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6 Key Copywriting Best Practices & Trends for 2025 (& Beyond)

Ashleyn Writes

As we step into 2025, the world of digital marketing (much less sales copy, oh hello AI.) Long copy still works in 2025, but boring or overwhelming copy doesnt. In 2025, its all about reliability and showing your work. In 2025, specificity is king. In contrast, audiences trust brands that speak plainly and boldly.

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How to Become a Freelance Writer In 4 Simple Steps for 2025

Elna Cain

2024 was a crazy year but 2025? So, if I were starting as a freelance writer today in 2025, here’s the approach I’d take. Here are the simple steps to get started as a freelance writer in 2025. Focus On the Places Hiring Freelance Writers If I were starting out now, I would look into smaller niche marketing agencies.

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Copywriting in 2025: How to beat AI and short attention spans

Copywriter Collective

Whats the secret to copywriting in 2025? So, in the end, their copy doesnt actually tell you anything about the brands identity nor the purpose of the services theyre pushing. Lets hope that 2025 brings us a fresh lease of copywriting. Moving into 2025, theres no sign of this medium slowing down anytime soon.

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Unleashing Higher-Order Marketing Creativity and Impact With AI

Grammarly

The intersection of AI and marketing presents a transformative opportunity for businesses considering how to incorporate AI into strategic work, use it to enhance creativity, and drive authentic customer engagement. The 2025 AI Trends That Matter Download the 2025 AI Shortlist for more action steps on the trends that matter.

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The 5 Best AI Tools for Your Website’s SEO in 2025

BKA Content

The 5 Best AI Tools for Your Website’s SEO in 2025 A recent HubSpot study discovered that 68% of marketing leaders reported positive benefits from using artificial intelligence tools. The HubSpot study reported that marketers who use AI tools save 12.5 However, unaltered content from generative AI is often easy to detect.

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Jumping On a Trend: How To Curate A Timely Content Marketing Calendar

Contently

Remember when every brand seemed to be having a “ brat summer ?” But in recent years, the concept of timeliness in a content marketing calendar has become less about utility and more about jumping on trends for the sake of relevancy. Below is an example of how heritage skincare brand CeraVe did just that.

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The 10 Best Digital Marketing Agencies In Utah: 2025 List

BKA Content

The 10 Best Digital Marketing Agencies In Utah: 2025 List With Utahs growing reputation as a Silicon Slopes tech hub alternative to California, the number of technology companies in the state has skyrocketed. This vast e-commerce ecosystem means countless regional businesses need to find a high-quality digital marketing agency in Utah.