Neil Patel

DECEMBER 11, 2020

Buzzwords are one way to reach these goals in the brief amount of time someone may spend looking at an ad. No matter how many features you use or Google Ad extensions you add, the best ads will always be the ones with the most powerful ad copy. Take a look at these ads for companies offering digital transformation.

Ad Copy 137

Ad Copy Landing Page Search Engine Optimization Ads 137

Neil Patel

APRIL 28, 2021

As marketers and brands, many of you use PPC ads to drive traffic to your brand or a client’s website. After all, PPC ads have obvious advantages. However, for all their benefits, these ads can sometimes lack something. By humanizing your PPC ads, you can stand apart from your competitors. It’s the human touch.

Ads 81

Ads Creative Director Storytelling Advertising 81

Neil Patel

APRIL 19, 2021

Marketers are likely to use desktop computers to create and deploy paid ad campaigns, so we may be primed to design with a desktop user in mind. With so many people using mobile devices, however, the chances of people viewing those ads on mobile devices are high. Why Should You Create Mobile First PPC Ads?

Ads 73

Ads Landing Page Ad Copy Copy 73

Neil Patel

AUGUST 25, 2020

But year after year, global ad spend across every major PPC channel is growing even higher. Your goals may include: Adding more qualified leads to your automated sales funnel Selling more of a specific product or category of products Increasing the number of visitors to a landing page Building awareness for your brand.

Agency 133

Agency Landing Page Digital Marketing Ads 133

Melanie Saxton

MARCH 5, 2023

My coursework encompassed: Social Media Websites Blogging Advertising Marketing Communications Digital Media Law and Ethics And even scriptwriting!

Digital Media 130

Digital Media Media Script Ad Copy 130

Melanie Saxton

FEBRUARY 16, 2023

Some of my interviewees need help with their marketing and communication efforts, such as press releases, newsletters, e-blasts, ad copy, blogging, web content, and scripting for videos. Rely on me for your website content, ads, emails, newsletters, press releases, documents, scripts, blog posts, and more!

Copywriter 130

Copywriter Copywriting Script Portfolio 130

Elna Cain

FEBRUARY 27, 2024

As a SaaS freelance writer, you might write: blog posts website copy white papers case studies landing pages email copy ad copy social media content All of this content helps these companies explain their products, attract customers, and informs them. I went from getting $.10/word 10/word to $.50/word 50/word and more.

Content Writer 239

Content Writer Writer Content Writing 239

Caroline Gibson

JANUARY 11, 2022

Sadly, clients sometimes only look at the bigger picture such as having a sparkling new TOV for the website and how that may then translate across into a brochure or ad copy or customer email. I talk about the importance of having a distinctive tone of voice. That’s a tad dull, isn’t it? Boden and Loaf are perfect examples.

Creativity 130

Creativity Freelance Copywriting Ad Copy Copy 130

Backlinko

DECEMBER 21, 2023

Your click-through rate (CTR) is one of the most important metrics to track if you’re running online ads or investing in SEO campaigns. It gauges the frequency with which users click through to your site froom a search result, ad, or link within an email, relative to the number of impressions (views) the link received.

IT 116

IT Ad Copy Keywords Landing Page 116

Neil Patel

AUGUST 18, 2020

But it’s not as easy as throwing ads up, seeing what sticks, and hoping people buy from you. Ads in search engine results aren’t the only type of PPC advertising. Strong PPC campaigns go beyond excellent ad copy , design, and targeting. So for every dollar you spend, you get two dollars in return. Let’s dive in!

Agency 144

Agency Landing Page Consulting Advertising 144

Grammarly

SEPTEMBER 18, 2023

Give your writing extra polish Grammarly helps you communicate confidently Write with Grammarly What is copywriting? Any form of writing used in marketing is considered copy , from the text on a website page to a TikTok video script. 3 Branding voices Ads for lawyers don’t use the same language as ads for sports drinks.

Copywriter 122

Copywriter Copywriting Script Marketing Copy 122

Neil Patel

OCTOBER 16, 2020

Let’s consider the following statistics: Google ads produce 3.5 90% of consumers say that ads influence their purchase decisions. So if you want to use your Google ads account to its full potential, you should definitely consider hiring an AdWords consultant. billion interactions every day. Aggravated and confused users.

Consulting 111

Consulting Landing Page Search Engine Optimization Persuasion 111

Backlinko

FEBRUARY 19, 2024

Ads from the highest bidders are then displayed in the SERPs when users search for these keywords. Analyze Historical Performance You should analyze your competitors’ click-through rates, ad spends, and conversion rates. Ad Placement Analysis You need to identify where your competitors are placing their ads.

