Backlinko

JANUARY 6, 2025

Read more: SEO vs. SEM: Whats the Difference? Broad keywords. Your keyword matches the intent, your ad matches the keyword, and your landing page matches the ad. Aggressive negative keyword expansion. Then, analyzing your competitors and keyword research follows. Together, they drive consistent sales.

Storytelling 109

Storytelling Keywords Landing Page Sales 109

Contently

AUGUST 30, 2024

But they revamped the program in 2019 to offer more attainable incentives like Supercharging credits, FSD access, and discounts on new vehicles. Customer marketing strategies provide long-term SEO value We already mentioned how your “About Us” page and product pages are the perfect places on your website to toot your own horn.

Storytelling 85

Storytelling Marketing Social Media Brand 85

Neil Patel

DECEMBER 13, 2021

When we talk about SEO, Google comes to mind for most search engine marketers. Most marketers don’t consider Bing (the second most used search engine) a lucrative channel, but it can be if you’ve optimized your site for Bing SEO. . The Benefits of Bing SEO. The Benefits of Bing SEO. percent since 2019. .

SEO 145

SEO Search Engine Optimization Keywords Engineering 145

Neil Patel

MARCH 3, 2020

How to get more SEO traffic through podcasting. Back in 2019, Google saw how podcasts were growing at a rapid pace and they didn’t want to miss out. So how do you get more SEO traffic to your podcast? and type in a keyword or phrase related to what your podcast is about. Now you have to dive into keywords.

SEO 145

SEO Keywords Advertising Ads 145

Neil Patel

JULY 14, 2021

These six timely SEO strategies and resources for voice search will not only help you get more traffic from people using Siri and Alexa, but they will also become important pillars of your entire SEO strategy. How Does Voice Search Affect SEO? This means it’s important you focus on the local element of your SEO.

SEO 144

SEO Engineering Keywords Text 144

Contently

FEBRUARY 16, 2023

This means you need to be intentional and attract the right traffic to your website, and you want to do that with quality content that fulfills the SEO requirements allowing it to rank with search engines. Focus on search intent, not just keywords. The algorithm updates mean it’s not just about the keywords anymore.

SEO 128

SEO Content Search Engine Optimization Keywords 128

Contently

MARCH 14, 2023

Search engine optimization (SEO) is one of the keys to online success. That said, brands should embrace both social media and a solid SEO strategy to make the most of their content marketing campaigns. Some people think SEO is an elusive “unicorn,” available only to the marketing elite. SEO is not a unicorn.

SEO 120

SEO Content Marketing Marketing Content 120

Neil Patel

SEPTEMBER 8, 2020

If you have the right local SEO agency, that’s not a problem. Know Your Goals and Desired Outcomes for Local SEO. If you’re hiring a local SEO agency, they should place special emphasis on the metrics that impact your revenue directly. 7 Characteristics of a Great Local SEO Agency. Agency focus.

Agency 128

Agency SEO Search Engine Optimization Digital Marketing 128

Moz

FEBRUARY 11, 2019

This term simply identifies the issue of having multiple pages competing for the same (or very similar) keywords/keyword clusters, hence the cannibalisation. What do we mean by cannibalisation in SEO? This unfortunate and often unnoticed problem harms the SEO potential of the pages involved. Ankle Boots. Chelsea Boots.

Keywords 61

Keywords Editorial Landing Page Engineering 61

Neil Patel

SEPTEMBER 20, 2020

.” Businesses that rely on local SEO companies dominate these micro moments in the long run. We’ll take a look at a few of the best Local SEO companies in the industry today. 6 of the Best Local SEO companies. NP Digital – Best for Conversion-Driven Local SEO. Which company is best for your business?

SEO 130

SEO Agency Search Engine Optimization Keywords 130

Neil Patel

MAY 14, 2019

When you think about SEO and what’s changed over the last 5 years, what comes to your mind? Well, if you ask most SEOs, they’ll say it’s because Google has created a much more complex algorithm. The reason SEO has gotten harder is only partially related to Google’s algorithm changes. The future of SEO.

SEO 112

SEO Concept Engineering Ads 112

ContentWriters

NOVEMBER 27, 2024

SEO Benefits Search engines love well-structured content that delivers value. Are you trying to educate, build authority, generate leads, boost SEO , or drive sales? Select Your Keywords Find relevant keywords that will provide you with enough traffic but with as low a difficulty rating as possible to make gaining a higher rank easier.

