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What Are Authoritative Sources & How to Find Them

ContentWriters

What are their editorial standards or policies ? An earlier version of this post was published in June, 2019 by Chris B. Here are a few tips: Research the author: See if the writer has expertise on the topic. Check the publisher: Are they a government agency or a professional institution? What Is The CRAAP test?

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The Best Checklists, Tips, and Templates for Content Marketing in 2019

Content Marketing Institute

To avoid providing too much (or too little) detail in your statement, follow these tips: Be succinct but don’t oversimplify: Describe your editorial mission clearly to prevent your content team and your readers from making assumptions about the purpose of your brand’s content. Describe your ideal brand voice in three words.

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How One Brand Grew a Massive Audience by Building a News Site [Example]

Content Marketing Institute

In 2019, a software company launched its own editorial property as an alternative to traditional PR and demand-gen marketing. In 20 months, it’s attracted nearly 400,000 unique visitors and garnered over 1,200 newsletter subscribers.

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How to Update Your Résumé for a Career Change

Grammarly

You might already have the experience they’re looking for in project management, editorial judgment, or budget management. Give specific examples of essential skills, systems, or software you learned at your previous jobs, wherever possible.

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How to Identify and Tackle Keyword Cannibalisation in 2019

Moz

blog/boots-cleaning-guide-2019/. These types of keyword cannibalisation typically occurs on editorial pages, or transactional pages provided with substantial amount of text. Despite the fact they have different editorial angles, they will probably display some degree of duplicated content between them (more on this later).

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The New Best Practices for Native Advertising on Editorial Sites

Moz

On editorial sites (think news, niche blogs and online magazines), consumer behavior has shifted quite a bit. Despite the slowdown, the industry will spend more on native ads in 2020 than they did in 2019, but at a much smaller growth rate. Editorial sites have the potential to serve native ads in a lot of different places.

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MozCon 2019: The Top Takeaways From Day One

Moz

— Sha Menz (@ShahMenz) July 15, 2019. SarahBird #mozcon — Greg Gifford (@GregGifford) July 15, 2019. Rand Fishkin — Web Search 2019: The Essential Data Marketers Need. Next up was Rand of SparkToro who dropped a ton of data about the state of search in 2019. In 2019, that ratio is 11:1. Still big but a lot smaller.