BKA Content

NOVEMBER 1, 2023

Achieve a Stronger ROI With Blogs Than With Traditional Marketing Tactics While traditional and paid search marketing is still relevant to a complete strategy, there is no denying the superiority of content strategy in lead generation and overall costs. In 2019, nearly 1.92 We’re here to help!

Content Marketing 98

Content Marketing IT Marketing Content Creation 98

Neil Patel

DECEMBER 18, 2018

Most remarketing campaigns don’t work well because you are driving people back to the same page that they didn’t convert in the first place. So instead of doing that, when you are remarketing users, send them to a page that has the opposite pitch. But if you don’t, which is more likely your case, use a 2-step checkout page.

Sales 111

Sales Landing Page Lead Generation Text 111

Smart Blogger

FEBRUARY 16, 2023

Lead Generation Statistics How can you cultivate new customers this year? 66% of markets generate leads from social media after spending only six hours per week on social media marketing. Gartner , 2021) 53% of marketers say webinars are the top-of-the-funnel format that generates the most high-quality leads.

Digital Marketing 109

Digital Marketing Marketing Retail Landing Page 109

Moz

JULY 17, 2019

Plus: You asked and we delivered: the 2019 MozCon speaker walk-on playlist is now live and available here for your streaming pleasure. A piece of information and an anchor that scrolls directly to the information on the page @Suzzicks #MozCon — Warrior Forum (@warriorforum) July 17, 2019. First learning of the day: Fraggles.

Content Creator 45

Content Creator Landing Page Keywords Sales 45

Content Marketing Institute

JANUARY 21, 2019

That was the premise of Andy Crestodina’s Content Marketing World session, Content Strategy and SEO for B2B Lead Generation. I’ll summarize Andy’s advice for each of the four tactics and connect the dots to tie them with B2B lead generation. Connecting the dots to lead generation. Congratulations!

Content Marketing 109

Content Marketing Marketing Editorial Content 109

Moz

NOVEMBER 16, 2020

Despite the slowdown, the industry will spend more on native ads in 2020 than they did in 2019, but at a much smaller growth rate. To illustrate this change, we took a look at the total advertiser spend on our network across each vertical, and broke it down by three high-level KPIs: brand awareness, lead generation, and purchases.

Editorial 66

Editorial Advertising Brand Awareness Healthcare 66

Moz

APRIL 3, 2019

Posted by AlliBerry3 There’s a lot to consider when creating a content strategy in 2019. Google, Bing, and Yahoo all have their own forms of a quality score that takes into account a number of factors, including your expected CTR, landing page quality and relevance to your ad, and ad text relevance. Goal: Lead generation.

Brand 68

Brand Government Brand Awareness Finance 68