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You could humanize your PPC ads by better understanding buyer intent and using: Google’s “related searches” feature a keyword tool including specific, relevant keywords and long-tail keywords. Alternatively, work with an agency that can complete the task for you. Humanize your PPC ads with images. Use Images. Conclusion.
But copywriters are creatives who can manipulate language in a unique way. They can make a pretty standard adcopy sound so exciting. One option is to become an agency copywriter, where you serve many clients. The typical progression is junior copywriter > senior copywriter > Creativedirector.
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