Ad Copy 106

Ad Copy Landing Page Social Media Keywords 106

Freelance Writing Jobs

JANUARY 22, 2023

This also works well for subscribers who aren’t interacting with your communications much. PPC Ads PPC advertising, or Pay-Per-Click advertising, is a method of marketing in which companies promote an ad online and pay a fee each time a consumer clicks on the ad itself.

Writing Style 90

Writing Style Script Landing Page Writing 90

Neil Patel

AUGUST 10, 2021

Take the aspects you like, and improve on them by adding your own touches ( this is how we keep track of our competitors in online marketing.). Strategy #5: Run Targeted Ads on Social Media. Social media ads allow you to be unbelievably targeted. Strategy #2: Develop an Online Presence and Following. The best part about it?

Marketing 143

Marketing Social Media Sales Publisher 143

Neil Patel

AUGUST 6, 2021

Offer omnichannel customer service : Make it easy for your customers to reach you by being available on multiple communication channels. Paid ads are a great way to gain traction, especially for a new Ecommerce store. Create Engaging and Targeted Paid Ad Campaigns. Craft personalized ad copy. Generate sales faster.

Landing Page 142

Landing Page Social Media Sales SEO 142

Neil Patel

NOVEMBER 3, 2021

Marketing campaigns, social posts, ad copy, and website flow are all included in that process. You can even create an algorithm to analyze competitors’ digital ad flyers daily or weekly. According to Statista, 90 percent of consumers find marketing personalization very or somewhat appealing. Analyze Customer Reviews.

Marketing 125

Marketing Healthcare Utilities Finance 125

Grammarly

JULY 28, 2023

For convenience, we’ve broken down the tasks into these categories: Life AI writing tasks Job search AI writing tasks Marketing AI writing tasks Creative AI writing tasks Life AI writing tasks 1 Email Concise email writing is crucial for communication, but it can also be a chore.

Writing 98

Writing Ad Copy Text Copy 98

Neil Patel

JUNE 8, 2021

Of course, unless you have a single person handling all your content writing and communications, you need to clarify your brand voice with your entire team in one central, easily accessible document. The former includes things like blogs and e-books, while the latter encompasses website and ad copy. It’s all about consistency.

Writing 145

Writing Content Copy Copywriting 145

Neil Patel

JANUARY 20, 2021

It is influenced by your Ad targeting options and can also impact organic reach. The network’s ad platform has cushioned the damage for those who’ve made the most of it. Wouldn’t we be better off focusing on Facebook ads ? Yes, Facebook’s ad product is one of the most intuitive and impressive that we’ve ever seen.

Social Media 145

Social Media Persuasion Promotion Ads 145

Neil Patel

APRIL 12, 2021

It’s tempting to drop lots of cash on PPC ads with Google or Facebook when you want to increase your sales revenue. Consider using this outline to create your case studies: Last, but far from least, if you are going to launch a PPC ad campaign , make sure you go about it the smart way. Rethink the Need for Advertising. The misfits.

Retail 141

Retail Marketing Landing Page Copy 141

Smart Blogger

MAY 9, 2023

Brainstorm a personal story that connects to your product or service and use it as the foundation of your ad copy. So, strive for clear, concise language that communicates your message effectively. Discover Your Strengths by Experiment with Different Copywriting Styles There’s more to copywriting than just ad copy.

Copywriter 79

Copywriter Copywriting Persuasion Ad Copy 79

Freelance Magic

OCTOBER 19, 2022

For example, “I write ad copy for ed-tech brands.”. For example, let’s say you want to shift from copywriting to running Facebook ads. In this case, you will have to create a new portfolio to showcase your skills in running Facebook ads. Don’t overcomplicate it.

Freelance 130

Freelance Finance Landing Page Projects 130

The Hoth

FEBRUARY 2, 2023

The Difference Between Growing and Scaling a Business Formally defined, growing your business is when you increase your revenue by adding new resources , such as capital, team members, or technology. The only things that needed to be added were a team and a budget large enough to scale the business. Their solution?

Manufacturing 96

Manufacturing Consulting Construction Retail 96

Content Marketing Institute

NOVEMBER 7, 2017

I’m sure you’re familiar with the standard formats used in paid advertising – banner ads, sponsorship deals, paid product placement, and the like – and you can certainly use these techniques to promote your content just as you would a product or service. Click To Tweet. Read more >> Click To Tweet. Click To Tweet. Paid search.

