Melanie Saxton

MAY 2, 2024

Below is a recently published article from May 2024. Cover of Conroe City Lifestyle , May 2024 Article in Conroe City Lifestyle Other Houston Law Blog Editor Pieces View more samples of my work in the legal literary and publication realms below. I also assist with tagline and jingle creation, white papers, resumes, and more.

Blogging 130

Blogging Blog Content Creation Portfolio 130

Publishing Trends

FEBRUARY 20, 2024

Alessandra Balzer and Donna Bray will move from HarperCollins to Macmillan Children’s Publishing Group on April 15 They will set up a new iteration of the Balzer + Bray imprint with both having the title of SVP and co-publisher. Mark Warner is joining HarperCollins Christian Publishing as VP of business development and operations.

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Editorial Agency Publishing Publisher 84

Publishing Trends

APRIL 8, 2024

PEOPLE Penguin Random House , Anna Paustenbach will join Avery Publishing as executive editor on April 1st. At Random House , Sara Birmingham will join May 6 as executive editor, reporting to VP editor in chief Ben Greenburg and working closely with editorial director Caitlin McKenna , to expand the fiction list.

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Art Director Editorial Agency Creative Director 81

Smart Blogger

OCTOBER 4, 2024

Proofreading and copyediting do involve some of the same tasks; however, a copy editor is more likely to change the phrasing or structure of a document , while a proofreader is less likely to significantly alter text before it’s published. To be hired, EditFast requires a degree from a recognized university and past proofreading experience.

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Proofreader Contractor Copy Editor Freelance 100

The Hoth

MARCH 25, 2025

For instance, adding an extra E to the E-E-A-T algorithm in 2022 and integrating the Helpful Content System into Googles Core Ranking System in 2024 are two examples of the company strengthening the impact of topical authority. They are because theyve earned strong topical authority by consistently publishing top-tier fitness content.

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Collaboration Keywords SEO Editorial 59

Publishing Trends

MAY 23, 2024

Followin g an introduction by NYU host and Associate Dean of NYU SPS Center for Publishing and Applied Liberal Arts, Andrea Chambers , and AALA’s Jennifer Weltz , the kickoff panel featured S&S ’s Jon Karp, Scholastic ’s Peter Warwick , Abrams ’ Mary McAveney and Baker & Taylor ’s Aman Kochar.

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Portfolio Publishing Publisher Publishing 69

Bramework

DECEMBER 21, 2023

What is an Editorial Content Strategy and Why Do You Need it for YOUR Blog? Grassroots Marketing Guide: Strategy, Tactics and Benefits (2024) 18 – Allows You to Learn Your Audience Better Data, data, data! From ongoing publishing relationships to referral business, it’s important to build up your internal network.

Blogging 98

Blogging Blog Brand Awareness Search Engine Optimization 98

Publishing Trends

APRIL 6, 2023

Katy DiRienzo , formerly Production Coordinator at Penguin Publishing Group, joins as Reprint Production Manager. Leigh Butler , SVP, and Hal Fassenden , VP, Director of Subsidiary Rights, are retiring from Penguin Publishing Group after forty-five and thirty-six years, respectively. Sierra Moon joins as Junior Analyst. Christopher M.

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Art Director Entertainment Agency Finance 80

Buffer

JUNE 13, 2024

Creators worldwide publish about 500 minutes of video to YouTube, 116 blog posts, 1,099 Instagram posts, and six new websites per second. Content distribution is the practice of publishing, sharing, and promoting your content to your target audience. Just look at Google’s March 2024 update , which affected millions of websites. 

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Content Social Media Brand Awareness Promotion 114

Buffer

DECEMBER 5, 2023

We’ve published 17 guest posts that have brought in over 26,000 pageviews to the blog, with some pieces performing as well as in-house content. This means we receive many pitches we can’t publish, but it has helped us maintain the quality we strive for on the blog. Here are some of our favorites.

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Post Editorial Proofreader Communication 108

Publishing Trends

AUGUST 1, 2023

At Penguin Children’s , Gerard Mancini , vice president, executive director managing editorial & production editorial will retire in December. Mancini joined the Viking Children’s editorial team in the fall of 1985. Edmison/Harper Literary Scouting has been appointed North American scout for French publisher Fayard.

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Agency Editorial Editorial Team Copy Editor 75

Buffer

JANUARY 15, 2024

With Google promising to prioritize "helpful content" going into 2024 and studies showing that as little as 5 percent of all content assets generate 90 percent of customer engagement, helpful, engaging B2B content is a north star B2B marketing teams must strive for. But what makes B2B content good ? Tough question.

