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100+ Digital Marketing Statistics to Help You Compete in 2023

Smart Blogger

As a small business owner, digital marketing statistics can give your content marketing strategy a competitive edge in 2023. You know it’s difficult balancing content marketing and sales with actually creating your product or delivering your service. So too, must your digital marketing strategy.

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How To Use Content Pruning for SEO

BKA Content

Identifying SEO Content To Prune As a digital marketing leader, SEO coordinator, or SEO strategist, you should conduct regular audits to evaluate how your site is performing. For example, if you have a page that offers “The Best Industry Tips for 2024,” schedule reminders to research and update the page for 2025, 2026, and so on.

SEO 96
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Jumping On a Trend: How To Curate A Timely Content Marketing Calendar

Contently

Build a flexible content marketing calendar template As I mentioned earlier, putting together your content calendar for digital marketing does not have to be the daunting task it sounds like. The more you understand your competitor’s strategy, the better you can curate your own.

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The Best Luxury Marketing Strategies

Neil Patel

Luxury Marketing Trends. According to Statista , the global luxury goods market will increase from $285.1 billion in 2020 to $388 billion in 2025. What’s more, the majority (almost 80%) of purchases made in-store are influenced by digital. Digital channels will be essential for luxury brands going forward.

Marketing 145
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People Round Up, Mid August 2024

Publishing Trends

Megan Mitchell has been promoted to senior marketing manager at Random House Children’s Books. Shannon Spann has been promoted to senior digital marketing manager at Penguin Young Readers. Alexandra Eliopoulos has been promoted to managing editor for digital publishing and reprints. At Union Square & Co.

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People Round Up, July 2024

Publishing Trends

PEOPLE Hachette announced a series of promotions and realignments on July 15th that included: Running Press and Workman will combine into Workman Running Press Group as of January 1st, 2025. At Catapult , Ashley Kiedrowski , formerly marketing manager at Hachette Books and Hachette Go is joining as digital marketing manager.

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What is Green Marketing and 9 Examples To Inspire You

ContentWriters

The company, which also owns a hotel and amusement park in Hershey, PA, has made embracing environmentally-friendly practices the main priority – so much so that it set a goal to reduce greenhouse gases from its own emissions by 50% by 2025. Hersey has also committed to buying 100% certified and sustainable cocoa by 2025.