 145

Moz

MAY 6, 2019

In 2019, that’s what search engines like Google care about — solving for their searcher’s intent. Do keyword research. Keywords are the words and phrases typed into search engines. Which keywords do your buyer personas use? That means including your keywords in your copy but only in a natural, reader-friendly way.

Engineering 71

Engineering Content Keywords Education 71

Moz

AUGUST 12, 2020

Watch the MozCon 2019 videos for free in our SEO Learning Center! Now that our MozCon Virtual videos are out in the world, we've released all the content from MozCon 2019 for free in our SEO Learning Center. Web Search 2019: The Essential Data Marketers Need. Keywords Aren't Enough: How to Uncover Content Ideas Worth Chasing.

Digital Marketing 70

Digital Marketing SEO Keywords Agency 70

Moz

FEBRUARY 26, 2019

Posted by TheMozTeam With the new year in full swing and an already busy first quarter, our 2019 predictions for SEO in the new year are hopping onto the scene a little late — but fashionably so, we hope. If your 2019 plan is to finally figure out mobile, you're already too late. Mobile is table stakes. This is barely a prediction.

SEO 61

SEO Keywords Consulting Website 61

Contently

FEBRUARY 16, 2023

Identifying the common keywords audiences use in their search queries allows content teams to prioritize certain content and then ideate, create, and optimize it, so it ranks high on SERP and attracts new readers. Focus on search intent, not just keywords. The algorithm updates mean it’s not just about the keywords anymore.

SEO 128

SEO Content Search Engine Optimization Keywords 128

The Hoth

MARCH 27, 2025

When used correctly, AI-powered SEO tools will: Speed up the keyword research process Generate and structure SEO-friendly content clusters (which are crucial for building topical authority) Strengthen internal linking Scale content production (with human oversight) Thanks to AIs rapid evolution, it can now speed up and enhance a ton of SEO tasks.

Content Creation 59

Content Creation Keywords SEO Architecture 59

Moz

APRIL 5, 2019

Posted by randfish We've covered strategy, keyword research, and how to satisfy searcher intent — now it's time to tackle optimizing the webpage itself! In the fourth part of the One-Hour Guide to SEO, Rand offers up an on-page SEO checklist to start you off on your way towards perfectly optimized and keyword-targeted pages.

Keywords 72

Keywords SEO Text Website 72

The Creative Penn

AUGUST 25, 2024

I use Publisher Rocket for researching book titles, categories, and keywords — for new books and for updating my backlist. Join my Community at Patreon.com/thecreativepenn Andrea Wilk (AD Wilk) is the German author of more than 30 books across romance, thriller, and non-fiction. It looks amazing. You do great video. Joanna: Exactly.

Publisher 98

Publisher Publishing Publishing Ads 98

Neil Patel

JANUARY 6, 2021

Notice the “sponsored” tag in the bottom right corner — this isn’t just a product listing; it’s an ad from a face mask company right on CVS’s website. Ads on retail media networks can be displayed on many pages, including: The home page Category page Search page Product detail page. For Brands.

Retail 144

Retail Media Advertising Banking 144

Moz

MAY 2, 2019

There are plenty of ways the two search disciplines can work together for benefits all around, especially when it comes to optimizing your Google Ads. But one of my resolutions for 2019 is to bring together SEO and PPC people, because SEO can learn a lot from PPC, and yes, PPC, you also can learn a lot from SEO. Too many keywords.

Ads 68

Ads Ad Copy Keywords Agency 68

Neil Patel

MAY 14, 2019

But over the years, they have continually made small layout tweaks which have added up to big changes. The big differences from 2013 versus 2019 are: The first organic listing is drastically pushed down. The ads used to be clearly identified through design elements, but now they blend in more. Roughly by 3.3X. cape cod rentals.

SEO 112

SEO Concept Engineering Ads 112

Neil Patel

APRIL 22, 2021

A study found programmatic ad spend will top $59.45 billion in 2019. By 2021, $81 billion of digital display ad spend will be conducted programmatically. Previously, buying ads was a long and arduous process. How to Get Your Ads Shown to High-Converting Users With These Attributes. What does it even mean?

Advertising 117

Advertising Ads Agency Brand Awareness 117

Moz

MARCH 27, 2019

Posted by cheryldraper We’ve got three months and some change before MozCon 2019 splashes onto the scene (can you believe it?!) Welcome to MozCon 2019 + the State of the Industry. A perennial favorite on the MozCon stage, we’re excited to share more details about Wil’s 2019 talk as soon as we can! The Speakers. Wil Reynolds.

Agency 49

Agency Keywords SEO Brand 49

Neil Patel

NOVEMBER 11, 2020

Look for Popular Keywords on YouTube. One way to develop content ideas is by simply entering the broad keyword of ‘pencil drawing’ into the YouTube search engine. When we type in the keyword, we see the suggestions above. By adding the word tutorial, we are now provided with more concise keywords.

Keywords 145

Keywords Social Media Collaboration Text 145

Backlinko

JANUARY 8, 2024

Let’s dive into all the latest podcast stats: Podcast Growth and Trends The number of global podcast listeners has grown significantly since 2019. Comprehensive podcast listening figures are unavailable before 2019. ** 2024: estimated figures Year Number of Listeners Increase on Previous Year 2019 274.8 million * 2020 333.2

Entertainment 122

Entertainment Advertising Utilities Ads 122

Neil Patel

FEBRUARY 2, 2021

In 2019, it had over 45 million buyers , a notable increase from 2018. For instance, Marmalead uses machine learning to help you: Discover trends Analyze pricing Find keywords Optimize listings. Start by adding a photo. Start with your item title and remember to include keywords. Printables are popular, too.