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Content Freelance Content Marketing Editorial 116

Content Hacker

OCTOBER 25, 2022

Here’s why: First, content marketing will be worth $600 billion in 2024. Several years back, HubSpot published a report that finally answered a burning question: “How much should you blog?”. It was found that companies with over 400 published blogs get 2x more traffic on average. Publishing 16+ posts per month offers 4.5x

Content Marketing 96

Content Marketing IT Marketing Search Engine Optimization 96

Contently

MAY 11, 2024

Here’s what to know in 2024. It’s critical to ensure your website, blog, and anywhere else you publish content is mobile-friendly. A restaurant might focus on reviews and Google My Business photos, while a law firm might concentrate on publishing informative local legal guides. Is Local Search Important for SEO?

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SEO Content Food Social Media 82

Buffer

DECEMBER 4, 2023

It’s a one-stop-shop for the entire process — from content ideation to publishing, right on to analyzing content performance.  The calendar is a big focus for us at the moment, and we have some really exciting plans for 2024. Don’t worry, this doesn’t mean that something will automatically be published.

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Social Media Media Management Copy 106

Bramework

DECEMBER 1, 2023

Helps Build Brand Awareness and Loyalty By consistently publishing helpful content , brands can organically reach and engage more potential customers. 450+ Most POWERFUL Words To Influence Buyers and Readers in 2024 Is More Cost-Effective Compared to paid ads , content marketing represents an affordable way to reach a large audience.

Content 52

Content Entertainment Brand Awareness Education 52

Buffer

DECEMBER 5, 2023

We’ve published 17 guest posts that have brought in over 26,000 pageviews to the blog, with some pieces performing as well as in-house content. This means we receive many pitches we can’t publish, but it has helped us maintain the quality we strive for on the blog. Here are some of our favorites.

Post 52

Post Editorial Proofreader Communication 52

Buffer

JANUARY 15, 2024

With Google promising to prioritize "helpful content" going into 2024 and studies showing that as little as 5 percent of all content assets generate 90 percent of customer engagement, helpful, engaging B2B content is a north star B2B marketing teams must strive for. But what makes B2B content good ? Tough question.

Content 55

Content Freelance Content Marketing Editorial 55

The Hoth

APRIL 19, 2024

Google has been on the warpath against spammy content since releasing its most recent Core Update in March 2024 (which also contained updates to its spam policies). They also provide an example of a third-party publishing payday loan reviews on an educational website. Among the new policies was the ‘site reputation abuse’ policy.

Search Engine Optimization 52

Search Engine Optimization Education Editorial Advertising 52

The Hoth

FEBRUARY 20, 2024

Understanding Topical Authority Whenever websites consistently publish thought-leader-tier content expertly written on a particular topic or subject, Google takes notice – and they begin to build topical authority. The Increased Importance of Topical Authority in 2024 To be frank, SEO has become a bit of a hot mess as of late.

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SEO Medical Digital Marketing Keywords 59

Contently

MARCH 18, 2024

So they published “How the World Retires,” an interactive report that profiled the retirement journeys of six couples around the globe. We had to breathe new life into our content to make it more editorially driven and wired for social distribution,” David Gardner, SoFi’s director of content marketing, explained.

Content Marketing 52

Content Marketing Brand Finance Banking 52

Buffer

DECEMBER 4, 2023

It’s a one-stop-shop for the entire process — from content ideation to publishing, right on to analyzing content performance.  The calendar is a big focus for us at the moment, and we have some really exciting plans for 2024. Don’t worry, this doesn’t mean that something will automatically be published.

Social Media 52

Social Media Media Management Copy 52

Publishing Trends

JANUARY 8, 2024

Janice Audet , formerly executive editor at Basic Books of Hachette Book Group , has joined The MIT Press as editorial director. At Berret-Koehler Publishers , Praveen Madan joins as CEO and publisher. At Blackstone Publishing , Mike Heuer has joined as national sales manager. He was previously CEO at Kepler’s Books.

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Art Director Creative Director Editorial Agency 81

Jane Friedman

AUGUST 13, 2024

When I started writing my memoir, my publishing goal was Big Five or nothing. Anyone could self-publish. Another said she loved my book and pitched it at their editorial meeting but couldn’t convince the rest of her team. A New York publishing house sat around a table and debated making an offer on my book?! Astonishing.

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Publishing Publisher Publishing Editorial 144

Publishing Trends

NOVEMBER 18, 2024

Grove Atlantic has announced that VP, associate publisher Judy Hottensen will step down on January 1st, 2025. Gabrielle Gambrell joined Hachette as SVP, Chief Communications Officer in August of 2024. At Simon & Schuster , Julia Ashley Romero has joined S&Ss Childrens Publishing as digital marketing assistant.

