ContentWriters

OCTOBER 16, 2024

Content marketers know all too well the challenges of publishing high-quality content quickly. By exploring the fundamentals of research for content marketing, you can ensure your writing team is delivering on your brand’s quality standards and the expectations of your target audience.

Content Marketing 104

Content Marketing Marketing Content Creation Content 104

Contently

SEPTEMBER 10, 2024

But in recent years, the concept of timeliness in a content marketing calendar has become less about utility and more about jumping on trends for the sake of relevancy. Seasonality, in regards to content marketing strategy, means aligning your content with what your audience is naturally thinking about.

Content Marketing 95

Content Marketing Marketing Utilities Content 95

Publishing Trends

JULY 23, 2024

PEOPLE Hachette announced a series of promotions and realignments on July 15th that included: Running Press and Workman will combine into Workman Running Press Group as of January 1st, 2025. Karen Kosztolynik becomes VP executive editorial director for fiction and will report to Colin Dickerman. Meghan Clarke has joined as controller.

Art Director 40

Art Director Editorial Publisher Publishing 40

Publishing Trends

AUGUST 19, 2024

Hannah Perrin has joined Crown as associate marketing manager. Leigh Marchant will join as SVP and chief marketing officer on September 23, reporting to Richard Kitson. Previously she was SVP, director of marketing and & strategy & engagement at Random House. Jamie Lescht has joined as publicity manager.

Art Director 40

Art Director Construction Hospitality Editorial 40

Content Hacker

OCTOBER 25, 2022

One of my CTS members recently asked, “What is the value of content marketing?” Here’s why: First, content marketing will be worth $600 billion in 2024. Out of all digital marketing strategies, content marketing has THE highest ROI (return on investment). Watch Me Explain the Amazing ROI of Content Marketing.

Content Marketing 97

Content Marketing IT Marketing Search Engine Optimization 97

Backlinko

JULY 2, 2024

You get to: Rub shoulders with marketing rockstars Soak in the latest SEO trends Leave with ideas (or validation) that could change your career trajectory And with Google shaking things up left and right, these gatherings are your ticket to staying ahead of the curve. Plus video recordings 3-7 months after the event.

SEO 87

SEO Editorial Education Consulting 87

Article Writing

NOVEMBER 16, 2022

They will focus all their attention and marketing efforts on their business, not realizing that thought leadership is one of the most powerful and worthy marketing approaches out there. . According to a poll conducted by Forrester , out of all content marketing shared by a business, thought leadership materials are the most impactful.

IT 72

IT Editorial Contractor Utilities 72