Adam Connell

DECEMBER 5, 2024

Want to learn more about the state of content marketing this year? Check out our roundup of 71 eye-opening content marketing statistics…

Content Marketing 104

Content Marketing Marketing Content 104

Content Marketing Institute

AUGUST 1, 2024

The 2025 budget is bigger, and you can add a new role on your content and marketing team. Great news! Do you go for a position related to analysis, operations, creation, or something else? Here are two dozen options to contemplate.

Content Marketing 131

Content Marketing Marketing Content 131

Content Marketing Institute

JANUARY 7, 2025

Robert Rose shares his word for 2025. Choosing a word for the year ahead gives your intention a name that forms the foundation for all your actions and interactions. Best of all, theres no implied rule to break as the year progresses. Whats yours?

112

112

Content Marketing Institute

OCTOBER 9, 2024

What do the top-performing B2B marketers do? How is generative AI being treated in content programs? What content types dominate this year’s list? All those questions and more are answered in CMI’s just-released annual B2B research.

Content Marketing 111

Content Marketing Marketing Content 111

Content Marketing Institute

OCTOBER 29, 2024

It’s time to rewrite your B2B content and marketing playbook for 2025. These three trends explain what will (and won’t) move audiences and customers next year.

Marketing 107

Marketing Content Audience 107

Content Marketing Institute

OCTOBER 25, 2024

Too much marketing has been just average for years. It’s time to change that with this inspiration from Content Marketing World.

Content Marketing 103

Content Marketing Marketing Content 103

ContentWriters

OCTOBER 16, 2024

Content marketers know all too well the challenges of publishing high-quality content quickly. With Google’s E-E-A-T guidelines, it’s not enough to publish high volumes of thin, unsubstantiated content for SEO. Managing this stage of the content creation process at scale is key to improving SEO.

Content Marketing 104

Content Marketing Marketing Content Creation Content 104

BKA Content

JANUARY 30, 2025

9 Best Automated SEO Software Tools To Save You Time in 2025 Using automated SEO software has the potential to save you effort, money, and time when it comes to website management.

SEO 52

SEO Content Creation Keywords Collaboration 52

Express Writers

FEBRUARY 28, 2023

AI in content marketing has also become widespread. A late 2020 survey from Gartner shows that 41% of respondents reported increased revenue after incorporating AI tools into their marketing campaigns. If you’ve been thinking about using AI in your content, this is the article for you. How Does AI Generate Content?

Content Marketing 110

Content Marketing Content IT Marketing 110

Contently

APRIL 1, 2025

When I asked “what’s the best approach for financial content marketing,” Google served up its familiar lineup of blue links (many from the usual suspects). I’ve been running a little experiment over the past few monthstyping the exact same queries into Google and ChatGPT to compare the results.

Healthcare 66

Healthcare Consulting Keywords Content Marketing 66

Content Marketing Institute

OCTOBER 31, 2024

Sparks flew at Content Marketing World 2024. Will they help you slow down long enough to bring joy, courage, enchantment, and connection back to your work? There’s only one way to find out. Try these ideas in your work.

Marketing 128

Marketing Content Content Marketing 128

Content Hacker

OCTOBER 25, 2022

One of my CTS members recently asked, “What is the value of content marketing?” Here’s why: First, content marketing will be worth $600 billion in 2024. Out of all digital marketing strategies, content marketing has THE highest ROI (return on investment). Incredible, right?! Ready to rock?

Content Marketing 96

Content Marketing IT Marketing Search Engine Optimization 96

ContentWriters

MARCH 28, 2025

To thrive as a freelance writer in 2025, mastering SEO content writing is essential. Clients expect content that ranks, attracts the right audience, and enhances user experience. These skills play an important role in achieving marketing goals and preparing businesses for the future of AI search.

