Backlinko

JANUARY 6, 2025

Build a Strong Brand Through Storytelling When we consume 6 hours of content daily , attention is the most valuable currency in business. Most brands miss by showing only the highlight reelthe wins, the perfect moments, and the polished content. Telling raw, relatable stories is how you build a lasting brand. Stories stick.

Storytelling 108

Storytelling Keywords Landing Page Sales 108

Content Marketing Institute

OCTOBER 3, 2018

But that’s changing as the creative class – photographers, videographers, musicians, et al. – If your brand doesn’t rely solely on commissioned or in-house content, you could have potential legal exposure from the images you use on social media. Brands reuse of images is unlikely to pass the “fair use” test, says @allen3m. ?

Social Media 111

Social Media Brand Media Content Creator 111

Contently

SEPTEMBER 5, 2024

While a fintech case study isn’t as straightforward to create as other types of content , these powerhouse stories offer unparalleled value for brands. Plus, implementing a strategic approach to workflow and compliance can turn these daunting tasks into your brand’s secret sauce. Why bother with all the hassle? Pad your deadlines.

Storytelling 52

Storytelling Search Engine Optimization Finance Content Creation 52

Neil Patel

MARCH 25, 2021

It’s ideal for brands targeting a younger audience, as the majority of TikTok users are between the ages of 10 and 29. Tapping into this diverse market offers a lucrative opportunity for brands. Bringing your brand to TikTok gives you visibility with millions of new users worldwide. Describe Your Brand in Your Bio.

Landing Page 141

Landing Page Social Media Advertising Sales 141

Grammarly

MAY 17, 2023

123 Graham Street Boston, MA 02134 (617) 456-7890 emily.liamson@example.com EXPERIENCE Sysdig, Boston, MA— Head of Brand & Content Marketing February 2022-PRESENT Developed a brand strategy, compelling company narrative, and messaging hierarchies to create a loyal community. Led brand testing and development to inform strategies.

Medical 122

Medical Transportation Education Hospitality 122

Moz

AUGUST 12, 2020

Watch the MozCon 2019 videos for free in our SEO Learning Center! Now that our MozCon Virtual videos are out in the world, we've released all the content from MozCon 2019 for free in our SEO Learning Center. Web Search 2019: The Essential Data Marketers Need. Brand Is King: How to Rule in the New Era of Local Search.

Digital Marketing 70

Digital Marketing SEO Keywords Agency 70

ContentWriters

DECEMBER 6, 2024

Unlike creative writing or journalism, content writing focuses on achieving business objectives while providing value to readers. According to the Content Marketing Institute’s Outlook for 2025 report , 87% of B2B marketers say content marketing helped build brand awareness in the last 12 months. What is Content Writing?

Content Writer 49

Content Writer Writer Portfolio Content 49

Grammarly

FEBRUARY 24, 2023

I hope to be a valuable and engaged player on Dice’s creative teams in this long-term position. Give specific examples of essential skills, systems, or software you learned at your previous jobs, wherever possible. I’m a detail-oriented designer with an eye for efficiency. I’m a quick learner eager to join Dice’s team as a Web Developer.

Recruitment 111

Recruitment Editorial Collaboration Keywords 111

Moz

MARCH 27, 2019

Posted by cheryldraper We’ve got three months and some change before MozCon 2019 splashes onto the scene (can you believe it?!) Welcome to MozCon 2019 + the State of the Industry. A perennial favorite on the MozCon stage, we’re excited to share more details about Wil’s 2019 talk as soon as we can! The Speakers. Ruth Burr Reedy.

Agency 49

Agency Keywords SEO Brand 49

Grammarly

MAY 24, 2023

This isn’t true only when you’re searching for a brand-new job—a polished résumé is also an asset when you’re seeking a promotion. This means writing statements like “Coordinated meetings between the creative team and clients” rather than “I coordinated meetings between the creative team and clients.” Promoted new menu items.

Recruitment 105

Recruitment Proofreader Education Social Media 105

Animalz

JANUARY 23, 2023

They don’t suffer from mental blocks or creative ruts. Human writers will never be as fast, as prolific, or, in some ways, as creative as generative AI. The Creative Sparring Partner But allowing AI into even a small, well-contained part of your writing process can unlock incredible results. They can generate text faster.

Content Marketing 143

Content Marketing Writing Content Marketing 143

Neil Patel

DECEMBER 8, 2020

Through Watch, users could view both scripted and live video from professional networks, brands, influencers, and everyday people. By 2019, Watch had 270 million monthly users, and by 2020, that number had shot up to over 1.25 and added a ton of features for brands and marketers. billion, according to Facebook. Scripted Content.