Promotion 111

Promotion Content Social Media Advertising 111

Neil Patel

APRIL 22, 2021

In the same vein, when people are delighted with the copy on your landing page or PPC ads , they’ll click, because they perceive a benefit. If you plan to run a Google AdWords PPC or Facebook ad campaign, your landing page has to be ready before you write your ad copy. Conclusion.

Landing Page 145

Landing Page Lead Generation Persuasion Telecommunication 145

Content Hacker

NOVEMBER 1, 2022

Since authenticity builds trust, it’s incredibly important to communicate with customers through a relatable and genuine brand voice. It’s the unique personality and tone a brand takes on through its marketing communications. Your tone of voice is how you sound when you’re communicating with your audience.

Brand 96

Brand Content Creation Communication Social Media 96

Smart Blogger

OCTOBER 15, 2024

Hop on Facebook, YouTube, or your favorite website and you’re inundated with ads promoting work from home jobs that ANYONE can do. But they don’t know how to create successful ad campaigns, and are afraid to waste their money. You’ll create ad copy, images, a targeting strategy, and (sometimes) landing pages.

Proofreader 83

Proofreader Education Freelance Social Media 83

The Creative Penn

MARCH 25, 2024

Matt Holmes gives his tips as well as insights from running my ads for my store, JFPennBooks.com. Matt has a great newsletter and courses for authors around Facebook ads and direct sales. Matt has a great newsletter and courses for authors around Facebook ads and direct sales. Transcript of Interview with Matthew J.

Ads 52

Ads Marketing Sales Retail 52

Smart Blogger

FEBRUARY 11, 2023

SOLUTION) The PAS formula is common in political attack ads. What power words will communicate the right emotion? Examples include: Signing up for a free trial Subscribing to your mailing list Making a purchase These formulas work for long and concise copy. I had to read the whole ad to understand what it means.

Copywriter 88

Copywriter Copywriting Writing Sales Copy 88

Smart Blogger

AUGUST 5, 2023

Ad Copy Strategies B2B ad copy often utilizes industry jargon and focuses on the product’s technical aspects and benefits to appeal to an informed, professional audience. On the contrary, B2C ads lean heavily on emotions, storytelling, and lifestyle appeals to grab attention and entice consumers.

Ad Copy 61

Ad Copy Utilities Manufacturing Government 61

Content Hacker

JUNE 30, 2023

Use Paid Advertising to Sell Your Online Courses Paid advertising can be a game-changer for selling your online courses, especially when you target the right audience with Facebook Ads and Google Ads. Step #1 : Identify your ideal customer profile to create highly targeted ads that resonate with them.

Blog 80

Blog Blogging Collaboration Banking 80

Smart Blogger

MAY 25, 2023

Picture this: an ad campaign filled with vivid images but no words, just silent messages. It effectively communicates your brand’s personality, values, and promises to the audience, making it stand out in a sea of competition. Start by writing small ad copies, email subject lines, or even social media captions.

Copywriter 65

Copywriter Copywriting Copy Persuasion 65

Smart Blogger

MAY 31, 2023

These channels could range from owned media like your website or blog post , to earned media like customer reviews and social media mentions, or even paid media , think Google Ads. Similarly, if your Google Ad campaign isn’t delivering the expected ROI, it’s time to dig deeper. Is your ad copy persuasive?

Digital Marketing 70

Digital Marketing Marketing Brand Awareness Social Media 70

Smart Blogger

JULY 11, 2023

SEM Basics: What You Need to Know The heart of SEM beats with three core elements: keywords, bidding, and ads. Once that’s set, they whip up eye-catching ads that make people want to click and find out more. Once that’s set, they whip up eye-catching ads that make people want to click and find out more.

Engineering 51

Engineering Landing Page Marketing Construction 51

Smart Blogger

AUGUST 11, 2023

Every post you make, every ad you launch, and every Messenger chat you engage in is a deliberate act in this bustling metropolis to pull people into your shop. But Facebook’s ad targeting is so nuanced that it’s like turning that haystack into a magnet. Start small, test different ad formats, and target specific demographics.

Marketing 59

Marketing Social Media Collaboration Brand Awareness 59

Copywriter Collective

JANUARY 24, 2023

It is because of them that brands can put words into their communication. Whatever copy they come up with must be persuasive, educative, and interest-generating. The copy should persuade, tell a story, and sway audiences to take a specific action. They can make a pretty standard ad copy sound so exciting.

Copywriter 52

Copywriter Copywriting Creative Director Portfolio 52