SEO 59

SEO Writing Content Keywords 59

Backlinko

MARCH 25, 2025

Check out our methodology below, or skip right to the “top blog niches of 2025. Now, let’s explore the top 25 blog niche ideas for 2025. Artificial Intelligence (AI) In a surprise to no one, AI is the #1 blog niche for 2025. Even the subniches like SEO and content marketing have 100% keyword difficulty.

Blogging 101

Blogging Blog Medical Finance 101

Content Marketing Institute

MARCH 20, 2025

If your brand treats video like an extra in the background of your marketing strategy, its time to make it the star. Discover why, learn the trends for 2025, and see examples of B2B and B2C brands that make video shine.

Brand 77

Brand Marketing IT 77

BKA Content

DECEMBER 3, 2024

There’s no question that video marketing is a great investment in 2025. The whole point of content marketing is to bring visitors to your website so they convert — not send them to YouTube where they spend the next hour watching funny cat memes. Does Embedding YouTube Videos Help SEO?

SEO 59

SEO Content Management System Insurance Social Media 59

Ahrefs

FEBRUARY 4, 2025

Great optimization tools can identify missing topics and keywords, suggest and refine headers and titles, generate meta-data, and show tons of useful information about your competitors articles. If you arent using an optimization tool, you probably should. I work at … Read more ›

Content 117

Content Keywords Content Marketing SEO 117

Content Marketing Institute

MAY 3, 2024

The same week Google smashed its earnings report, it also announced the delayed demise of third-party cookies until 2025. Do you believe them? Does it even matter? Probably not — because you should be doing this anyway.

IT 132

IT 132

BKA Content

JANUARY 2, 2025

Is Blogging Still Worth It for SEO in 2025? However, given the ever-changing SEO landscape, many marketers may wonder if blogging is still worthwhile in 2025. Here’s why every website needs a blog to stay competitive in 2025 and how you can revamp your blogging strategy for modern search algorithms.

SEO 59

SEO IT Blogging Blog 59

Content Marketing Institute

OCTOBER 23, 2024

And by 2025, Gartner says, 80% of B2B sales interactions will be digital. Where do content and marketing fit into this revolution? In 2019, Forrester predicted U.S. B2B e-commerce to hit $1.8 trillion by 2023. It almost hit that number in 2021.

Sales 128

Sales Content Marketing IT 128

Jasper

NOVEMBER 11, 2024

Discover the top 10 marketing tools to build your tech stack in 2025—from content marketing and SEO to automation, social media management, and analytics tools.

Marketing 59

Marketing Social Media Management SEO 59

ContentWriters

DECEMBER 6, 2024

Content writing encompasses everything from blog and social media posts to white papers and email newsletters. According to the Content Marketing Institute’s Outlook for 2025 report , 87% of B2B marketers say content marketing helped build brand awareness in the last 12 months.

Content Writer 49

Content Writer Writer Portfolio Content 49

Content Marketing Institute

SEPTEMBER 20, 2024

Headlines seemingly abound about generative AI’s impact on the careers of marketers and media creators. But what’s a marketer to do? Go behind the headlines to find the real story and consider this advice as you plan for 2025.

Marketing 124

Marketing Media 124

Content Marketing Institute

NOVEMBER 15, 2024

Few marketing predictions for the coming year ever materialize, but people still find them interesting and engaging. Keep all of that in mind with this first taste from CMI about 2025, including one prediction guaranteed to be true.

Marketing 117

Marketing Engagement 117

BKA Content

JANUARY 20, 2025

The 7 Best Affordable Local SEO Services in 2025 Effective search engine optimization techniques can increase visibility and drive more customers to your doorstep. Studies show that 97% of people using online searches look for local businesses. This statistic emphasizes the importance of finding affordable local SEO services.

SEO 52

SEO Search Engine Optimization Medical Digital Marketing 52

Shorthand Content Marketing

JANUARY 20, 2025

Heres the truth: HVAC marketing in 2025 is a confusing, expensive mess. Attracting new HVAC customers is confusing and frustrating if you don’t know which HVAC marketing tools and strategies to use. With all these elements stacked against you, how can you succeed with HVAC marketing?

