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15 Key Marketing Automation Statistics

Backlinko

Marketing tech stack is always evolving. Marketing automation software enables improved efficiency with various features from customer segmentation to campaign management. What’s the marketing automation industry market size, what are the adoption rates of marketing automation and which benefits it brings to businesses?

Marketing 116
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How Search has Changed with LLM Optimization

Contently

When I asked “what’s the best approach for financial content marketing,” Google served up its familiar lineup of blue links (many from the usual suspects). Despite their expertise, they were struggling with visibility in a crowded market. The results prove to me that search has changed forever. ChatGPT alone sees 2.63

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iPhone vs Android Statistics

Backlinko

We’ll explore the latest statistics on iPhone vs Android market share, number of iPhone vs Android smartphone users, iPhone vs Android smartphone sales and more. In the US, iPhones hold a market share of 60.77%. Android smartphones accounted for 56% of all smartphone sales worldwide in Q4 2023. 50.85% for iPhone/iOS).

Sales 123
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5 Resources to Build Your App Idea

Neil Patel

The mobile app industry is expected to be worth more than $407 billion (yes, with a B) by 2026. Build an App Step 1: Do Market Research. Use this information to create a detailed sales plan, decide what features to include, and choose where to market your app. Considering building an app? You’re in good company.

Retail 144
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How to Attract and Keep Employees at Digital Marketing Agencies After the “Great Resignation”

Neil Patel

These costs have the potential to be incredibly damaging to marketing agencies. You may have heard about the great resignation, but what is it, and what can you do to stop your digital marketing agency staff from leaving? million Americans expect to be working remotely by 2026. Unfortunately, it’s a problem likely to get worse.

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The Marketer’s 5 Step Guide to Beacon Technology

Neil Patel

Beacon technology has completely revolutionized both business and marketing. As one Business.com article put it, with “Retail going digital and digital media coming to retail,” this technology is completely changing the marketing game. What does this mean for marketers? These tiny devices are full of robust insights and data.

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CV vs. Résumé: What’s the Difference?

Grammarly

University of Iowa College of Medicine, Iowa City, IA August 2021-Present | Anticipated May 2026 B.A., Created a partner marketing matrix and thought leadership program to expand reach and authority. Business Marketing August 2012-May 2016 The Stern School of Business Marketing concentration.

Medical 122