Advertising 128

Advertising Manufacturing Keywords Banking 128

Neil Patel

MARCH 25, 2021

Using keywords in your social networks is the best way to improve your SEO on TikTok. Adding a CTA to your profile will tell users exactly what to do next, and can help increase conversions. iamfabianbern) November 14, 2019. Audience targeting: TikTok lets you target ads based on location, demographic, and behavioral metrics.

Landing Page 141

Landing Page Social Media Advertising Sales 141

Neil Patel

SEPTEMBER 8, 2020

When you’re looking for a local SEO agency, you want to find one that ranks well for a decent amount of keywords. If they don’t rank well for any keywords and they’re not present in local or organic search, they’re probably not good at SEO. They specialize in two specific areas, paid ads (e.g.,

Agency 128

Agency SEO Search Engine Optimization Digital Marketing 128

Moz

AUGUST 27, 2020

There are plenty of ways the two search disciplines can work together for benefits all around, especially when it comes to optimizing your Google Ads. But one of my resolutions for 2019 is to bring together SEO and PPC people, because SEO can learn a lot from PPC, and yes, PPC, you also can learn a lot from SEO. Too many keywords.

Ads 64

Ads Ad Copy Keywords Agency 64

Agency Content Writer

MAY 25, 2023

In this article, I share how to identify your target clients, the benefits of blogging, search engine optimization tips, and free resources for keyword research. Marketers who prioritized blogging received 13X more ROI than companies that did not in 2019. Why is it time to consider blogging on your business website?

Search Engine Optimization 130

Search Engine Optimization Writing Blogging Blog 130

Agency Content Writer

MAY 25, 2023

In this article, I share how to identify your target clients, the benefits of blogging, search engine optimization tips, and free resources for keyword research. Marketers who prioritized blogging received 13X more ROI than companies that did not in 2019. Why is it time to consider blogging on your business website?

Search Engine Optimization 130

Search Engine Optimization Writing Blogging Blog 130

Neil Patel

SEPTEMBER 20, 2020

“Local SEO is not all about keywords and search engines. Paid ads (e.g., Google ads, Facebook ads, Bing ads, etc.) Starting in 2019, the Instaboost team started branching out into paid advertising on Google and Social Media.” These can be specific keywords that include specific destinations (i.e.,

SEO 130

SEO Agency Search Engine Optimization Keywords 130

Jane Friedman

DECEMBER 19, 2023

An agent may simply have not updated her preferences—in 2019, when she last edited her wishlist, she wanted a Kristin Hannahesque, great-outdoorsy, semiautobiographical potboiler, but these days she’s actually looking for a Where the Crawdads Sing -style, genre-crossing, creepy-real-life-elements page turner.

Agency 144

Agency Consulting Copy Publishing 144

Contently

MARCH 14, 2023

To take advantage of featured snippets, our SEO recommendations include adding an FAQ (frequently asked questions) section to the end of your article based on some of the most popular questions on Google related to your topic. Target the Right Keywords Using the right keywords represents a crucial ranking factor.

SEO 120

SEO Content Marketing Marketing Content 120

Backlinko

JANUARY 8, 2024

In this guide, I’m going to cover: The 100 most searched terms on YouTube The 50 most subscribed YouTube channels The 10 most viewed channels on YouTube How marketers can leverage YouTube stats I’ll also show you how to find YouTube keywords to enhance your video marketing campaigns. billion views since being uploaded on 6 April 2019.

Entertainment 104

Entertainment Keywords Collaboration Script 104

Neil Patel

APRIL 14, 2021

Work on this initiative allegedly began in October of 2019, with a tentative launch date of September 2021. Use strategic keywords in copy and your accompanying blog posts. While LinkedIn is no stranger to connecting individuals with available job openings, LinkedIn Marketplace aims to connect freelancers with contract opportunities.

Freelance 144

Freelance Portfolio Social Media Projects 144

Content Marketing Institute

SEPTEMBER 14, 2018

Branded keyword search volume lift. Ad recall lift rate. Value your influencer content higher than ads (because your buyers do). The influencer content was 11 times more effective than banner ads in terms of driving real sales lift. Instagram influencer marketing alone is expected to reach $2 billion by 2019.

Marketing 111

Marketing Construction Retail Sales 111

Moz

JULY 17, 2019

Plus: You asked and we delivered: the 2019 MozCon speaker walk-on playlist is now live and available here for your streaming pleasure. A piece of information and an anchor that scrolls directly to the information on the page @Suzzicks #MozCon — Warrior Forum (@warriorforum) July 17, 2019. First learning of the day: Fraggles.

Content Creator 45

Content Creator Landing Page Keywords Sales 45

BKA Content

AUGUST 9, 2023

How To Utilize SEO in a Whitepaper The 2019 Benchmarks for Content Marketing Report , a study by the Content Marketing Institute, found that more than half of companies with an online presence create whitepapers for their products and services. Include a benefit, have a strong hook, and use your main keyword.

Utilities 98

Utilities SEO Search Engine Optimization Landing Page 98

Moz

NOVEMBER 4, 2018

What is local customer service in 2019? TV ads are rife with the wishfulness of marketers pretending that consumers sing and dance at the mere idea of possessing cars, soda, and soap. It’s so much more than the face-to-face interactions of one staffer with one shopper. Who cares?”

Architecture 53

Architecture Manufacturing Brand Landing Page 53

Moz

JANUARY 26, 2021

In this case study, we’ll break down how we increased leads by 751%, keywords by 259% and impressions by 535% on a budget of less than £1,000 / $1,347 per month, equating to one day’s work. In November 2019, we added the ‘TawkTo’ chat function to the site which has helped generate leads. Our strategy. Add a chat function.

Insurance 69

Insurance Content Creation Utilities Keywords 69