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Editorial Entertainment Publishing Publisher 75

Publishing Trends

MARCH 19, 2024

At Penguin Random House , Suzanne Herz is rejoining Penguin Random House as publisher of John Grisham , on April 15th, and will report to chief revenue officer Jaci Updike. Marisa Nakasone has joined Knopf Doubleday Publishing Group as designer. Cassie Gitkins has joined Random House Publishing Group as production editor.

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Art Director Creative Director Editorial Publishing 85

Publishing Trends

MARCH 5, 2024

PEOPLE Co-Founders Madeline McIntosh, Nina von Moltke and Don Weisberg announced the launch of Authors Equity, a new collaborative book publisher. McIntosh holds the title of CEO and Publisher, von Moltke is President and Weisberg is Senior Advisor. Sam Priddy will serve as publisher.

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Editorial Agency Art Director Creative Director 85

Publishing Trends

NOVEMBER 20, 2023

The changes take place Jan 1st, 2024. At Frankfurter Buchmesse , Christian Ebert will join as director of strategic marketing and sales, as of Jan 1st, 2024. At Tor Publishing Group , Erika Tsang has joined their imprint Bramble as executive editor. She was previously executive publisher of Hodder & Stoughton.

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Art Director Editorial Recruitment Architecture 85

The Creative Penn

AUGUST 12, 2024

How are publishers using AI and what are the potential use cases in the future? Why is this an exciting time in publishing for those who use the new tools to expand their creative possibilities? Thad McIlroy and I have a wonderful discussion about the current state of AI in publishing, and where we think it might be going next.

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Publishing Publisher Publishing Creativity 52

Publishing Trends

JUNE 14, 2023

Carlos Hernandez has joined PRH Grupo Editorial as director of sales, special markets, focusing on the Origen imprint. He previously held senior sales positions at Editorial Unilit , Grupo Nelson , and Harper Christian. At Spiegel & Grau , Jess Bonet has joined as marketing director, reporting to publishing director Nicole Dewey.

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Art Director Creative Director Editorial Agency 81

Publishing Trends

OCTOBER 4, 2023

Will Schwitzer has been named CEO at scholarly publishing platform, Silverchair. Greyson Corley , has joined as trade marketing assistant, previously they interred at Macmillan Children’s Publishing Group. Keren Baltzer has been named associate publisher at Zondervan Books. He will start November 13th.

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Editorial Finance Agency Storytelling 80

Publishing Trends

MAY 20, 2024

PEOPLE Columbia Global Reports has announced that founding publisher Camille McDuffie will retire in June; Jaime Leifer , VP associate publisher of PublicAffairs/Hachette , will succeed her in the role. He was previously editorial director of Time. Luiza De Campos Mello Grijns has joined Summit Books as publishing assistant.

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Editorial Publishing Publisher Publishing 40

Publishing Trends

APRIL 23, 2024

PEOPLE At Hachette Book Group , Diana Venitmiglia has joined Balance as executive editor, reporting to publisher Nana Twumasi. Crist will be reporting to Callie Garnett , Editorial Director, Adult Trade. At Atlantic Books , due to restructuring, nonfiction publishing director Poppy Hampson has left the company.

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Creative Director Art Director Entertainment Editorial 40

Publishing Trends

DECEMBER 19, 2023

Happy Holidays from the Editors PEOPLE At Simon & Schuster , Judy Clain will be joining on January 16 as SVP and publisher of the relaunched Summit Books Imprint , reporting to CEO Jonathan Karp. Neil Strong has been named COO of Macmillan effective January 2nd, 2024. She was previously the publishing director at Vintage UK.

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Editorial Agency Publishing Publisher 84

Publishing Trends

DECEMBER 4, 2023

, Palazzo Editions , Ad Lib Publishers , Mardel Books , and Pimpernel Press. He previously was the CEO of The Quarto Group until 2018 and the co-founder of Welbeck Publishing Group until late 2022 where it was then sold to Hachette UK. The position was previously held by Amy Einhorn who is now SVP and publisher of Crown.

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Art Director Agency Publishing Publisher 83

Publishing Trends

JULY 23, 2024

Running Press publisher Kristin Kiser will become president of that new division at that time. Susan Weinberg will retire from her role as publisher of Workman at the end of this year. Michael Barrs is joining Little, Brown and Company as VP, associate publisher. April Li is joining as editorial assistant.

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Art Director Editorial Publishing Publisher 40

Publishing Trends

OCTOBER 17, 2023

Kristen Klemens has joined as client manager for Simon & Schuster Publishing Services , She was formerly partner manager for trade sales and marketing at Rebel Girls. She was formerly editorial assistant at Little, Brown and Company. At Tin House Books , publisher Craig Popelars has stepped down after four years with the company.

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Art Director Editorial Agency Digital Media 85