Writing 59

Writing Recruitment Healthcare Persuasion 59

Moz

DECEMBER 11, 2018

Via Moz State of Local SEO Industry Report.but please don’t come away with the wrong storyline from this statistic. Our answer to this question is,“Yes, you’ve never needed a website more than you will in 2019.” In a small study, we looked at 15 head keywords across 7 US cities and towns. Posted by MiriamEllis.

Website 91

Website Medical Keywords Agency 91

Moz

JANUARY 3, 2019

We made it through another year, and it seems like we're past due for taking a close look at the health of our on-page SEO practices. In today's Whiteboard Friday, the fabulous Britney Muller shares her best tips for doing effective on-page SEO in 2019. Find the top three ranking URLs for your target keyword. It's genius.

SEO 69

SEO Keywords Web Content Text 69

ContentWriters

FEBRUARY 21, 2025

When done right, it creates a seamless content ecosystem that boosts SEO and drives reader loyalty. SEO Benefits of Pillar Content Pillar content offers SEO benefits that can boost your site’s performance by providing a detailed, well-organized resource. What is Pillar Content? Content Pillars vs.

IT 66

IT Content Architecture Content Creation 66

The Hoth

MARCH 27, 2025

One of the best things you can do for your SEO is to build strong topical authority for subjects related to your business. AI in SEO has the potential to do both, but you have to use it properly. This meant users could ask questions as they naturally would (like in a conversation) instead of stringing together individual keywords.

Content Creation 59

Content Creation Keywords SEO Architecture 59

Moz

APRIL 5, 2019

Posted by randfish We've covered strategy, keyword research, and how to satisfy searcher intent — now it's time to tackle optimizing the webpage itself! In the fourth part of the One-Hour Guide to SEO, Rand offers up an on-page SEO checklist to start you off on your way towards perfectly optimized and keyword-targeted pages.

Keywords 72

Keywords SEO Text Website 72

ContentWriters

JULY 24, 2024

At a high level, topic clustering connects related pieces of content using overlapping themes, expanding a brand’s digital real estate while maintaining a strong, SEO-friendly content strategy. Improved SEO Performance and Site Authority Topic clusters empower search engine optimization (SEO) intrinsically.

SEO 105

SEO Content Search Engine Optimization Keywords 105

Moz

FEBRUARY 26, 2019

Posted by TheMozTeam With the new year in full swing and an already busy first quarter, our 2019 predictions for SEO in the new year are hopping onto the scene a little late — but fashionably so, we hope. If your 2019 plan is to finally figure out mobile, you're already too late. Mobile is table stakes. Dr. Peter J. Dr. Peter J.

SEO 61

SEO Keywords Consulting Website 61

Backlinko

JUNE 17, 2024

Search engine optimization (SEO) is key. In 2019, Lindsey Bomgren, the founder of the online fitness website Nourish Move Love, was spinning her wheels, creating content that wasn’t reaching her ideal audience. Lindsey shifted her focus to SEO. In this article, you’ll learn what small business SEO is and its benefits.

Website 106

Website SEO Keywords Engineering 106

BKA Content

AUGUST 9, 2023

How To Utilize SEO in a Whitepaper The 2019 Benchmarks for Content Marketing Report , a study by the Content Marketing Institute, found that more than half of companies with an online presence create whitepapers for their products and services. What Is an SEO Whitepaper? What Are the Benefits of an SEO Whitepaper?

Utilities 98

Utilities SEO Search Engine Optimization Landing Page 98

BKA Content

JULY 10, 2023

Why Local SEO Is Important for Boosting Your Rankings As a business owner, you want the best for your company. When creating their website content and social media profiles, many business owners forget to use local SEO. When creating their website content and social media profiles, many business owners forget to use local SEO.

SEO 95

SEO Search Engine Optimization Social Media Construction 95

Content Marketing Institute

NOVEMBER 16, 2018

SEO Click To Tweet. HANDPICKED RELATED CONTENT: Slow Page Load Time Not Always the Culprit in Poor SEO Rankings. SEO Click To Tweet. Doubling down on branded demand creation so that consumers are incentivized to search for you directly (rather than for broad keywords that you may or may not rank for).

SEO 110

SEO Content Creator Engineering Content Marketing 110

BKA Content

JANUARY 30, 2023

How SEO Can Grow Your Business The need for SEO has been steadily increasing as more businesses shift to an online model. However, in 2020, that need skyrocketed, and by 2021, demand for SEO rose to an all-time high. SEO is one of the best strategies for doing this. Need Help Creating Great SEO Content?

SEO 98

SEO Content Creation Search Engine Optimization Construction 98

Moz

AUGUST 12, 2020

Throughout a decade in SEO consulting, Rob needed to extract data from websites on many an occasion. While this was primarily a way to collect & combine data from different SEO tools, the use-cases were endless. Watch the MozCon 2019 videos for free in our SEO Learning Center! Rand Fishkin.

