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What is Good B2B Content? Content Leaders on 9 Must-Haves for Standing Out From the B2B Crowd

Buffer

."  Among her favorite recent content examples is a sales multithreading playbook from Lavender that gives you the why, why, and how to without burying the lede. "  She likes the "Grow and Tell" podcast by the B2B sales, onboarding, and renewals workspace provider Dock.

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People Round Up, Early November, 2024

Publishing Trends

Katherine Nintzel will join as VP, editorial director of Atria Books on November 11th. She was previously with the William Morrow Group for the past 20 years, most recently as VP, editorial director, fiction for Mariner Books. Kimi Loughlin joins as regional indie sales manager: New England. Union Square & Co.

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People Round Up, Mid November, 2024

Publishing Trends

Grove Atlantic has announced that VP, associate publisher Judy Hottensen will step down on January 1st, 2025. Sarah Yamshita has joined Beach Lane Books as editorial assistant; she was previously project editor at Oxford University Press. She was previously associate editorial director at Thames & Hudson. Johns University.

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Is Thought Leadership Worth It? Your Questions Answered

Article Writing

Could you give an overview of your involvement in the world of PropTech, and a bit about what you and the other Editorial Board members at Propmodo do? By speaking on a personal level rather than gimmicky sales talk, you can connect with your audience and earn their trust in your brand as an industry leader. .

IT 72
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100+ Amazing Content Marketing ROI Statistics That Prove It Works

Content Hacker

When it comes to generating sales, 70% said SEO gives them better results than PPC (pay-per-click). When it comes to sales funnels, 69% of content is created for the top of the funnel. By the year 2025, 80% of B2B sales interactions will occur via digital channels. There will be 6 billion daily email users by 2025.

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People Round Up, July 2024

Publishing Trends

PEOPLE Hachette announced a series of promotions and realignments on July 15th that included: Running Press and Workman will combine into Workman Running Press Group as of January 1st, 2025. Karen Kosztolynik becomes VP executive editorial director for fiction and will report to Colin Dickerman.

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People Round Up, Mid August 2024

Publishing Trends

At Simon & Schuster , Ingrid Paredes , formerly special projects manager at Scholastic , has joined as manager for corporate and premium sales and special markets. Dan Vidra , international sales director has departed the company. Port Hawkesbury Paper sees Eric Huard as director of speciality sales.