Contractor 52

Contractor Marketing Advertising Engineering 52

BKA Content

JANUARY 6, 2025

The 2025 Guide to Buying Blog Posts Online You want more sales, and you want to build your brand. Get more done in less time by hiring professional blog content writing services. Consistency Is Key in Content Marketing: The most effective content marketing strategies include consistent release schedules.

Blog Post 52

Blog Post Post Blogging Blog 52

BKA Content

JANUARY 18, 2025

The 7 Best SEO Packages To Help Your Business in 2025 The right SEO package can help the pages on a business website rank higher in search results, increase site traffic and drive conversions. ← The 5 Best AI Tools for Your Website's SEO in 2025 Can You Get Banned From Google?

SEO 52

SEO Search Engine Optimization Consulting Agency 52

Neil Patel

NOVEMBER 26, 2020

Luxury Marketing Trends. According to Statista , the global luxury goods market will increase from $285.1 billion in 2020 to $388 billion in 2025. The consultancy expects online luxury sales to triple by 2025 when almost one in five personal luxury sales will happen online. Or they can do both, like Supreme.

Marketing 145

Marketing Digital Marketing Social Media Keywords 145

Contently

APRIL 18, 2023

Content marketing is one of the most powerful tools in a modern marketer’s arsenal. Though marketers may have a general sense that content contributes to their company’s bottom line, a staggering 49% don’t understand how their content is performing, according to a recent Parse.ly

Brand 127

Brand Content Social Media Content Marketing 127

Smart Blogger

FEBRUARY 16, 2023

As a small business owner, digital marketing statistics can give your content marketing strategy a competitive edge in 2023. You know it’s difficult balancing content marketing and sales with actually creating your product or delivering your service. Portent , 2022) By 2025, around 72.6% Well, no worries.

Digital Marketing 109

Digital Marketing Marketing Retail Landing Page 109

Contently

FEBRUARY 16, 2023

A content marketer’s job is to create quality content that gets in front of readers organically. After all, what is content worth if you don’t access the readers who would most benefit from your writing? Removing unhelpful content from your site can improve the rankings of other content.

SEO 130

SEO Search Engine Optimization Content Keywords 130

Express Writers

DECEMBER 19, 2024

How Is Mobile Usage Changing Content Marketing? By 2025, an estimated 72% of internet users will be using smartphones to access the internet. Well walk you through seven tips on how to optimize your website for mobile readers by making it more browsable. A startling 95% of the U.S. own a smartphone.

Content 52

Content Text Content Creator Long Form Content 52

BKA Content

AUGUST 7, 2024

Everything You Need To Know About Real Estate Content Marketing in 2024 Real estate content marketing remains effective for those who know how to use it. As proof of that, 47% of realty businesses made plans to increase spending on content marketing in 2024 and 2025.

Content Marketing 52

Content Marketing Marketing Search Engine Optimization Content 52

Buffer

JANUARY 15, 2024

Every seasoned B2B marketer has their own idea of what good content looks like — I know I do — but to get a broader sense of what separates good from bad, I wanted to ask around. " 5.   "It’s always easier to state and emphasize a point with examples, and good content does exactly that," she says. 

Content 116

Content Freelance Content Marketing Editorial 116

Article Writing

NOVEMBER 16, 2022

Recently, John Jones released his Real Estate 2025 Plan that envisions facilitating the creation of new and innovative micro-communities in the urban core tied around shared interests and/or cultural commonalities. As our Director of Content Marketing and Strategy, Don Power, claims, “Thought leadership is like singing.

IT 72

IT Editorial Contractor Utilities 72

Neil Patel

FEBRUARY 25, 2021

I’ll use the example of a content marketing company creating content for its clients. What is the Future of MLOps in Business and Marketing? MLOps is a new but colossal industry expected to hit $4 billion by 2025. You could send them an operations checklist, and they work through it until completion.

Marketing 114

Marketing Contractor Collaboration Projects 114