Digital Marketing 70

Digital Marketing SEO Keywords Agency 70

Backlinko

JANUARY 4, 2024

And let’s be clear about something: This is NOT your average “SEO in 2024” guide. We’ll cover the most important SEO trends, but also share our own opinions on them, and advise how to adapt. SEO: A Year in Review As we look back on 2023 there have been some important updates that will shape SEO strategies in 2024 and beyond.

SEO 109

SEO Engineering Keywords Social Media 109

ContentWriters

DECEMBER 6, 2024

This could mean writing SEO-optimized blog posts that attract organic traffic or crafting email sequences that help customers explore a business’s other products. On-Page SEO One vital skill is understanding SEO fundamentals. On-Page SEO One vital skill is understanding SEO fundamentals.

Content Writer 49

Content Writer Writer Portfolio Content 49

BKA Content

APRIL 4, 2024

What Microdata Is and How It Impacts SEO Search engine optimization involves several types of data. Learn more about how microdata SEO can enhance search results for pages on your website. Learn more about how microdata SEO can enhance search results for pages on your website. What Is Microdata SEO? An analysis of over 4.5

SEO 97

SEO IT Script Search Engine Optimization 97

Moz

MAY 6, 2019

In 2019, that’s what search engines like Google care about — solving for their searcher’s intent. Do keyword research. Keywords are the words and phrases typed into search engines. Which keywords do your buyer personas use? That means including your keywords in your copy but only in a natural, reader-friendly way.

Engineering 71

Engineering Content Keywords Education 71

Neil Patel

JANUARY 18, 2023

But for some marketing pros and SEOs, that’s what happens. Every year sees new trends and priorities for SEOs, and 2022 was no exception. These changes caused SEOs to adjust their strategy and see past content differently. Sites that continue to lag and fail to improve their technical SEO will fall to the back of the pack.

Engineering 113

Engineering SEO Advertising Social Media 113

Neil Patel

JANUARY 19, 2023

You need to understand how SEO for Shopify works and the best way to implement it. In this Shopify SEO guide, I show why the platform is a good fit, highlight some of its features, and describe some tools to help you get more from your store. Why Should You Invest In SEO For Shopify? Now that should be reason enough.

SEO 85

SEO Keywords Engineering Text 85

Moz

MARCH 27, 2019

Posted by cheryldraper We’ve got three months and some change before MozCon 2019 splashes onto the scene (can you believe it?!) Welcome to MozCon 2019 + the State of the Industry. The push and pull of making decisions for searchers versus search engines is an ever-present SEO conundrum. Redefining Technical SEO.

Agency 49

Agency Keywords SEO Brand 49

Moz

DECEMBER 25, 2019

But I've consulted my analytics data and made my SQL queries, and I'm here today to present to you the list of the top Moz Blog posts of 2019! I'll be sharing the top keywords each post ranks for according to Keyword Explorer , too, to give you some idea of why these posts have continued to be favorites throughout the year.

Blog Post 53

Blog Post Post Blogging Blog 53

Agency Content Writer

MAY 25, 2023

In this article, I share how to identify your target clients, the benefits of blogging, search engine optimization tips, and free resources for keyword research. Marketers who prioritized blogging received 13X more ROI than companies that did not in 2019. Why is it time to consider blogging on your business website?

Search Engine Optimization 130

Search Engine Optimization Writing Blogging Blog 130

Agency Content Writer

MAY 25, 2023

In this article, I share how to identify your target clients, the benefits of blogging, search engine optimization tips, and free resources for keyword research. Marketers who prioritized blogging received 13X more ROI than companies that did not in 2019. Why is it time to consider blogging on your business website?

Search Engine Optimization 130

Search Engine Optimization Writing Blogging Blog 130

Moz

JULY 16, 2019

1,000+ attendees singing Marie happy birthday Dr. Pete bringing the "wizard" in SEO wizard to his talk (and now everyone wants to know which House everyone belongs to) Dogs DO like birthday cake, thank you for coming to our TED talk Yogurt parfaits This tender moment between Wil and Stacy, our live event captioner Cat puns.

Retail 46

Retail Architecture SEO Keywords 46

Neil Patel

NOVEMBER 4, 2020

From setting up your store properly, optimizing the content of your product descriptions for target keywords to PPC, email marketing and others, you’ll need it all. With exceptional, SEO-driven content marketing , you can steer clear of the competition and help shoppers to find your store and products when they jump online to shop.

Marketing 139

Marketing Portfolio Agency Social Media 139