Contently

SEPTEMBER 10, 2024

Build a flexible content marketing calendar template As I mentioned earlier, putting together your content calendar for digital marketing does not have to be the daunting task it sounds like. For more tips on how to create and execute your editorial calendar, subscribe to The Content Strategist.

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Publishing Trends

NOVEMBER 4, 2024

Katherine Nintzel will join as VP, editorial director of Atria Books on November 11th. She was previously with the William Morrow Group for the past 20 years, most recently as VP, editorial director, fiction for Mariner Books. Emma Bagnall joins as digital marketing associate. Sophie Juhlin joins as inside sales manager.

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Content Hacker

OCTOBER 25, 2022

One of my CTS members recently asked, “What is the value of content marketing?” Here’s why: First, content marketing will be worth $600 billion in 2024. Out of all digital marketing strategies, content marketing has THE highest ROI (return on investment). What content type has the best ROI in marketing?

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Publishing Trends

NOVEMBER 18, 2024

At HarperCollins , Odette Fleming , previously assistant director of marketing for Harmony Books and Rodale Books , has joined the Morrow Group as associate director of marketing. Erin Merlo has joined the Morrow Group as senior marketing manager. She was most recently director of marketing and communications at St.

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Publishing Trends

MARCH 3, 2025

At PRH Christian Publishing , Madison Trammel joined as editorial director, reporting to Laura Barker , VP and publisher. Andrew Cox joined as director, data strategy, digital marketing. She was previously editorial director with Public Affairs/Hachette Book Group. She was previously at Hogarth.

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Publishing Trends

FEBRUARY 18, 2025

Angela Corpus , formerly associate director of marketing and publicity at Quarto , has joined as marketing director of nonfiction. Emily Ritter has launched Emily Ritter Digital Marketing. Princeton University Press has promoted Laura Lassen to editorial associate. The deadline to apply is July 8th, 2025.

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Publishing Trends

JULY 23, 2024

PEOPLE Hachette announced a series of promotions and realignments on July 15th that included: Running Press and Workman will combine into Workman Running Press Group as of January 1st, 2025. Karen Kosztolynik becomes VP executive editorial director for fiction and will report to Colin Dickerman.

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