Script 129

Script Ads Engagement Content Creator 129

Moz

MAY 6, 2019

Did the page offer a relevant next step to continue learning and engaging with your brand? In 2019, that’s what search engines like Google care about — solving for their searcher’s intent. This free tool will help jump-start your creative process. Expand long-tail keyword into a working title.

Engineering 71

Engineering Content Keywords Education 71

Neil Patel

FEBRUARY 11, 2021

Pop-up shops are a fantastic opportunity for brands, both big and small, to connect with customers and drive sales. Not only do pop-up shops offer a novel experience, but they also create excitement about your brand that lasts well after your pop-up is gone. billion brand. What Are Pop-Up Shops? Physical Pop-Up Shops.

Retail 128

Retail Social Media Brand Sales 128

Moz

MAY 8, 2019

The creative media surrounding MozCon have an under-the-sea theme going on. Heather Physioc — Mastering Branded Search. This year Heather is going to be chatting us up on branded search. Because they’re doubling down on making this year their most actionable year ever. Her walk-on music was strong last year — real strong.

Education 50

Education Digital Marketing Keywords Food 50

Neil Patel

FEBRUARY 23, 2021

With 249 million daily active users , you can get your brand in front of a large audience. First, they are a great way to drive brand awareness, given the kind of popularity they inspire. A 2019 study by Snapchat found filters are one of the main reasons users spend time on the app. Head to Snapchat’s Creative Tools page.

Advertising 124

Advertising Social Media Brand Awareness Promotion 124

Neil Patel

MARCH 31, 2021

Whether your billboard is responding to current events or simply underlining your product’s main value proposition, getting creative is a surefire way to find out-of-home advertising success. Do you want to: Increase brand awareness? Pepsi wanted to make a splash at the 2019 Super Bowl. Use Eye-Catching Displays.

Advertising 121

Advertising Social Media Construction Brand Awareness 121

Neil Patel

MARCH 19, 2021

percent share as of 2019. Trust, brand loyalty, reputation, and security are critical to paid ad campaigns targeting baby boomers. There are too many great ways to provide baby boomers with value while also growing your brand. Marketing to baby boomers is all about trust, brand, reputation, simplicity, and transparency.

Ads 145

Ads Advertising Entertainment Brand 145

Jane Friedman

JANUARY 4, 2023

In 2019, I made $412 publishing three more books. Creating content should be creative, something that enhances the worlds you are building instead of being a distraction. Or even more nefarious, things that their target audience is interested in, but doesn’t help authors build their unique brand. I was ecstatic.

Marketing 145

Marketing Ads Audience Publisher 145

Neil Patel

NOVEMBER 4, 2020

In the US, for example, over 111 million people used voice-assisted devices in 2019. In short, over 65% of brands project voice ordering would play a critical role in future marketing and sales strategies. Voy Media combines strategy and high-level creative deployments to help Amazon sellers drive sales via social media.

Marketing 139

Marketing Portfolio Agency Social Media 139

Content Marketing Institute

JANUARY 22, 2019

So it should come as no surprise that, as content marketers, we often approach the task of developing new ideas and initiatives by referencing, analyzing, and iterating on the creative experiences we know and love – standing on the shoulders of giants , so to speak. What’s more powerful than content that tells your brand story?

Content Marketing 111

Content Marketing Marketing Medical Content 111

Neil Patel

SEPTEMBER 13, 2021

This documentary has a November 2019 release, and it had a 1-hour 39-minute runtime. It’s an insightful look into the creative minds of some of the most influential ad execs in history. The film shows us that even with all the technological advances, creativity is still king when designing advertisements.

Social Media 136

Social Media Media Marketing Healthcare 136

Content Marketing Institute

SEPTEMBER 14, 2018

HANDPICKED RELATED CONTENT: Influencer Marketing: Lessons From One of the World’s Largest Software Brands. An 8-Step Process to Use Influencers to Elevate Your Brand. Branded keyword search volume lift. Brands sold at retail also may have an end-cap promotion, advertise the products in the circular, have a two-for-one deal, etc.

Marketing 111

Marketing Construction Retail Sales 111

Ashleyn Writes

SEPTEMBER 27, 2021

Well, today I’m spilling a secret because if your website copy, if your brand messaging, doesn’t include this one key ingredient, it’s DOA, baby. One tip that was major helpful for me as we revamped the website, I re-read every single client, and even customer application, from 2019, it was? This is my baby.

Sales Copy 130

Sales Copy Copywriter Copywriting Landing Page 130

Neil Patel

FEBRUARY 2, 2021

In 2019, it had over 45 million buyers , a notable increase from 2018. Now it’s time to get creative. Etsy suggests including the process behind the product or your brand’s story too. It’s best to have clear descriptions, strong branding, good customer reviews, and an up-to-date bio. Brand Your Etsy Shop.

