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Jumping On a Trend: How To Curate A Timely Content Marketing Calendar

Contently

Build a flexible content marketing calendar template As I mentioned earlier, putting together your content calendar for digital marketing does not have to be the daunting task it sounds like. The more you understand your competitor’s strategy, the better you can curate your own.

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People Round Up, Early December, 2024

Publishing Trends

At Ingram Content Group , SVP of content acquisition international David Taylor will retire in June 2025 after 22 years with the company. Justin Alvarez has joined as manager of consumer marketing sales. At Scholastic , Chandler Rawson , formerly digital intern at PR by the Book , has joined as field sales assistant.

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People Round Up, Early November, 2024

Publishing Trends

Emma Bagnall joins as digital marketing associate. Eerdman Publishing Company sees Alana Pedalino join Eerdmans Books for Young Readers as marketing associate. _ In Agency News Georgia Bodnar has launched her own agency Noyan Literary. Andi Paris is being promoted to digital marketing manager.

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People Round Up, Mid November, 2024

Publishing Trends

At HarperCollins , Odette Fleming , previously assistant director of marketing for Harmony Books and Rodale Books , has joined the Morrow Group as associate director of marketing. Erin Merlo has joined the Morrow Group as senior marketing manager. She was most recently director of marketing and communications at St.

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Be the Best Content Writer

ContentWriters

According to the Content Marketing Institute’s Outlook for 2025 report , 87% of B2B marketers say content marketing helped build brand awareness in the last 12 months. This increasing reliance on content marketing is why content writers are in demand.

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How to Improve Your Conversion Rate By 50% in One Day

Neil Patel

Conversion rates are the lifeblood of any online marketing campaign. Whether you are an experienced digital marketer or new to the field, understanding, tracking, and increasing conversion rates all play a big role in the success of your website. A/B testing is the cornerstone of most effective marketing campaigns.

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People Round Up, Mid August 2024

Publishing Trends

In Agency News… At New Leaf Literary & Media , Trinica Sampson-Vera is being promoted to associate agent. Andrienna Ingrum has joined Serendipity Literary Agency as VP and senior agent. Megan Mitchell has been promoted to senior marketing manager at Random House Children’s Books. She was previously at Broadleaf Books.