Advertising 128

Advertising Manufacturing Keywords Banking 128

Grammarly

MAY 3, 2024

Generative AI tools can make us more productive and more creative. For example, if you asked the model to “Write a haiku about butterflies flying off the coast in Costa Rica,” the AI model can deduce the requested format (a haiku), the subject matter (butterflies flying), and the need for imaginative, creative writing.

Concept 121

Concept Recruitment Text Creativity 121

Content Marketing Institute

JANUARY 17, 2019

We’re a merged real estate team with a marketing department that handles five brands across many digital platforms. HANDPICKED RELATED CONTENT: 7 B2C Brands Offer Content Marketing Lessons and Inspiration. Gordon Salon (@GordonSalon) January 10, 2019. HANDPICKED RELATED CONTENT: Want More Creative Content Ideas?

Content Marketing 107

Content Marketing Recruitment Marketing Content 107

Content Marketing Institute

JANUARY 23, 2019

Ad creative. Big consumer brands don’t have to “build an audience.” Unfortunately, small or new brands don’t have this luxury. Most B2B brands don’t, either. Routinely split (not A/B) test ad creatives to lift results. It depends on your industry, audience, brand awareness, context, etc. It already exists.

Promotion 111

Promotion Content Social Media Contractor 111

Content Marketing Institute

DECEMBER 19, 2018

This year, B2B and B2C brands elevated their creativity to inspiring levels. If you do, the Velcro Brand Companies legal team might burst into song about the importance of using the VELCRO® trademark correctly. HANDPICKED RELATED CONTENT: Is Your Brand Breaking the Law on Social Media? Don’t write “velcro.” No, really.

Content Marketing 106

Content Marketing Marketing Government Food 106

Neil Patel

SEPTEMBER 24, 2020

They’ve worked with more than 550 ecommerce and service brands, managing their AdWords accounts for clients. According to Clutch.co, they focus on midmarket companies with $10M to $1B in revenue and enterprise brands $1B+. Like NP Digital, they can handle everything from data to creative, growth to consulting.

Agency 97

Agency Advertising Transportation Landing Page 97

Content Marketing Institute

OCTOBER 5, 2018

HANDPICKED RELATED CONTENT: 6 Ways Brands Can Leverage Instagram Stories. Not only does Applebee’s sticker promote two of its products, it also helps the brand better understand the preferences of its Instagram audience.@Applebee’s Think about incorporating your brand or campaign hashtag. Let your followers ask questions.

Storytelling 111

Storytelling Engagement Brand Promotion 111

Content Marketing Institute

NOVEMBER 22, 2018

And now, that’s what I help brands do: document what they’re doing, their mission statement. Juntae DeLane , founder/CEO, Digital DeLane/Digital Branding Group. It’s easy, especially if you are a creative, to get hung up in your process or to want everything to be perfect. Push the damn button. Click To Tweet.

Content Marketing 108

Content Marketing Marketing Content Editorial Team 108

Content Hacker

MARCH 30, 2023

In this blog, you’ll learn about: The different types of UGC campaigns such as hashtag campaigns and branded content initiatives. The importance of incorporating real customers into your brand story by sharing their experiences through social channels. What Is User Generated Content Marketing? My version of the stick figure family!

Content Marketing 101

Content Marketing Marketing Content Social Media 101

Content Marketing Institute

JANUARY 8, 2019

You want the visuals on your landing pages to communicate to visitors that you’re delivering what they want in a manner that reflects your overall brand. HANDPICKED RELATED CONTENT: 2 Things to Know About Visual Content Strategy in 2019. They create an opportunity for creative storytelling. Don’t pick the first option.

Landing Page 111

Landing Page Storytelling Text Communication 111

Grammarly

APRIL 10, 2024

Users can feed it various types of data, and in return, GPT-4 can produce outputs that include detailed written passages, in-depth explanations, computer code, and creative compositions, all in a manner that closely mimics human thought and language patterns. GPT-2 was introduced in February 2019. It was trained on 8 million webpages.

IT 122

IT Text Prose Architecture 122

Grammarly

JUNE 17, 2024

It’s the third version of the GPT series , and it’s widely used in professional, creative, and personal settings to generate convincingly human-like content. The original GPT-3 contained information up until June 2019 or so. It’s better at generating creative content, like poetry. However, it accepts only text-based prompts.

Architecture 105

Architecture Script Education Concept 105

Content Marketing Institute

SEPTEMBER 6, 2018

Our role isn’t just to build strong, trusting customer relationships now but to serve as true agents of change – enabling our brands, our strategies, and our stories to evolve along with them. HANDPICKED RELATED CONTENT: Print’s Very Much Alive: Magazine Examples From 9 Brands. Healthcare IT News Australia. Play Magazine.

Content Marketing 102

Content Marketing Editorial Healthcare Entertainment 102